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“mark southern”

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  • Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods

    Edited by Emma O'Brien, Seamus Clifford, Mark Southern ...
    There has been a significant increase in knowledge-driven industries over the past decade. Despite the importance of knowledge in the innovation process, little research has been conducted into how knowledge management can be applied to make the innovation process more effective. Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods outlines different tools ... Read more

    $189.59 CAD

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