Skip to main content
Search Button
Canada Kobo store Gift Cards Help

Rakuten Kobo

Wishlist

Shopping Cart

You're getting the VIP treatment!

Item(s) unavailable for purchase
Please review your cart. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout.
itemsitem
itemsitem

Recommended For You

Loading...


“donald self”

Showing 1 - 12 of 12 results for “donald self”
Skip side bar filters

  • Public Mental Health Marketing

    Developing a Consumer Attitude

    by Donald Self ...
    Here is a diverse compilation of current knowledge in public mental health marketing. A balanced collection of both research and how-to chapters, Public Mental Health Marketing helps practitioners and researchers learn to target specific groups more effectively, increasing their marketing effectiveness to benefit both mental health agencies and the people they serve. It presents a cross section of ... Read more

    $72.82 CAD

  • Alcoholism Treatment Marketing

    Beyond T.V. Ads and Speeches

    by Donald Self ...
    The annual economic burden of alcohol abuse in the United States is staggering, yet the alcoholism treatment industry has been historically plagued by governmental regulations, moral crusades, advocacy of specific treatment approaches, and a lack of marketing knowledge. Here is the first focused set of research on the marketing of alcoholism treatment services. The authors of this much-needed ... Read more

    $126.41 CAD

  • Volunteerism Marketing

    New Vistas for Nonprofit and Public Sector Management

    by Walter W., Jr. Wymer ...
    Explore the personality traits, values, and characteristics to look for in volunteers! Volunteerism Marketing: New Vistas for Nonprofit and Public Sector Management is an excellent research tool for volunteer organizers, academic researchers and reference librarians in the disciplines of business, education administration, health care, psychology, public administration, and sociology. This book ... Read more

    $90.68 CAD

  • Marketing for Health and Wellness Programs

    by James Busbin, Donald Self ...
    Learn useful strategies for marketing health and wellness programs. This important new book presents a cross-section of current research and commentary on wellness and prevention issues. The 17 authors--representing 11 different institutions--are some of the most active health care consultants in the academic community. They discuss studies for hospital based programs, workplace programs, and ... Read more

    $71.44 CAD

  • Marketing University Outreach Programs

    by Ralph S Foster, William I Sauser, Donald Self ...
    Discover the successful marketing strategies of programs which have extended the resources of a university to its community. Marketing University Outreach Programs covers all aspects of continuing education program construction and the marketing process for positioning the university into the public. This book begins to eradicate academicians’ fears of marketing by showing them a contemporary ... Read more

    $101.68 CAD

  • Marketing Communications for Local Nonprofit Organizations

    Targets and Tools

    by Teri Kline Henley, Walter W Wymer, Jr, Donald Self ...
    Help your nonprofit organization keep up with the competition!As the competition for funding among nonprofit organizations becomes more intense, so does the need to develop survival strategies that focus limited resources in the most effective ways. Marketing Communications for Local Nonprofit Organizations: Targets and Tools presents proven methods for effectively reaching the target markets ... Read more

    $86.56 CAD

People who read these also enjoyed

  • Transformational Leadership in Nursing, Second Edition

    From Expert Clinician to Influential Leader

    by Elaine Sorensen Marshall, PhD, RN, FAAN, Marion E. Broome, PhD, RN, FAAN ...
    This award-winning text guides nursing graduate students in developing the key skills they need to fulfill emerging leadership roles as our health care system experiences profound change and increasing complexity. The book provides a wealth of critical information, practical tools, creative vision, and inspiration that will help to facilitate leadership at the highest level of clinical practice. ... Read more

    $121.99 CAD

  • The Corporate University Handbook

    Designing, Managing, and Growing a Successful Program

    by Mark D. Allen ...
    This comprehensive handbook is a valuable resource for companies of all sizes who are considering (or already developing) enhanced professional learning programs.Often working in conjunction with traditional educational institutions, they boast cream-of-the-crop faculty from the academic and business communities. Once the province of only the largest corporations, corporate universities are fast ... Read more

    $12.99 CAD

  • The Volunteer Management Handbook

    Leadership Strategies for Success

    Edited by Tracy D. Connors ...
    Series Book 235 - Wiley Nonprofit Law, Finance and Management Series
    Completely revised and expanded, the ultimate guide to starting—and keeping—an active and effective volunteer programDrawing on the experience and expertise of recognized authorities on nonprofit organizations, The Volunteer Management Handbook, Second Edition is the only guide you need for establishing and maintaining an active and effective volunteer program. Written by nonprofit leader Tracy ... Read more

    $78.99 CAD

  • The Encyclopedia of Human Resource Management, Volume 1

    Short Entries

    by Robert K. Prescott ...
    The three volumes in The Encyclopedia of Human Resource Management offer a comprehensive review of the essential issues and most important information available on the topic. Each volume in the encyclopedia contains contributions from some of the most celebrated names in the field of human resource management (HRM) and addresses the myriad challenges faced by today's human resource professionals ... Read more

    $166.99 CAD

  • The Wiley Guide to Project Organization and Project Management Competencies

    Edited by Jeffrey K. Pinto, Peter W. G. Morris ...
    Series Book 8 - The Wiley Guides to the Management of Projects
    THE WILEY GUIDE TO Project Organization & Project Management CompetenciesA guide to the human factors in project management: knowledge, learning, and maturityTHE WILEY GUIDES TO THE MANAGEMENT OF PROJECTS address critical, need-to-know information that will help professionals successfully manage projects in most businesses and help students learn the best practices of the industry. They contain ... Read more

    $91.99 CAD

  • Handbook of Principles of Organizational Behavior

    Indispensable Knowledge for Evidence-Based Management

    Edited by Edwin Locke ...
    There is a strong movement today in management to encourage management practices based on research evidence. In the first volume of this handbook, I asked experts in 39 areas of management to identify a central principle that summarized and integrated the core findings from their specialty area and then to explain this principle and give real business examples of the principle in action. I asked ... Read more

    $70.99 CAD