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Randomized Clinical Trials of Nonpharmacological Treatments

Edited by Isabelle Boutron, Philippe Ravaud, David Moher ...

Series series Chapman & Hall/CRC Biostatistics Series
Nonpharmacological treatments include a wide variety of treatments such as surgery, technical procedures, implantable and non-implantable devices, rehabilitation, psychotherapy, and behavioral interventions. Unlike pharmacological treatments, these have no specific requirements for approval. Consequently, they can be widely proposed in clinical pra ... Read more

$97.55 CAD

Nonpharmacological treatments include a wide variety of treatments such as surgery, technical procedures, implantable and non-implantable devices, rehabilitation, psychotherapy, and behavioral interventions. Unlike pharmacological treatments, these have no specific requirements for approval. Consequently, they can be widely proposed in clinical pra
... Read more
Rethinking Nature

Challenging Disciplinary Boundaries

Edited by Aurélie Choné, Isabelle Hajek, Philippe Hamman ...

Series series Routledge Environmental Humanities
Contemporary ideas of nature were largely shaped by schools of thought from Western cultural history and philosophy until the present-day concerns with environmental change and biodiversity conservation. There are many different ways of conceptualising nature in epistemological terms, reflecting the tensions between the polarities of humans as masters or protectors of nature and as part of or ... Read more

$105.80 CAD

Contemporary ideas of nature were largely shaped by schools of thought from Western cultural history and philosophy until the present-day concerns with environmental change and biodiversity conservation. There are many different ways of conceptualising nature in epistemological terms, reflecting the tensions between the polarities of humans as masters or protectors of nature and as part of or
... Read more
The Luxury Empire

Accelerations and disruptions

by Yves Hanania, Isabelle Musnik, Philippe Gaillochet ...

The Covid crisis forcibly pushed forward the transformations within the luxury sector that began before the pandemic. For instance, how is the luxury empire responding to its many challenges, such as the new ways of consumption and distribution, the widespread digitalization, the growing importance of sustainable development and the circular economy, the explosive entry of gaming, the irruption of ... Read more

$52.99 CAD

The Covid crisis forcibly pushed forward the transformations within the luxury sector that began before the pandemic. For instance, how is the luxury empire responding to its many challenges, such as the new ways of consumption and distribution, the widespread digitalization, the growing importance of sustainable development and the circular economy, the explosive entry of gaming, the irruption of
... Read more

The Luxury Strategy

Break the Rules of Marketing to Build Luxury Brands

by Jean-Noël Kapferer, Vincent Bastien ...

Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-Noël Kapferer and Vincent Bastien, providing a unique blueprint for luxury brands and companies.Having established itself as the definitive work on the essence of a luxury brand strategy, this book defines the differences between premium and ... Read more

$57.19 CAD

Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-Noël Kapferer and Vincent Bastien, providing a unique blueprint for luxury brands and companies.Having established itself as the definitive work on the essence of a luxury brand strategy, this book defines the differences between premium and
... Read more
Emotional Branding

The New Paradigm for Connecting Brands to People

by Marc Gobe ...

Emotional Branding is the best selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The 10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between ... Read more

$18.99 CAD

Emotional Branding is the best selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The 10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between
... Read more
Business Genius

A More Inspired Approach to Business Growth

by Peter Fisk ...

At last, a more inspired approach to business. Business Genius describes how to grow your business more effectively through intelligent strategy and imaginative leadership, radical innovation and sustained change. Combining the entrepreneurial passion of a start-up with the commercial rigour of large enterprises... this is for everyone who seeks the inspiration to think and act differently ... Read more

$21.99 CAD

At last, a more inspired approach to business. Business Genius describes how to grow your business more effectively through intelligent strategy and imaginative leadership, radical innovation and sustained change. Combining the entrepreneurial passion of a start-up with the commercial rigour of large enterprises... this is for everyone who seeks the inspiration to think and act differently
... Read more
The Ways to New

15 Paths to Disruptive Innovation

by Jean-Marie Dru ...

Break free and lead the market with the roadmap to DisruptionThe Ways to New gives you a blueprint for innovation, helping you dig your organization out of the quicksand and get on the fast track to growth. Author Jean-Marie Dru is the originator the Disruption methodology, which he shares here; he is also an international authority on breaking the mold and leading the market, and this book is his ... Read more

$23.99 CAD

Also available as: Audiobook

Break free and lead the market with the roadmap to DisruptionThe Ways to New gives you a blueprint for innovation, helping you dig your organization out of the quicksand and get on the fast track to growth. Author Jean-Marie Dru is the originator the Disruption methodology, which he shares here; he is also an international authority on breaking the mold and leading the market, and this book is his
... Read more

Also available as: Audiobook
Branding the Man

Why Men Are the Next Frontier in Fashion Retail

by Bertrand Pellegrin ...

