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Corporate Reputation and Competitiveness

by Rosa Chun, Rui Da Silva, Gary Davies, Stuart Roper ...

This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity, and argues the case for reputation management as a way of overseeing long-term organizational strategy.It presents a new approach to managing ... Read more

$116.79 CAD

This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity, and argues the case for reputation management as a way of overseeing long-term organizational strategy.It presents a new approach to managing
... Read more
Insight

Fact or Fiction You Decide

by Gary Davies ...

Gary Channing’s transition into middle age has been rather uneventful so far. After twelve good years of marriage to his loving wife Sue and raising two kids, Gary’s life has become something of a blur of rinse-and-repeat evenings watching the TV. However, Sue has organised for the two to spend a weekend in Hope Hall, a so-called haunted stately home where even the walls feel like they’re watching ... Read more

$5.53 CAD

Gary Channing’s transition into middle age has been rather uneventful so far. After twelve good years of marriage to his loving wife Sue and raising two kids, Gary’s life has become something of a blur of rinse-and-repeat evenings watching the TV. However, Sue has organised for the two to spend a weekend in Hope Hall, a so-called haunted stately home where even the walls feel like they’re watching
... Read more

Creating Magic

10 Common Sense Leadership Strategies from a Life at Disney

by Lee Cockerell ...

“It’s not the magic that makes it work; it’s the way we work that makes it magic.”The secret for creating “magic” in our careers, our organizations, and our lives is simple: outstanding leadership—the kind that inspires employees, delights customers, and achieves extraordinary business results.No one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World® ... Read more

$14.99 CAD

Also available as: Audiobook

“It’s not the magic that makes it work; it’s the way we work that makes it magic.”The secret for creating “magic” in our careers, our organizations, and our lives is simple: outstanding leadership—the kind that inspires employees, delights customers, and achieves extraordinary business results.No one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World®
... Read more

Also available as: Audiobook
The Taking of Getty Oil

Pennzoil, Texaco, and the Takeover Battle That Made History

by Steve Coll ...

A larger-than-life account of family, greed, and a courtroom showdown between Big Oil rivals from the New York Times–bestselling author of Private Empire.Pulitzer Prize–winning author Steve Coll is renowned for "his ability to take complicated, significant business stories and turn them into quick-reading engaging narratives" ( Chicago Tribune). Coll is at the height of his talents in this ... Read more

$23.19 CAD or Free with Kobo Plus

A larger-than-life account of family, greed, and a courtroom showdown between Big Oil rivals from the New York Times–bestselling author of Private Empire.Pulitzer Prize–winning author Steve Coll is renowned for "his ability to take complicated, significant business stories and turn them into quick-reading engaging narratives" ( Chicago Tribune). Coll is at the height of his talents in this
... Read more
The Rise and Fall of Bear Stearns

by Alan C. (Ace) Greenberg ...

Former CEO of Bear Stearns, Alan Greenberg, sheds light on his life as one of Wall Street’s most respected figures in this candid and fascinating account of a storied career and its stunning conclusion.On March 16, 2008, Alan Greenberg, former CEO and current chairman of the executive committee of Bear Stearns, found himself in the company’s offices on a Sunday. More remarkable by far than the ... Read more

$16.99 CAD

Former CEO of Bear Stearns, Alan Greenberg, sheds light on his life as one of Wall Street’s most respected figures in this candid and fascinating account of a storied career and its stunning conclusion.On March 16, 2008, Alan Greenberg, former CEO and current chairman of the executive committee of Bear Stearns, found himself in the company’s offices on a Sunday. More remarkable by far than the
... Read more
Diamonds, Gold, and War

The British, the Boers, and the Making of South Africa

by Martin Meredith ...

Southern Africa was once regarded as a worthless jumble of British colonies, Boer republics, and African chiefdoms, a troublesome region of little interest to the outside world. But then prospectors chanced upon the world's richest deposits of diamonds and gold, setting off a titanic struggle between the British and the Boers for control of the land. The result was the costliest, bloodiest, and ... Read more

Was $16.99 CAD Now $2.99 CAD

Southern Africa was once regarded as a worthless jumble of British colonies, Boer republics, and African chiefdoms, a troublesome region of little interest to the outside world. But then prospectors chanced upon the world's richest deposits of diamonds and gold, setting off a titanic struggle between the British and the Boers for control of the land. The result was the costliest, bloodiest, and
... Read more
The King of Madison Avenue

David Ogilvy and the Making of Modern Advertising

by Kenneth Roman ...

