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Showing 1 - 12 of 12 results for “argyro e manoli”
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  • Managing Public Relations in Sport

    Theory and Practice

    by Argyro Elisavet Manoli ...
    Managing Public Relations in Sport is a comprehensive, practical guide to understanding public relations (PR) as a strategic governance tool in sport. Blending cutting-edge research, theory, and real-world insights, the book explores how PR shapes relationships, narratives, and value creation in globalised and politically visible sporting environments.The book reconceptualises PR in sport as a ... Read more

    $83.81 CAD

  • Contemporary Issues in Sports Marketing

    Edited by Argyro Elisavet Manoli ...
    This book explores key and topical issues that are emerging in the field of sport marketing, while calling for further attention to the thriving sports industry.Marketing was one of the first topics to attract sport academics’ attention, based on its close relationship with revenue generating activities, for example ticket and merchandise sales, and television coverage. Soon after, sport marketing ... Read more

    $107.17 CAD

  • Research Handbook on Sport in Europe

    Edited by Nicolas Scelles, Argyro E. Manoli, Anna-Maria Strittmatter, Paul Downward ...
    This timely Research Handbook provides an overview of the current research relevant for shaping and informing European sport policy. Expert contributors provide accessible overviews of current research on sport that informs the priority areas specified in Europe through the Work Plan for Sport, highlighting why specific issues matter for sport and society, the progress that has been made and the ... Read more

    $67.99 CAD

  • Strategic Brand Management In and Through Sport

    Edited by Argyro Elisavet Manoli ...
    This book explores how sport brands can be managed strategically, as well as how non sport brands can be managed strategically through their association with sport.Despite decades of extensive research, brand management remains a priority for academics and practitioners alike. To this day, ample new and insightful research are being conducted on the matter, with questions around how a brand can be ... Read more

    $107.17 CAD

  • Integrated Marketing Communications in Football

    by Argyro Elisavet Manoli ...
    Series series Critical Research in Football
    This book takes an important step forward in showing how Integrated Marketing Communications (IMC) have been applied within the English Premier League (EPL) – arguably the most commercialised and watched sport league in the world – and how it can and should be utilised in the context of other sports properties.Drawing on cutting-edge empirical research, the book offers a detailed view into the ... Read more

    $86.56 CAD

  • Integrity and Sustainability in Sport

    Business, Environmental and Social Goals

    Edited by Argyro Elisavet Manoli, Ioannis Konstantopoulos ...
    Series series Routledge Research in Sport Business and Management
    *Winner of the ‘Research of the Year’ award at the 2025 Sport Positive Awards*This is the first book to examine the critically important topic of sustainability in sport through the lens of integrity. Adopting a holistic view on sustainability, it argues that integrity is the foundation on which sustainable sports organisations, actions and processes must be built.This book shows how the ... Read more

    $89.31 CAD

  • Understanding Match-Fixing in Sport

    Theory and Practice

    Edited by Bram Constandt, Argyro Elisavet Manoli ...
    Series series Routledge Research in Sport and Corruption
    Bringing together leading match-fixing researchers from different fields, this book offers new theoretical and applied perspectives on this persistent problem in sport and wider society.The book explores the foundations of match-fixing from multiple viewpoints, from sociology and criminology to policy and governance, exploring topics such as the use of network governance theory, ethics and ... Read more

    $83.81 CAD

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  • Understanding Sport Organizations

    Applications for Sport Managers

    Edited by Trevor Slack, Terri Byers, Alex Thurston ...
    The classic groundbreaking text for understanding organizational theory in the sport industry is back in an extensively revised new edition. With an added emphasis on organizational behavior and practical applications of the theory, Understanding Sport Organizations: Applications for Sport Managers, Third Edition, provides a logical progression to understanding the many components of and processes ... Read more

    $93.59 CAD

  • Sports Sponsorship and Branding

    Global Perspectives and Emerging Trends

    Edited by Ho Keat Leng, James J. Zhang ...
    Series series World Association for Sport Management Series
    This book takes a close look at branding and sponsorship in sport in the age of digital media. It examines how branding and sponsorship have evolved in response to the challenges and opportunities of new technologies.Featuring the work of leading international sport business researchers from four continents and twelve countries, the book explores key contemporary topics including esports, name and ... Read more

    $89.31 CAD

  • Effective Teamwork

    Practical Lessons from Organizational Research

    by Michael A. West ...
    Updated to reflect the latest research evidence, the third edition of Effective Teamwork provides business managers with the necessary guidance and tools to build and maintain effective teamwork strategies.A new edition of a bestselling book on teamwork from an acknowledged leader in the fieldOffers a unique integration of rigorous research with practical guidance to develop effective leadership ... Read more

    $53.99 CAD

  • Routledge Handbook of Sport and Corporate Social Responsibility

    Edited by Juan Luis Paramio Salcines, Kathy Babiak, Geoff Walters ...
    Series series Foundations of Sport Management
    As the role of sport in society becomes ever more prominent and as sports organisations become increasingly influential members of the global community, so it has become more important than ever for sport to consider its wider social responsibilities.The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR ... Read more

    $131.91 CAD

  • Marketing Ethics & Society

    Edited by Lynne Eagle, Stephan Dahl ...
    Marketing, while essential to organisational success, is arguably one of the most controversial aspects of business management. Criticisms of marketing’s impact range from fostering materialism and unsustainable consumption patterns through to the use of deception, stifling of innovation and lowering of quality, to name but a few. Taking a holistic and international perspective, this book ... Read more

    $117.59 CAD