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Showing 1 - 12 of 12 results for “dilip mutum”
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  • Consumers, Society and Marketing

    A Sustainability Perspective

    by Dilip S. Mutum, Ezlika M. Ghazali ...
    Series series Business and Management (R0)
    Environment and social responsibility are paramount for any modern business strategy, and the field of marketing is adapting itself to the new focus on sustainability. The study of the interface between consumers, society, and marketing is crucial for understanding the complex interactions between individuals and the products and services they consume and the resulting implications. In this book, ... Read more

    $153.99 CAD

  • Advances in Islamic Finance, Marketing, and Management

    An Asian Perspective

    by Dilip Mutum, Mohammad Mohsin Butt, Mamunur Rashid ...
    Demonstrating high quality theoretical and empirical findings in the areas of Islamic finance, banking, entrepreneurship, insurance, capital market, Islamic leadership, and Halal marketing, this new work includes topics on consumer perception, services orientation, new product development, risk management, industry readiness for better customer satisfaction, and policy issues coupling strategy and ... Read more

    $172.99 CAD

  • Sustainability and ESG in Marketing

    SDG-Aligned Industry Case Studies

    by Ezlika M. Ghazali, Dilip S. Mutum, Soo Yeong Ewe, Ghazala Khan ...
    Series series Business and Management (R0)
    This case study book provides a comprehensive exploration of Environmental, Social, and Governance (ESG) initiatives and marketing practices across key global industries. Through detailed case studies from various sectors and regions, it highlights how companies align sustainability with strategic marketing. Readers will discover how industries, from technology to agriculture, implement ESG ... Read more

    $108.89 CAD

  • Marketing Case Studies in Emerging Markets

    Contemporary Multi-industry Issues and Best-practices

    Edited by Dilip S. Mutum, Soo Yeong Ewe, Ezlika M. Ghazali, Racheal Louis Vincent ...
    Series series Business and Management (R0)
    There is an increasing interest in emerging markets because of the higher economic growth rates compared to developed economies. However, these markets have a diverse consumer base with unique needs and preferences. As a result, companies in these markets face different challenges and opportunities. Unfortunately, there is a lack of marketing cases from these markets. This book presents actual ... Read more

    $89.99 CAD

  • Management of Shari’ah Compliant Businesses

    Case Studies on Creation of Sustainable Value

    Edited by Ezlika M. Ghazali, Dilip S. Mutum, Mamunur Rashid, Jashim U. Ahmed ...
    Series series Business and Management (R0)
    Muslim consumers represent an untapped and viable market segment, but to date there has been very little research on catering to their needs or running and managing Islamic businesses. Innovations in Islamic business, interest in the use of Sukuk (Islamic bonds) to finance major projects, pressures on Islamic banks to reduce the financing gap in society, and the need to understand Muslim consumers ... Read more

    $64.99 CAD

  • Services Marketing Cases in Emerging Markets

    An Asian Perspective

    Edited by Sanjit Kumar Roy, Dilip S. Mutum, Bang Nguyen ...
    Series series Business and Management (R0)
    This casebook provides students and academics in business management and marketing with a collection of case studies on services marketing and service operations in emerging economies. It explores current issues and practices in Asia, across different areas, countries, commercial and non-commercial sectors. This book is important and timely in providing a framework for instructors, researchers, ... Read more

    $89.69 CAD

  • Marketing Cases from Emerging Markets

    Edited by Eva Kipnis, Dilip Mutum, Sanjit Kumar Roy ...
    Series series Business and Management (R0)
    Despite the fact that experts acknowledge the importance of the emerging markets, there is a dearth of real case studies specially focussed on marketing issues. This case study book addresses that need. It is also important and timely in providing a framework for instructors and researchers (both academic and industry) to understand the dynamics occurring in emerging markets. This book is composed ... Read more

    $64.09 CAD

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    Michael Fullan examines themoral purpose of school leadership and its critical role in "changing the context" in which the principalship is embedded.Michael Fullan examines themoral purpose of school leadership and its critical role in "changing the context" in which the principalship is embedded. ... Read more

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  • Creating The World We Want To Live In

    How Positive Psychology Can Build a Brighter Future

    by Bridget Grenville-Cleave, Dóra Guðmundsdóttir, Felicia Huppert, Vanessa King, David Roffey, Sue Roffey, Marten de Vries ...
    This book is about hope and a call to action to make the world the kind of place we want to live in. Our hope is to provoke conversation, and gently challenge possibly long-held views, beliefs, and ideologies about the way the world works and the people in that world.Written by eminent researchers and experienced practitioners, the book explores the principles that underpin living well, and gives ... Read more

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  • The Principles of Islamic Banking

    by Cheikh A. Soumare ...
    This book is about the principles of Islamic banking. It explains the prohibition of Riba, and how the prohibition of usury was common to all monotheist religions. The use of Islamic laws in banking can bring together investors and managers; and also to explain mudarabah which is an arrangement where an investor entrusts his capital or merchandise to an agent. The book explains the belief of ... Read more

    $11.99 CAD

  • Co-Creation for Sustainability

    The UN SDGs and the Power of Local Partnerships

    by Christopher Ansell, Eva Sørensen, Jacob Torfing ...
    The ebook edition of this title is Open Access and freely available to read online.The UN’s Sustainable Development Goals (SDGs) set an ambitious agenda for global problem-solving and create a framework to achieve it through the power of partnerships. Goal 17 points to the central importance of partnerships, networks, and multi-stakeholder collaborations for bringing together a broad range of ... Read more

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  • The Oxford Handbook of Innovation Management

    Edited by Mark Dodgson, David M. Gann, Nelson Phillips ...
    Series series Oxford Handbooks
    The Oxford Handbook of Innovation Management offers a comprehensive and timely analysis of the nature and importance of innovation and the strategies and practices that can be used to improve organizational benefits from innovation. Innovation is centrally important for business and national competitiveness, and for the quality and standard of living around the world, but it does not happen by ... Read more

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