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“gary l reback”

Showing 1 - 12 of 12 results for “gary l reback”
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  • Free the Market!

    Why Only Government Can Keep the Marketplace Competitive

    Why we need government intervention in the free market to protect competition and encourage innovationStarting about thirty years ago, conservatives forced an overhaul of competition policy that has loosened business rules for everything from selling products to buying competitors.Gary Reback thinks the changes have gone too far. Today's competition policies, he argues, were made for the old ... Read more

    Was $20.99 CAD Now $7.99 CAD

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  • Purple Cow, New Edition

    Transform Your Business by Being Remarkable

    by Seth Godin ...
    The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible.Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable products ... Read more

    $23.99 CAD

  • Conspiracy of Fools

    A True Story

    From an award-winning New York Times reporter comes the full, mind-boggling true story of the lies, crimes, and ineptitude behind the Enron scandal that imperiled a presidency, destroyed a marketplace, and changed Washington and Wall Street forever.It was the corporate collapse that appeared to come out of nowhere. In late 2001, the Enron Corporation—a darling of the financial world, a company ... Read more

    $14.99 CAD

  • The Coke Machine

    The Dirty Truth Behind the World's Favorite Soft Drink

    The Coke Machine takes readers deep inside the Coca-Cola Company and its international franchisees to reveal how they became the number one brand in the world, and just how far they'll go to stay there.Ever since its "I'd like to teach the world to sing" commercials from the 1970s, Coca-Cola has billed itself as the world's beverage, uniting all colors and cultures in a mutual love of its caramel ... Read more

    $14.99 CAD

  • BP - Where Did it All Go Wrong?

    by Paul Andrews ...
    Series Book 12 - AUK New Authors
    BP - Where did it all go wrong? is a quick-read business biography; it is a history and current breakdown of British Petroleum. The book introduces the reader to BP, how the company was formed, the chequered past it has, and discusses the recent disaster of one of the biggest oil spills in history. The book is skillfully written by Paul Andrews, who interprets many of the more advanced ... Read more

    $4.11 CAD or Free with Kobo Plus

  • Merchants of Culture

    The Publishing Business in the Twenty-First Century

    "All you need to know about the industry at a time of momentous change."-Drake McFeely, chairman and president, W.W. Norton & CompanyFor nearly five centuries, the world of book publishing remained largely static. But at the dawn of the twenty-first century, the industry faces a combination of economic pressures and technological change that is forcing publishers to alter their practices and think ... Read more

    $8.99 CAD

  • The Last Tycoons

    The Secret History of Lazard Freres & Co.

    NEW YORK TIMES BESTSELLER • A tale of vaulting ambitions, explosive feuds, worldly mistresses, fabulous art collections, and enormous wealth—a story of high drama in the world of high finance. • "Rips the roof off of one of Wall Street's most storied investment banks." —Vanity FairWall Street investment banks move trillions of dollars a year, make billions in fees, pay their executives in the tens ... Read more

    $14.99 CAD

  • America's Bank

    The Epic Struggle to Create the Federal Reserve

    A tour de force of historical reportage, America’s Bank illuminates the tumultuous era and remarkable personalities that spurred the unlikely birth of America’s modern central bank, the Federal Reserve. Today, the Fed is the bedrock of the financial landscape, yet the fight to create it was so protracted and divisive that it seems a small miracle that it was ever established.For nearly a century, ... Read more

    $15.99 CAD

  • Everyone Else Must Fail

    The Unvarnished Truth About Oracle and Larry Ellison

    Karen Southwick’s unauthorized account provides the full story of Larry Ellison’s brilliant, controversial career. Ellison’s drive and fierce ambition created Oracle out of the dust and built it into one of America’s great technology companies, but his unpredictable management style keeps it constantly on the edge of both success and disaster. The hostile bid for PeopleSoft is just the most recent ... Read more

    $6.99 CAD

  • Beauty Imagined

    A History of the Global Beauty Industry

    The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms which have shaped this industry, such as Avon, Coty, Estée Lauder, L'Oréal, and Shiseido, have imagined beauty for us. This book provides the first authoritative history of the global beauty industry from its emergence in the nineteenth century to the present ... Read more

    $47.19 CAD

  • Rescuing Prometheus

    Four Monumental Projects that Changed Our World

    "A rare insight into industrial planning on a huge scale...Excellent." --The EconomistRescuing Prometheus is an eye-opening and marvelously informative look at some of the technological projects that helped shape the modern world. Thomas P. Hughes focuses on four postwar projects whose vastness and complexity inspired new technology, new organizations, and new management styles. The first use of ... Read more

    Was $17.99 CAD Now $5.99 CAD

  • Open Secret

    The Global Banking Conspiracy That Swindled Investors Out of Billions

    “Gaming the LIBOR—that is, fixing the price of money—had become just that: a game. Playing it was the price of admission to a club of men who socialized together, skied in Europe courtesy of brokers and expense accounts, and reaped million-dollar bonuses.”In the midst of the financial crisis of 2008, rumors swirled that a sinister scandal was brewing deep in the heart of London. Some suspected ... Read more

    Was $15.99 CAD Now $6.99 CAD