Men are purchasing more clothes, shoes, health and beauty products, and personal care services than ever before. The world of men’s retail has remained a kind of bug in amber, frozen in time, with the same century-old style of merchandising and selling. A store must not simply provide, but educate the male customer, who is growing hungry for something more than the usual Blue Plate Special of ... Read more

$17.99 CAD

Men are purchasing more clothes, shoes, health and beauty products, and personal care services than ever before. The world of men’s retail has remained a kind of bug in amber, frozen in time, with the same century-old style of merchandising and selling. A store must not simply provide, but educate the male customer, who is growing hungry for something more than the usual Blue Plate Special of
... Read more
Creative Genius

An Innovation Guide for Business Leaders, Border Crossers and Game Changers

by Peter Fisk ...

Time and space. Genetics and robotics. Education and fashion. Possibilities limited only by our imaginations. The future is yours to create. Could you be the Leonardo da Vinci of our times?Most ideas are incremental, quickly copied and suffocated by conventions. "Future back" thinking starts with stretching possibilities then makes them a reality "now forward". The best ideas emerge by seeing what ... Read more

$24.99 CAD

Time and space. Genetics and robotics. Education and fashion. Possibilities limited only by our imaginations. The future is yours to create. Could you be the Leonardo da Vinci of our times?Most ideas are incremental, quickly copied and suffocated by conventions. "Future back" thinking starts with stretching possibilities then makes them a reality "now forward". The best ideas emerge by seeing what
... Read more
Marketing Fashion Second Edition

Strategy, Branding and Promotion

by Harriet Posner ...

Marketing and branding inform many of the strategic and creative decisions involved in fashion design and product development. Marketing is a vital component of the industry and an understanding of its importance and role is essential for those planning a career in fashion.Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating ... Read more

$7.99 CAD

Marketing and branding inform many of the strategic and creative decisions involved in fashion design and product development. Marketing is a vital component of the industry and an understanding of its importance and role is essential for those planning a career in fashion.Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating
... Read more
Rethinking Luxury: How to Market Exclusive Products and Services in an Ever-Changing Environment

by Fabian Sommerrock, Martin C. Wittig, Philip Beil, Markus Albers ...

The luxury market has long been the exception. Protected for decades - and even centuries - from swings in economic fate and taste by consumers with money and demands for something extraordinary. But the world is changing, and those changes have already initiated some of the first-ever structural changes to the once-untouchable luxury market.This essential book paints a roadmap for the future of ... Read more

$18.43 CAD

The luxury market has long been the exception. Protected for decades - and even centuries - from swings in economic fate and taste by consumers with money and demands for something extraordinary. But the world is changing, and those changes have already initiated some of the first-ever structural changes to the once-untouchable luxury market.This essential book paints a roadmap for the future of
... Read more
Marketing Chronicles

A Compendium of Global and Local Marketing Insights From the Pre-Smartphone and Post-Smartphone Eras

by Nimish V. Dwivedi ...

“A lucid, insightful and at times provocative look at brands and marketing over the years . Simple, well written and immensely readable, this is a must read for all observers, students and practitioners of marketing.”Bharat Puri, Managing Director, Pidilite Industries. “Nimish was always a diligent and thoughtful student in my Strategic Marketing class at Jamnalal Bajaj. Am delighted that he has ... Read more

$1.08 CAD

“A lucid, insightful and at times provocative look at brands and marketing over the years . Simple, well written and immensely readable, this is a must read for all observers, students and practitioners of marketing.”Bharat Puri, Managing Director, Pidilite Industries. “Nimish was always a diligent and thoughtful student in my Strategic Marketing class at Jamnalal Bajaj. Am delighted that he has
... Read more

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Randomized Clinical Trials of Nonpharmacological Treatments

Rethinking Nature

The Luxury Empire

People who read these also enjoyed

The Luxury Strategy

Emotional Branding

Business Genius

The Ways to New

Branding the Man

Creative Genius

Marketing Fashion Second Edition

Rethinking Luxury: How to Market Exclusive Products and Services in an Ever-Changing Environment

Marketing Chronicles

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Top Series in Canada

Routledge Environmental Humanities

Chapman & Hall/CRC Biostatistics Series

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