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“rick schmidt”

Showing 1 - 12 of 12 results for “rick schmidt”
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  • Extreme DV at Used-Car Prices

    How to Write, Direct, Shoot, Edit, and Produce a Digital Video Feature for Less Than $3,000

    by Rick Schmidt ...
    For years, award-winning independent filmmaker Rick Schmidt has been teaching aspiring directors how to make “no-budget” films, both in workshops and in his classic guide Feature Filmmaking at Used-Car Prices. Now Schmidt shows them how it is easier—and cheaper—than ever to make an innovative, high quality work, thanks to digital video. Filled with the latest information on equipment and software, ... Read more

    $5.99 CAD

  • Social Media Geek-to-Geek

    by Rick Jamison and Kathy Schmidt Jamison, Foreword by Brian Solis ...
    There exists an underlying tendency in the geek world to be skeptical about social media, especially about its role in anything serious or substantial. Perhaps that is only natural, given that your average geek has fine-tuned analytical abilities and antennae that are always up to detect snake oil. And yet nobody, not even the geekiest geek, can afford to ignore the opportunity and the power that ... Read more

    $16.99 CAD

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  • Web Analytics 2.0

    The Art of Online Accountability and Science of Customer Centricity

    by Avinash Kaushik ...
    Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and ... Read more

    $32.99 CAD

  • What Color Is Your Parachute? Guide to Rethinking Resumes

    Write a Winning Resume and Cover Letter and Land Your Dream Interview

    by Richard N. Bolles ...
    The first resume book from the What Color Is Your Parachute? career guru Richard Bolles.Resumes get an average of eight seconds of attention before going in the trash—or getting on the shortlist. That’s just one of the findings reported here, as legendary career expert Richard N. Bolles presents new research about resumes in a guide that summarizes everything job-hunters and career-changers need ... Read more

    $13.99 CAD

  • Hacking Growth

    How Today's Fastest-Growing Companies Drive Breakout Success

    by Sean Ellis, Morgan Brown ...
    The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond.It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level ... Read more

    $19.99 CAD

    Also available as: Audiobook

    Also available as: Audiobook

  • Content Rules

    How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business

    by Ann Handley, C. C. Chapman ...
    Series Book 15 - New Rules Social Media Series
    The guide to creating engaging web content and building a loyal following, revised and updatedBlogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules ... Read more

    $18.99 CAD

  • The Referral Engine

    Teaching Your Business to Market Itself

    by John Jantsch ...
    The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you.The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over ... Read more

    $14.99 CAD

    Also available as: Audiobook

    Also available as: Audiobook

  • Copywriting That Works:

    Bright Ideas to Help You Inform, Persuade, Motivate and Sell!

    by Paul Lima ...
    Copywriting That Works: Bright Ideas to Help You Inform, Persuade, Motivate and Sell. If you want to master the craft of writing advertising and promotional copy that informs, persuades, motivates and sells, then this book is for you. It will guide you through the process of producing copy that works - no matter your objective or target market. From branding to hard sell, from newspaper and ... Read more

    Was $9.95 CAD Now $4.95 CAD or Free with Kobo Plus

  • The Practical Pocket Guide to Account Planning

    by Chris Kocek ...
    The Practical Pocket Guide to Account Planning provides a straightforward, no nonsense approach to understanding what Account Planners do on a daily basis and how they do it. Filled with real world examples, amusing anecdotes, and useful techniques for getting to better insights, The Practical Pocket Guide provides a clear path for how Account Planners can collaborate with Creatives to produce ... Read more

    $13.73 CAD or Free with Kobo Plus

  • Launch a Kick-Ass T-Shirt Brand

    by T-Shirt Magazine ...
    Whether you've already started a t-shirt brand or are just an aspiring t-shirt entrepreneur with a dream the clothing industry can be one of the toughest to break into. LAUNCH A KICK-ASS T-SHIRT BRAND is the perfect hand-book if you're looking to build a successful t-shirt brand. From valuable advice to specific examples and anecdotes from successful t-shirt entrepreneurs this 240 page guide is ... Read more

    $35.00 CAD or Free with Kobo Plus

  • 42 Rules of Product Management (2nd Edition)

    Learn the Rules of Product Management from Leading Experts around the World

    by Brian Lawley, Greg Cohen ...
    Series series Super Star Press
    '42 Rules of Product Management (2nd Edition)' is a collection of product management wisdom from forty experts from around the world. The goal of this book is to expose you to the wisdom and knowledge from a group of the world's leading product management experts. Among the contributors, there are leading authors, professors, CEOs and vice presidents, bloggers, consultants, trainers, and even a ... Read more

    $16.99 CAD

  • How to Say It: Business to Business Selling

    Power Words and Strategies from the World's Top Sales Experts

    by Geoffrey James ...
    There are approximately 35 million business to business sales reps in the country selling everything from books and computers to furniture and flooring. They know as well as anyone that selling to other businesses is not the same as selling to consumers. Businesses have different budgets, needs, demands, and expectations from those of general consumers. That means an entirely different skill set ... Read more

    Was $9.99 CAD Now $6.99 CAD