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  • The Science of Shopping

    How Psychology and Innovation Create a Winning Retail Strategy

    Looking to understand the science behind modern shopping and lead retail innovation?The Science of Shopping is a practical and aspirational guide for mid-career retail professionals ready to develop strategies that drive growth and customer engagement, written by global consumer expert and multi-award-winning business consultant Kate Hardcastle. This book offers actionable tools to help you apply ... Read more

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  • A Dictionary of First Names

    Series series The Oxford Reference Collection
    This Dictionary is part of the Oxford Reference Collection: using sustainable print-on-demand technology to make the acclaimed backlist of the Oxford Reference programme perennially available in hardback format. The fascinating and informative Dictionary of First Names covers over 6,000 names in common use in English, including the very newest names as well as traditional names. From Alice to ... Read more

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    Why are some organizations more innovative than others? How can we tap into, empower, and leverage the natural innovation within our organizations that is so vital to our future success?Now more than ever, companies and institutions of all types and sizes are determined to create more innovative organizations. In study after study, leaders say that fostering innovation and the need for ... Read more

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  • Rosslyn Chapel

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    The MysteryWhat is it that brings so many people to this out-of-the-way chapel? Not only is Rosslyn Chapel (or, to give it its official title, the Collegiate Church of St Matthew) a stunning example of late medieval architecture and the stonemason's art, but it contains many clues that it is more than just a place of worship – and even that it was never intended to be simple a Christian church ... Read more

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  • Branding a Store

    How To Build Successful Retail Brands In A Changing Marketplace

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    Shopping is our culture’s single most important leisure activity. Everyone does it, everywhere and almost every day. For shopkeepers, their retail market is will be seeing drastic change. Those wishing to stay ahead of ruthless competition will be forced to create a strong brand name and individual identity for their businesses. Branding a Store shows how to make your shop a winner. Retail ... Read more

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  • Your CEO Succession Playbook

    How to Pass the Torch So Everyone Wins

    You’ve heard it before: 50% of all CEO succession attempts fail. Which means 50% must succeed! Learn from leaders who beat the odds in Your CEO Succession Playbook.For Boards and transitioning CEOs, consider this book your strategic companion from the start of the process right through to the hand-off, and discover how to address common concerns along the way. Learn why a CEO should start a ... Read more

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  • Baby Names For Dummies®, Mini Edition

    Find the right name for your baby!Includes Biblical, medieval, Shakespearean, and international namesThis guide is more than just a listing of names - each entry contains variant spellings as well as the name's meaning, history, and derivations.Discover how toDecide what matters to you in a nameChoose a name from around the globeSelect a name from literature ... Read more

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  • The Brand Strategy

    Differentiate, Engage, and Grow in Today’s Competitive Market

    Are you finding it challenging to make your brand stand out in a saturated market? Do you wish your customers felt a deeper emotional connection with your brand? Looking for straightforward strategies that you can implement right away?In a world where competition is fiercer than ever, how can your brand truly shine? “The Brand Strategy” offers proven, actionable methods to help you ... ... Read more

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  • The Character Naming Sourcebook

    The Ultimate Guide to choosing character names, with over 25,000 first names and surnames, and their meanings. The Character Naming Sourcebook includes reverse lookup of names by their meaning, an alphabetized index of names, and an explanation of naming practices as well as context for each origin. New York Times #1 Bestselling author Sherrilyn Kenyon provides insight into creating believable ... Read more

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    Reinventing the basics

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  • The Sixteenth Century in 100 Women

    by Amy Licence ...
    "Mini-biographies of women from every walk of life and every corner of the globe . . . an informative, refreshing, and unique approach to the 16th century." — Adventures of a Tudor NerdThis retelling of the sixteenth century introduces the reader to a gallery of amazing women from queens to commoners, who navigated the patriarchal world in memorable and life-changing ways all around the world. Amy ... Read more

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  • Brand You Economics

    Timeless, Tangible Principles and Tools to Build Your Brand Legacy

    by Arnt Eriksen ...
    Whether it is Facebook, Instagram, Google, YouTube, email marketing, or a tactical channel to boost traffic and sales, more companies want to take shortcuts to boost their brand. These methods can pay off, but they can also hurt your brand. In fact, mistakes can be almost impossible to fix. Brand You Economics highlights what influences a brand’s performance so you can determine how your brand ... Read more

    $6.99 CAD