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  • Loser Goes First

    My Thirty-Something Years of Dumb Luck and Minor Humiliation

    by Dan Kennedy ...
    It all begins on Christmas morning, 1978. Dan Kennedy is ten years old and wants a black Gibson Les Paul guitar, the kind Peter Frampton plays. It will be his passport to the coolest (only) band in the neighborhood—Jokerz. He doesn’t get it. Instead, his parents present him with what they think he wants most, a real-estate loan calculator (called the Loan Arranger) and a maroon velour pullover ... Read more

    $6.99 CAD

  • The Ultimate Sales Letter 4Th Edition

    Attract New Customers. Boost your Sales.

    by Dan S Kennedy ...
    Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides ... Read more

    $12.99 CAD

  • Make 'Em Laugh & Take Their Money

    A Few Thoughts On Using Humor As A Speaker or Writer or Sales Professional For Purposes of Persuasion

    A successful entrepreneur, speaker, and marketing copywriter shows you how to wield the persuasive, profit-making power of humor.People buy more and buy more happily when in good humor. Understanding humor and being able to effectively use it for your sales and persuasion purposes is a powerful advantage. Drawn from thirty years' experience as a popular professional speaker, author of thirteen ... Read more

    $12.99 CAD or Free with Kobo Plus

  • Storyworthy

    Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling

    by Matthew Dicks ...
    A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story — and why doing so matters.Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller ... Read more

    $16.49 CAD or Free with Kobo Plus

  • The Ultimate Marketing Plan

    Target Your Audience! Get Out Your Message! Build Your Brand!

    by Dan S Kennedy ...
    The ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy.Let’s face it—the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers.In this new edition of his bestselling The ... Read more

    $16.99 CAD

  • No B.S. Direct Marketing

    The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Extraordinary Growth and Profits

    Series series No B.S.
    The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for ANY business.In this updated and revised edition of No B.S. Direct Marketing, Dan Kennedy, and his coauthors Darcy Juarez and Marty Fort, build on and re-affirms all the essential direct marketing strategies in the original edition, and adds new ... Read more

    $20.99 CAD

  • Veronica #203

    Series Book 203 - Veronica
    "Battle of the BFFs," Part Four. Continued from Betty #188. It's the final challenge in the battle over the title of 'World's Greatest BFFs'! Conditions on BFF Island are rough, but as the competition thins, Ginger and Cheryl tough it out to face the ultimate obstacles. Big surprises are in store for these faux friends as they continue in their quest to win the BFF trophy! ... Read more

    $4.11 CAD or Free with Kobo Plus

  • Betty & Veronica #260

    The gang have all gathered at Veronica's beach house for a summer of fun in the sun! It's not all rest and relaxation though as Betty and her Green Girls go to work cleaning up the polluted beach. They could use some help from the boys though so Betty does what she must to entice attention hungry Veronica to lend a hand - call the media! Then, when Mrs. Cooper's SUV is in need of a serious washing ... Read more

    $1.36 CAD or Free with Kobo Plus

  • No B.S. Guide to Making Them Believe

    How John R. Brinkley Used His 21 Lost Marketing Secrets to Build a Notorious Medical Empire and Make Millions

    Series series No B.S.
    DR. JOHN BRINKLEY was, at one time, the wealthiest doctor of his time, undeniably the most Barnum-esque promoter in medicine in his time, vilified and prosecuted as a quack, praised as saint by the amazing number of men who flocked to him for his 'fountain of youth'---and by their wives.In this second edition of the book, delve into his TWENTY-ONE MARKETING PRINCIPLES, which offer a blueprint for ... Read more

    $13.99 CAD

  • The Return of the Moguls

    How Jeff Bezos and John Henry Are Remaking Newspapers for the Twenty-First Century

    by Dan Kennedy ...
    The Return of the Moguls chronicles an important story in the making, one that will affect more than just the newspaper business—it has the power to change democracy as we know it. Over the course of a generation, the story of the daily newspaper has been an unchecked slide from record profitability and readership to plummeting profits, increasing irrelevance, and inevitable obsolescence. The ... Read more

    $27.99 CAD

  • The Wired City

    Reimagining Journalism and Civic Life in the Post-Newspaper Age

    by Dan Kennedy ...
    In The Wired City, Dan Kennedy tells the story of the New Haven Independent, a nonprofit community website in Connecticut that is at the leading edge of reinventing local journalism. Through close attention to city government, schools, and neighborhoods, and through an ongoing conversation with its readers, the Independent's small staff of journalists has created a promising model of how to ... Read more

    $19.99 CAD

  • Rock On

    An Office Power Ballad

    by Dan Kennedy ...
    How do you land a sweet six-figure marketing gig at the hallowed record label known for having signed everyone from Led Zeppelin to Stone Temple Pilots? You start with a resume like Dan Kennedy's:• Dressed up as a member of Kiss every Halloween• Memorized Led Zeppelin IV at age ten• Fronted a lip-sync band in junior high• Worked as a college DJ while he was a college drop-outIn his outrageous ... Read more

    $15.19 CAD