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  • RUN

    The Mind-Body Method of Running by Feel

    Most serious runners don't realize their potential. They simply stop getting faster and don't understand why. The reason is simple: most runners are unable to run by feel. The best elite runners have learned that the key to faster running is to hear what their bodies are telling them. Drawing on new research on endurance sports, best-selling author Matt Fitzgerald explores the practices of elite ... Read more

    $2.99 CAD or Free with Kobo Plus

  • Racing Weight

    How to Get Lean for Peak Performance, 2nd Edition

    Series series The Racing Weight Series
    Racing Weight is a proven weight-management program designed specifically for endurance athletes.Revealing new research and drawing from the best practices of elite athletes, coach and nutritionist Matt Fitzgerald lays out six easy steps to help cyclists, triathletes, and runners lose weight without harming their training. This comprehensive and science-based program shows athletes the best ways ... Read more

    $17.59 CAD or Free with Kobo Plus

  • 80/20 Running

    Run Stronger and Race Faster by Training Slower

    TRAIN EASIER TO RUN FASTERThis revolutionary training method has been embraced by elite runners—with extraordinary results—and now you can do it, too.Respected running and fitness expert Matt Fitzgerald explains how the 80/20 running program—in which you do 80 percent of runs at a lower intensity and just 20 percent at a higher intensity—is the best change runners of all abilities can make to ... Read more

    $11.99 CAD

  • Racing Weight Cookbook

    Lean, Light Recipes for Athletes

    Series series Racing Weight Series
    Racing Weight Cookbook delivers more than 100 flavorful, easy recipes for athletes that will help you hit your ideal weight without compromising your performance.Whatever your training demands, Racing Weight meals make it simple to dial in the right mix of carbs, fat, and protein and satisfy your appetite. Put high-quality, well-balanced meals on your table in as little as 15 minutes with time ... Read more

    $17.59 CAD or Free with Kobo Plus

  • The Endurance Diet

    Discover the 5 Core Habits of the World's Greatest Athletes to Look, Feel, and Perform Better

    Sports Nutritionist Matt Fitzgerald has spent nearly twenty years studying the diets of top professional endurance athletes, who are among the fittest and healthiest people in the world. As a result, he has identified five core habits-most of which are contrary to what popular diets advise-that are essential to maximizing workout benefits. The Endurance Diet shares key strategies for optimal ... Read more

    $2.99 CAD

  • 80/20 Triathlon

    Discover the Breakthrough Elite-Training Formula for Ultimate Fitness and Performance at All Levels

    A breakthrough program for triathletes -- beginner, intermediate, and advanced -- showing how to balance training intensity to maximize performance -- from a fitness expert and elite coach.Cutting-edge research has proven that triathletes and other endurance athletes experience their greatest performance when they do 80 percent of their training at low intensity and the remaining 20 percent at ... Read more

    $15.99 CAD

  • How Bad Do You Want It?

    Mastering the Psychology of Mind over Muscle

    A guide to mental toughness from the author of 80/20 Running: "Fitzgerald's research will help you become your own sports psychologist." —Joe Friel, endurance sports coach and author of the Training Bible seriesThe greatest athletic performances spring from the mind, not the body. Elite athletes have known this for decades and now science is learning why it's true. In How Bad Do You Want It?, ... Read more

    $15.19 CAD or Free with Kobo Plus

  • Dying to Run

    An Athlete's Quest for One More Finish

    In a battle for survival and self-acceptance, Matt Fitzgerald is willing to risk it all to outrun chronic illness.When sports journalist and bestselling author Matt Fitzgerald is struck by long COVID, his lifelong passion—running—becomes a distant memory, leaving him trapped in a failing body that simply won't cooperate. After authoring dozens of books and articles on athletes pushing the limits ... Read more

    $16.95 CAD

    PRE-ORDER

  • The New Rules of Marathon and Half-Marathon Nutrition

    A Cutting-Edge Plan to Fuel Your Body Beyond "the Wall"

    From basic tenets of training to nutrition guidelines,this is the first resource for runners to fully integrate nutrition with training for a complete and systematic pre-race plan. "A must for marathoners"(Library Journal).Every year, roughly 2 million people participate in marathons and half marathons in the United States, and, no matter what level they are, every one of these runners has likely ... Read more

    $15.99 CAD

  • Iron War

    Dave Scott, Mark Allen, and the Greatest Race Ever Run

    The classic account of an unforgettable endurance test, now updated with a new introduction.The 1989 Ironman World Championship was the greatest race ever in endurance sports. In a spectacular duel that became known as the Iron War, the world's two strongest athletes raced side by side at world-record pace for a grueling 139 miles.Driven by one of the fiercest rivalries in triathlon, Dave Scott ... Read more

    $17.99 CAD or Free with Kobo Plus

  • Brain Training For Runners

    A Revolutionary New Training System to Improve Endurance, Speed, Health, and Results

    Based on new research in exercise physiology, author and running expert Matt Fitzgerald introduces a first-of-its-kind training strategy that he's named "Brain Training."Runners of all ages, backgrounds, and skill levels can learn to maximize their performance by supplying the brain with the right feedback. Based on Fitzgerald's eight-point brain training system, this book will help runners:- ... Read more

    $15.99 CAD

  • Audiobook

    How Bad Do You Want It?

    Mastering the Pshchology of Mind over Muscle

    Narrated by Matt Fitzgerald ...

    Unabridged

    8 hours 22 min

    The greatest athletic performances spring from the mind, not the body. Elite athletes have known this for decades and now science is learning why it's true. In his fascinating new book How Bad Do You Want It?, coach Matt Fitzgerald examines more than a dozen pivotal races to discover the surprising ways elite athletes strengthen their mental toughness. Fitzgerald puts you into the pulse-pounding ... Read more

    $28.84 CAD or Free with Kobo Plus