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“joel bines”

Showing 1 - 12 of 12 results for “joel bines”
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  • The Metail Economy: 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution

    by Joel Bines ...
    Rethink, rebuild, and re-energize your relationship with every customer for ultimate success in today’s Metail economyArmed with computers, tablets, smartphones, and social media, today’s consumers have revolted against the marketplace status quo. Demanding a voice, and sometimes a hand, in the products they buy, these digitally empowered consumers―"Me's"―have inverted the traditional power ... Read more

    $32.99 CAD

  • Audiobook

    Metail Economy, The

    Strategies for Transforming Your Business in the Me-Centric Consumer Revolution

    by Joel Bines ...
    Narrated by Zachary Johnson ...

    Unabridged

    5 hours 30 min

    Rethink, rebuild, and re-energize your relationship with every customer for ultimate success in today’s Metail economyArmed with computers, tablets, smartphones, and social media, today’s consumers have revolted against the marketplace status quo. Demanding a voice, and sometimes a hand, in the products they buy, these digitally empowered consumers?"Me's"?have inverted the traditional power ... Read more

    $30.99 CAD or Free with Kobo Plus

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    The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible.Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable products ... Read more

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  • The Ten Faces of Innovation

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  • Second-Act Careers

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    A career guide that rethinks the golden years, this handbook offers 50+ income models for creating flexible, fulfilling, and profitable work during the encore stage of one’s career.RETHINK YOUR RETIREMENTFor many people, retirement is no longer a trifecta of golf, grandkids, and gardening—it’s an opportunity for new pursuits that involve both earning income and exploring personal passions. If you ... Read more

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  • Better and Faster

    The Proven Path to Unstoppable Ideas

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    $15.99 CAD

    Also available as: Audiobook

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  • Marketing Interior Design

    by Lloyd Princeton ...
    Why struggle to market interior design when you can get specialized advice from a top-notch consultant? In Marketing Interior Design, Lloyd Princeton offers you the same high-quality insights that he gives to his clientele. Drawing on his professional expertise as well as the experiences of his clients, he provides detailed guidance to help you learn to: figure out what to charge and have the ... Read more

    $9.99 CAD

  • Brand: It Ain't the Logo* (*It's What People Think of You)

    by Ted Matthews,Andris Pone ...
    After 5 years of appearances as a Globe and Mail business bestseller, the fully updated and revised edition of this book could not be more timely. The first edition was a plea to North American leaders to confront three crises – hyper-messaging, the labor shortage and the rise of China – by embracing the fact that a Brand is not a logo, advertising or any other marketing communication, but what ... Read more

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  • The Amazement Revolution: Seven Customer Service Strategies to Create an Amazing Customer (and Employee) Experience

    by Hyken,Shep ...
    Customer service isnt a departmentits a philosophy that includes every person and aspect of the best and brightest companies. In a tough competitive and price-sensitive economy customer service is one of the most essential tools to separate your business from the competition. In this sequel to the bestseller The Cult of the Customer Shep Hyken delivers seven powerful strategies that any ... Read more

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  • REPOSITIONING: Marketing in an Era of Competition, Change and Crisis

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    The book that completes Positioning . . .Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your Mind—a book that revolutionized the world of marketing. But times have changed. Competition is fiercer. Consumers are savvier. Communications are faster. And once-successful companies are in crisis mode.Repositioning shows you how to adapt, compete ... Read more

    $38.99 CAD

  • Demand

    Creating What People Love Before They Know They Want It

    by Adrian Slywotzky, Karl Weber ...
    In DEMAND: Giving People What They Love Before They Know They Want It (Crown Business; October 2011), Adrian Slywotzky, named by Industry Week one of the world’s six most influential management thinkers, provides a radically new way to think about demand, with a big idea and a host of practical applications—not just for people in business but also for social activists, governments leaders, non ... Read more

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    How to Make a Purple Cow

    by Seth Godin ...
    How to find the soft innovation that will make your product, service, school, church, or career worth talking about.We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's 200,000-copy bestseller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. The best way to sell anything these days is through word ... Read more

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    Also available as: Audiobook

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