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andrei brilliantes

Showing 1 - 12 of 17 results for “andrei brilliantes
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  • Delegating to the Machine

    How to Train AI Assistants for Executive Tasks

    Stop Typing. Start Leading.Every forty-five minutes you spend rewriting a status update is forty-five minutes stolen from the strategy, the relationships, and the judgment that only you can bring. Delegating to the Machine is the playbook for executives who are tired of being the bottleneck in their own workday — and ready to train an AI assistant to carry the load.The Real Bottleneck Is Not Your ... Read more

    $6.99 CAD or Free with Kobo Plus

  • AI-Powered Decision Intelligence

    Removing Human Bias from Growth Metrics

    UNLOCK BIAS‑FREE GROWTH METRICS WITH AI‑POWERED DECISION INTELLIGENCEImagine turning every sales forecast, churn prediction, and ROI calculation into a bias‑free, data‑driven certainty—no more guesswork, no more wasted spend.Why This Book Matters- Eliminate the hidden costs of human bias – stop over‑investing, misallocating resources, and chasing vanity metrics.- Make decisions with confidence – ... Read more

    $6.99 CAD or Free with Kobo Plus

  • Briefing the Algorithm

    Purpose, Audience, Promise, and Proof for Responsible Influence

    The Two-Hour Meeting That Cost You the QuarterA field-tested system for writing influence briefs that don't collapse by Thursday.Picture Monday morning. The campaign launches. The creative director nods. The data analyst shares the numbers. The head of sales confirms the messaging will land. By Thursday, open rates are 14% below forecast. By next Monday, a customer service ticket arrives from a ... Read more

    $9.99 CAD or Free with Kobo Plus

  • Dynamic Pricing Strategies

    How Machine Learning Optimizes E-commerce Profits

    Stop Leaving 20% of Your Margin on the Table: The Machine Learning Playbook for E-Commerce PricingA small catalog of branded phone cases sits on a third-party logistics shelf outside Phoenix. Six months ago, the founder set a price of $24.99 for the most popular model. Today, resin costs have climbed 11%, a new competitor has entered the category at $19.99, and the product has quietly become one ... Read more

    $6.99 CAD or Free with Kobo Plus

  • Escaping the Algorithm

    Owning Your Audience Beyond Platform Bans

    The Morning You Cannot Log InYou open the app. The screen says your account has been suspended for violating terms you never read. There is no phone number to call. No human to explain. No way to reach the audience you spent years building — the people whose trust funded your business, your career, your life.The next email arrives from a brand you have worked with for two years: "We have to pause ... Read more

    $5.99 CAD or Free with Kobo Plus

  • Persuasion Architecture

    Designing Sales Pages for the AI Consumer

    Your Sales Page Is Being Read by a Machine Before It Ever Reaches a HumanThe customer you spent years learning to persuade has changed how she buys.She's not scrolling your carefully crafted sales page at 2 a.m., getting pulled down by emotional momentum, nodding along with your bullet points, or feeling the urgency of your countdown timer. She's typing a question into ChatGPT. She's asking ... Read more

    $6.99 CAD or Free with Kobo Plus

  • Hyper-Segmented Marketing

    Using Machine Learning to Target Micro-Tribes

    Stop Broadcasting. Start Resonating.Mass marketing is dying a quiet, data-driven death. Audiences are fragmented, ad blockers are everywhere, and consumers tune out anything that feels generic. The ROI of shouting at everyone is collapsing — and the cost of staying generic is climbing.Hyper-Segmented Marketing: Using Machine Learning to Target Micro-Tribes is the playbook for marketers who are ... Read more

    $5.99 CAD or Free with Kobo Plus

  • Hyper-Segmented Marketing

    Using Machine Learning to Target Micro-Tribes

    Hyper-Segmented MarketingUsing Machine Learning to Target Micro-TribesBy Andrei BrilliantesMass messaging is dying. Micro-tribes are where attention still lives.Average buyers do not exist. Audiences cluster into micro-tribes with distinct language, fears, and proof needs. Hyper-Segmented Marketing is a practical guide to defining, validating, and using focused audience groups with responsible ... Read more

    $2.99 CAD or Free with Kobo Plus

  • AI as a Co-Pilot

    Enhancing Human Creativity in Marketing Campaigns

    Stop Letting AI Replace You — Use It to Supercharge Your Marketing CreativityTired of AI tools that churn out generic, off-brand content? Frustrated by teams that see AI as a threat instead of a partner? Sick of shiny new tools that promise the world but fail to deliver real campaign results? You’re not alone.Most marketers are stuck between two extremes: ignoring AI entirely and risking ... Read more

    $6.99 CAD or Free with Kobo Plus

  • Distributed Teams and AI

    Managing Global Staff Across Time Zones

    Is Your Distributed Team Drowning in Handoffs, Waiting on Replies, and Losing Momentum Across Time Zones?The promise of global teams was simple: hire the best talent anywhere, work around the clock, and move faster than competitors stuck in a single office.The reality? Endless Slack threads no one reads. Meetings scheduled at 3 a.m. for half the team. Projects stalled because the person with the ... Read more

    $5.99 CAD or Free with Kobo Plus

  • Martial Arts Philosophy in the Boardroom

    Strategic Defense Against Disruption

    When Your Competitor Moves Faster Than Your Strategy Can Keep Up, You Need a New Operating SystemEvery quarter, the disruption cycle tightens. A competitor launches in half the time your roadmap predicted. A technology you dismissed last year now threatens your core revenue. A regulatory shift rewrites the rules overnight. Your strategic plan, carefully crafted six months ago, is already obsolete ... Read more

    $6.99 CAD or Free with Kobo Plus

  • Neuro-Marketing in the Machine Age

    Predicting Consumer Behavior

    The Consumer Has Already Decided. You're Just Trying to Catch Up.Your customer's brain made the buying choice in under 2.5 seconds — long before they read your headline, scrolled your landing page, or clicked your ad. The algorithm delivering your message already knew what they wanted before they did. And your competitors are quietly building systems that exploit this gap.The marketers winning ... Read more

    $10.99 CAD or Free with Kobo Plus