From the former CEO of Ogilvy & Mather, the first biography of advertising maverick David OgilvyFamous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a dynamic industry full of passionate, creative individuals. This first-ever biography traces Ogilvy's remarkable life, from his short-lived college education ... Read more

$17.59 CAD

From the former CEO of Ogilvy & Mather, the first biography of advertising maverick David OgilvyFamous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a dynamic industry full of passionate, creative individuals. This first-ever biography traces Ogilvy's remarkable life, from his short-lived college education
... Read more
The HP Way

How Bill Hewlett and I Built Our Company

by David Packard ...

Series series Collins Business Essentials
In the fall of 1930, David Packard left his hometown of Pueblo, Colorado, to enroll at Stanford University, where he befriended another freshman, Bill Hewlett. After graduation, Hewlett and Packard decided to throw their lots in together. They tossed a coin to decide whose name should go first on the notice of incorporation, then cast about in search of products to sell.Today, the one-car garage ... Read more

$23.19 CAD or Free with Kobo Plus

Also available as: Audiobook

In the fall of 1930, David Packard left his hometown of Pueblo, Colorado, to enroll at Stanford University, where he befriended another freshman, Bill Hewlett. After graduation, Hewlett and Packard decided to throw their lots in together. They tossed a coin to decide whose name should go first on the notice of incorporation, then cast about in search of products to sell.Today, the one-car garage
... Read more

Also available as: Audiobook
Faster, Higher, Farther

How One of the World's Largest Automakers Committed a Massive and Stunning Fraud

by Jack Ewing ...

“A rich history of a company whose cars, for better and worse, have touched millions of lives, a character study of a brilliant but deeply flawed leader, and a case study in how a corporate culture can turn toxic.” —Bethany McLean, New York Times Book ReviewFaster, Higher, Farther chronicles a corporate scandal that rivals those at Enron and Lehman Brothers—one that will cost Volkswagen more than ... Read more

$18.19 CAD

“A rich history of a company whose cars, for better and worse, have touched millions of lives, a character study of a brilliant but deeply flawed leader, and a case study in how a corporate culture can turn toxic.” —Bethany McLean, New York Times Book ReviewFaster, Higher, Farther chronicles a corporate scandal that rivals those at Enron and Lehman Brothers—one that will cost Volkswagen more than
... Read more
Supermarket Monsters

The Price of Coles and Woolworths' Dominance

by Malcolm Knox ...

Series Book 6 - Redback Quarterly
Down, down …In hardware, petrol, general merchandise and liquor, and above all in groceries, Coles and Woolworths jointly rule Australia's retail landscape. On average, every man, woman and child in this country spends $100 a week across their many outlets.What does such dominance mean for suppliers? And is it good for consumers?In Supermarket Monsters, journalist and author Malcolm Knox shines a ... Read more

$10.99 CAD

Down, down …In hardware, petrol, general merchandise and liquor, and above all in groceries, Coles and Woolworths jointly rule Australia's retail landscape. On average, every man, woman and child in this country spends $100 a week across their many outlets.What does such dominance mean for suppliers? And is it good for consumers?In Supermarket Monsters, journalist and author Malcolm Knox shines a
... Read more
Fools Rush In

Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner

by Nina Munk ...

"Eminently enjoyable, Fools Rush In is a gossipy, in-depth look at a deal doomed from the start . . . Grade: A." — Entertainment WeeklyEvery era has its merger; every era has its story. For the New Media Age it was an even bigger disaster: the AOL-Time Warner deal.At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon ... Read more

$19.19 CAD or Free with Kobo Plus

"Eminently enjoyable, Fools Rush In is a gossipy, in-depth look at a deal doomed from the start . . . Grade: A." — Entertainment WeeklyEvery era has its merger; every era has its story. For the New Media Age it was an even bigger disaster: the AOL-Time Warner deal.At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon
... Read more
The House of Harper

The Making of a Modern Publisher

by Eugene Exman ...

An updated edition of this definitive history of Harper—a fascinating look into the history of American letters from the unique perspective of one of the country's most distinguished and enduring publishers—now with a new introduction that brings the book up to the present day. From Moby Dick to Huckleberry Finn—but not Alice in Wonderland, which was rejected— The House of Harper is a sweeping ... Read more

$17.99 CAD or Free with Kobo Plus

An updated edition of this definitive history of Harper—a fascinating look into the history of American letters from the unique perspective of one of the country's most distinguished and enduring publishers—now with a new introduction that brings the book up to the present day. From Moby Dick to Huckleberry Finn—but not Alice in Wonderland, which was rejected— The House of Harper is a sweeping
... Read more

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Corporate Reputation and Competitiveness

Insight

People who read these also enjoyed

Creating Magic

The Taking of Getty Oil

The Rise and Fall of Bear Stearns

Diamonds, Gold, and War

The King of Madison Avenue

The HP Way

Faster, Higher, Farther

Supermarket Monsters

Fools Rush In

The House of Harper

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