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Showing 1 - 12 of 12 results for “nigel jackson”
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  • Promoting and Marketing Events

    Theory and Practice

    by Nigel Jackson ...
    This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well. ... Read more

    $118.17 CAD

  • A Practical Guide to Event Promotion

    by Nigel Jackson, Katie Angliss ...
    This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its ... Read more

    $116.99 CAD

  • Politics: The Basics

    by Stephen D Tansey, Nigel Jackson ...
    Series series The Basics
    Now in its fifth edition, Politics: The Basics explores the systems, movements and issues at the cutting edge of modern politics. A highly successful introduction to the world of politics, it offers clear and concise coverage of a range of issues and addresses fundamental questions such as:• Why does politics matter?• Why obey the state?• What are the key approaches to power?• How are political ... Read more

    $46.99 CAD

  • Political Campaigning, Elections and the Internet

    Comparing the US, UK, France and Germany

    by Darren Lilleker, Nigel Jackson ...
    Series series Routledge Research in Political Communication
    The Internet first played a minor role in the 1992 U.S. Presidential election, and has gradually increased in importance so that it is central to election campaign strategy. However, election campaigners have, until very recently, focused on Web 1.0: websites and email.Political Campaigning, Elections and the Internet contextualises the US Presidential campaign of 2008 within three other contests: ... Read more

    $82.44 CAD

  • Forest Quality

    Assessing Forests at a Landscape Scale

    by Nigel Dudley, Rodolphe Schlaepfer, William Jackson, Jean-Paul Jeanrenaud, Sue Stolton ...
    Series series The Earthscan Forest Library
    Deforestation is frequently a topic of discussion in the environmental arena, but it is not just the number of trees that matters; the quality of the forest is also important. Even where the forest area is stable or increasing, there are often rapid changes in its character. Natural forests are being replaced by plantations or by intensively managed forests. Around the world, forests are becoming ... Read more

    $63.20 CAD

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  • Theory of the Leisure Class - The Original Classic Edition

    by Veblen Thorstein ...
    Its true to say that Veblens book is one of the great classics of economic theory; however, such a description suggests (at least to non-economists like myself) that the book will be either dull or remorselessly technical. On the contrary, The Theory of the Leisure Class is stylishly written, endlessly startling (for example, Veblen analyses religion as an outgrowth of the gambling instinct), and ... Read more

    $8.99 CAD or Free with Kobo Plus

  • Devil's Bargain

    Steve Bannon, Donald Trump, and the Nationalist Uprising

    by Joshua Green ...
    The instant #1 New York Times bestseller.From the reporter who was there at the very beginning comes the revealing inside story of the partnership between Steve Bannon and Donald Trump—the key to understanding the rise of the alt-right, the fall of Hillary Clinton, and the hidden forces that drove the greatest upset in American political history.Based on dozens of interviews conducted over six ... Read more

    $15.99 CAD

    Also available as: Audiobook

    Also available as: Audiobook

  • What It Takes: The Way to the White House

    The Way to the White House

    by Richard Ben Cramer ...
    A masterpiece of political reportage that exposes the emotional reality of the modern American campaign systemPulitzer Prize–winning journalist Richard Ben Cramer cracks open the heart of the American political system in this classic exploration of the 1988 presidential campaign. Cramer delves into the personal, intimate lives of the key candidates, including George H. W. Bush, Bob Dole, Joe Biden ... Read more

    $19.19 CAD or Free with Kobo Plus

  • Ecology and Silviculture of Eucalypt Forests

    Edited by RG Florence ...
    This classic forest management text examines the ecology and silviculture of eucalypts in forests and plantations in Australia and overseas. The book presents approaches to the formulation of ecologically sustainable forest practices through a more fundamental understanding of Eucalyptus. The 14 chapters of the book are divided into three sections covering: the ecological background to ... Read more

    $120.99 CAD

  • The Chasm Companion

    A Fieldbook to Crossing the Chasm and Inside the Tornado

    by Paul Wiefels ...

    $12.99 CAD

  • The Making of the President 1960

    by Theodore H. White ...
    The Pulitzer Prize-winning behind-the-scenes account of the historic Nixon-Kennedy race: "A fascinating story of a fascinating campaign." — TimeThis is the dramatic and groundbreaking chronicle that captured the epic clash between John F. Kennedy and Richard M. Nixon in the 1960 presidential election, and in the process revolutionized modern political journalism. Granted intimate access to all ... Read more

    $19.19 CAD or Free with Kobo Plus

    Also available as: Audiobook

    Also available as: Audiobook

  • How to Open a Financially Successful Bed & Breakfast or Small Hotel

    by Douglas Brown ...
    This comprehensive handbook will clearly demonstrate how to set up, operate and manage a financially successful bed-and-breakfast or small hotel. Whatever your reason for wanting to open a bed and breakfast, keep in mind that at it takes more than dreams and rooms to achieve success, it is a business that must show a profit. This book will separate the romantic notions of owning a B&B from the ... Read more

    $25.99 CAD or Free with Kobo Plus