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“jaime serra”

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  • Workforce Transformation Amid AI-Driven Digital Hospitality Service Innovation

    Edited by Carimo Rassal, Jaime Serra ...
    Artificial intelligence (AI) is no longer a peripheral tool in hospitality; it is becoming embedded in how organizations operate and serve guests, fundamentally reshaping the nature of hospitality work. AI-driven automation and data-informed decision-making are transforming not only how services are designed and delivered, but also the skills required of the workforce. Employees increasingly ... Read more

    $283.99 CAD