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  • Guerrilla Marketing Volume 2

    Advertising and Marketing Definitions, Ideas, Tactics, Examples, and Campaigns to Inspire Your Business Success

    Jason Myers and Merrilee Kimble ask the simple question: Will you act and succeed, or will you fold?In Guerrilla Marketing Volume 1, Jason Myers and Merrilee Kimble reviewed the strong foundational elements of Guerrilla Marketing. They provide a summary at the beginning of Guerrilla Marketing Volume 2that is a great refresher for those who are currently using Guerrilla Marketing tactics in their ... Read more

    $13.59 CAD or Free with Kobo Plus

  • Assessment Strategies for Online Learning

    Engagement and Authenticity

    Series series Issues in Distance Education
    For many learners assessment conjures up visions of red pens scrawling percentages in the top right-hand corner of exams and feelings of stress, inadequacy, and failure. Although negative student reactions to evaluation have been noted, assessment has provided educational institutions with important information about learning outcomes and the quality of education for many decades. But how accurate ... Read more

    $26.39 CAD

  • Guerrilla Marketing

    Advertising and Marketing Definitions, Ideas, Tactics, Examples, and Campaigns to Inspire Your Business Success

    Focused on low-cost, strategic marketing concepts that will creatively promote a compelling product or service, Guerrilla Marketing's winning approach relies on knowledge, time, energy, and imagination rather than a big marketing budget. Now, the winning continues with Guerrilla Marketing Volume 2. ... Read more

    $19.19 CAD or Free with Kobo Plus

  • Guerrilla Marketing Volume 1

    Advertising and Marketing Definitions, Ideas, Tactics, Examples, and Campaigns to Inspire Your Business Success

    Guerrilla Marketers are unique, and they know it and promote it. Therefore, Jason Myers and Merrilee Kimble had to ask themselves: “How can we make this book unique?” After all, Guerrilla Marketing, since the original Guerrilla Marketing book was introduced by Jay Conrad Levinson in 1984, has supported and empowered entrepreneurs, small and medium sized businesses, solopreneurs, and people with ... Read more

    $13.59 CAD or Free with Kobo Plus

  • Audiobook

    The Nest

    by Conrad Jones ...
    Narrated by Jason Keller ...
    Series series The Nest

    Unabridged

    9 hours 40 min

    The Nest; New YorkThe 36th novel from acclaimed author Conrad JonesIt’s 2025. Beneath the glittering towers of Manhattan, something is stirring in the dark. Homeless people are vanishing from the forgotten subway tunnels, their absence buried beneath bureaucracy and political indifference. Garbage trucks sit idle in picket lines. The nutrias, huge water rats—once bred for fur—are now being bred ... Read more

    $23.04 CAD

  • Guerrilla Marketing Volume 3

    Advertising and Marketing Definitions, Ideas, Tactics, Examples, and Campaigns to Inspire Your Business Success

    What makes the Guerrilla Marketing book series unique?Within Guerrilla Marketing Volume One, Jason Myers and Merrilee Kimble reviewed the strong foundational elements of Guerrilla Marketing. Guerrilla Marketing Volume Two included many new Guerrilla Marketing tools, tactics, and tips—giving readers even more options to choose from. But Guerrilla Marketing Volume Three, the newest edition in this ... Read more

    $13.59 CAD or Free with Kobo Plus

  • 50 Halloween Stories you have to read before you die (Golden Deer Classics)

    This book contains the following works arranged alphabetically by authors last names The Damned Thing [Ambrose Bierce] A Prisoner in Fairyland, The Empty House and Other Ghost Stories, The Willows [Algernon Blackwood] Wieland: or, The Transformation [Charles Brockden Brown] The Keeper of Cademuir, No-man's-land, The Grove of Ashtaroth, The Watcher by the Threshold [John Buchan] The King in Yellow ... Read more

    $0.99 CAD or Free with Kobo Plus

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  • The Referral Engine

    Teaching Your Business to Market Itself

    by John Jantsch ...
    The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you.The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over ... Read more

    $14.99 CAD

  • Product Management For Dummies

    Your one-stop guide to becoming a product management prodigyProduct management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into ... Read more

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  • Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

    by Rajat Paharia ...
    The New York Times and Wall Street Journal bestseller!The new secret to driving LOYALTY THAT PAYSOnce revolutionary, loyalty programs designed to differentiate products quickly became commoditized. And yet, billions of dollars are still spent every year on programs that are doomed to fail. These programs, it turns out, don't inspire long-term loyalty. Once a better deal comes along, customers will ... Read more

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  • Balanced Scorecard Strategy For Dummies

    A practical, easy-to-understand guide to Balanced Scorecard for busy business leadersThe Balanced Scorecard method is an analysis technique designed to translate an organization's mission and vision statement and overall business strategies into specific, quantifiable goals, and to monitor the organization's performance in achieving these goals. Much less technology driven then other analysis ... Read more

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