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“james trezona”

Showing 1 - 2 of 2 results for “james trezona”
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  • Humanizing B2B

    The new truth in marketing that will transform your brand and your sales

    by Paul Cash, James Trezona ...
    If you want to move products, you need to move people. And if you want to move people, you need to move minds.This is what modern B2B marketing is all about.It’s time to wake up to the power of branding, purpose, stories, emotion, people and culture to drive growth.There is something incredibly exciting happening in B2B land. Freed from a narrow focus on performance marketing, brands are becoming ... Read more

    $8.99 CAD or Free with Kobo Plus

    Also available as: Audiobook

    Also available as: Audiobook

  • Audiobook

    Humanizing B2B

    The new truth in marketing that will transform your brand and your sales

    by Paul Cash, James Trezona ...
    Narrated by Jack Bennett ...

    Unabridged

    4 hours 46 min

    If you want to move products, you need to move people. And if you want to move people, you need to move minds.This is what modern B2B marketing is all about.It’s time to wake up to the power of branding, purpose, stories, emotion, people and culture to drive growth.There is something incredibly exciting happening in B2B land. Freed from a narrow focus on performance marketing, brands are becoming ... Read more

    $33.99 CAD or Free with Kobo Plus

    Also available as: eBook

    Also available as: eBook