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  • Project Management

    MBA Essentials

    Companies are increasingly developing into dynamic and project-oriented organizations. Globalization, innovations and organizational dynamics require more and more projects, and thus a more project-oriented corporate organization and management. As a rule, managers as well as employees already work parallel to their line function in projects or completely from project to project. At the same time, ... Read more

    $21.99 CAD or Free with Kobo Plus

  • Online Coaching

    Series series Behavioral Science and Psychology (R0)
    This book gives an insight into virtual as well as multimedia possibilities for professional applications, scientifically based concepts, competence development and ethical guidelines. Case studies are used to illustrate the multimedia-based, virtual implementation of systemic solution-oriented support processes. The interweaving of virtual coaching with training modules takes into account the ... Read more

    $108.89 CAD

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  • An Introduction to Service Design

    Designing the Invisible

    by Lara Penin ...
    A comprehensive introduction to designing services according to the needs of the customer or participants, this book addresses a new and emerging field of design and the disciplines that feed and result from it.Despite its intrinsic multidisciplinarity, service design is a new specialization of design in its own right. Responding to the challenges of and providing holisitic, creative and ... Read more

    $57.99 CAD

  • How to Take Smart Notes. One Simple Technique to Boost Writing, Learning and Thinking

    by Sönke Ahrens ...
    This is the second, revised and expanded edition. The first edition was published under the slightly longer title "How to Take Smart Notes. One Simple Technique to Boost Writing, Learning and Thinking - for Students, Academics and Nonfiction Book Writers".The key to good and efficient writing lies in the intelligent organisation of ideas and notes. This book helps students, academics and other ... Read more

    $13.99 CAD

  • Crowdsourcing

    Series series The MIT Press Essential Knowledge series
    A concise introduction to crowdsourcing that goes beyond social media buzzwords to explain what crowdsourcing really is and how it works.Ever since the term “crowdsourcing” was coined in 2006 by Wired writer Jeff Howe, group activities ranging from the creation of the Oxford English Dictionary to the choosing of new colors for M&Ms have been labeled with this most buzz-generating of media ... Read more

    $17.59 CAD

  • Neuromarketing For Dummies

    Learn how to use neuromarketing and understand the science behind itNeuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this ... Read more

    $18.99 CAD

  • Human Resources Strategies

    Balancing Stability and Agility in Times of Digitization

    by Armin Trost ...
    Series series Business and Management (R0)
    The digitalization of businesses calls for new forms of leadership and collaboration, as traditional human resources strategies are reaching their limits. Personal responsibility, networking and diversity are increasingly recognized as key prerequisites for agility, adaptability and innovativeness.This book encourages HR managers who want to be pioneers of, or support, digital transformation to ... Read more

    $76.99 CAD

  • International Project Management

    With project management becoming an increasingly global endeavour, a comprehensive and international student text that reflects this reality is essential.International Project Management does just that, systematically linking the key elements of cross-cultural management and the particularities of an international context, with the tools and techniques of project management.Key features include:- ... Read more

    $130.39 CAD

  • Managing in a VUCA World

    Series series Business and Management (R0)
    This book examines volatility, uncertainty, complexity and ambiguity (VUCA) and addresses the need for broader knowledge and application of new concepts and frameworks to deal with unpredictable and rapid changing situations. The premises of VUCA can shape all aspects of an organization. To cover all areas, the book is divided into six sections. Section 1 acts as an introduction to VUCA and ... Read more

    $204.99 CAD

  • Total Relationship Marketing

    This third edition of Total Relationship Marketing confirms it as a classic text on the subject of relationship marketing and CRM, areas which have become accepted – and debated – parts of marketing but are currently undergoing dramatic change.A major contribution to marketing thought internationally, this seminal title presents a powerful in-depth analysis of relational approaches to marketing ... Read more

    $111.99 CAD

  • HR Management & Leadership

    MBA Essentials

    by Harald Meier ...
    Series Book 2 - MBA Essentials
    Every organisation, whether for profit or as non-profit, needs motivated employees. HR Management is often not seen as a core function and most managers do not receive a systematic and sustainable leadership training either. In this book, the essential basics of modern HR Management and Leadership are presented systematically and always with practical examples. The focus is on the scope of action ... Read more

    $22.99 CAD or Free with Kobo Plus

  • Leading Modern Learning

    A Blueprint for Vision-Driven Schools

    Bring focus to your mission for modern learning. Whether you’re upgrading a department, school, or district, the authors offer a systemic framework, proven processes, and practical strategies your team can use to achieve your vision. Explore the building blocks for creating a curriculum that supports modern learning, an assessment system that captures evidence of 21st century skills, and ... Read more

    $49.99 CAD