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Showing 1 - 12 of 33 results for “robert heath”
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  • Seducing the Subconscious

    The Psychology of Emotional Influence in Advertising

    by Robert Heath ...
    Our relationship with ads: it's complicatedA must-read for anyone intrigued by the role and influence of the ad world, Seducing the Subconscious explores the complexities of our relationship to advertising. Robert Heath uses approaches from experimental psychology and cognitive neuroscience to outline his theory of the subconscious influence of advertising in its audience’s lives. In addition to ... Read more

    $39.99 CAD

  • Strategic Issues Management

    Organizations and Public Policy Challenges

    by Robert L. Heath, Michael J. Palenchar ...
    Strategic Issues Management explores the strategic planning options that organizations can employ to address crucial public policy issues, engage in collaborative decision making, get the organization′s "house" in order, engage in tough defense and smart offense, and monitor opinion changes that affect public policy. In this fully updated Second Edition, authors Robert L. Heath and Michael J. ... Read more

    $145.59 CAD

  • Growing up Army

    The story of a soldier, his loving wife, and their nine adventurous Army Brats traveling the world in service to our country

    by Robert R Heath ...
    Experiencing the differences in how other people livedhas always been one of the great benefitsall of us Brats express when talking about growing up Army.When Dick Heath proposed to Jinny, his girlfriend of two years, offering to provide her with her own kindergarten-sized family if she would quit teachers' college to be his wife, he wasn't kidding. As the nine members of said kindergarten... ... Read more

    $6.99 CAD

  • Human Communication Theory and Research

    Concepts, Contexts, and Challenges

    by Robert L. Heath, Jennings Bryant ...
    Series series Routledge Communication Series
    Human Communication Theory and Research introduces students to the growing body of theory and research in communication, demonstrating the integration between the communication efforts of interpersonal, organizational, and mediated settings. This second edition builds from the foundation of the original volume to demonstrate the rich array of theories, theoretical connections, and research ... Read more

    $182.75 CAD

  • Management of Corporate Communication

    From Interpersonal Contacts To External Affairs

    by Robert L. Heath ...
    Whereas many organizational communication texts address internal communication processes, few consider the efforts that companies expend to communicate with external stakeholders. Likewise, many texts that concentrate on public relations or advertising consider external communication, but fail to give attention to internal communication. Combining both points of view, this text explains how an ... Read more

    $101.68 CAD

  • Conflict and Violence in Medieval Italy 568-1154

    Edited by Christopher Heath, Robert Houghton ...
    Series series Italy in Late Antiquity and the Early Middle Ages
    This collection of essays from both established and emerging scholars analyses the dynamic connections between conflict and violence in medieval Italy. The contributors present a new critique of power that sustained both kingship and locally based elite networks throughout the Italian peninsula. A broad temporal range, covering the sixth to the twelfth centuries, allows this book to cross a number ... Read more

    $89.99 CAD

  • Millimeter Wave Wireless Communications

    by Theodore Rappaport, Robert Heath Jr., Robert Daniels, James Murdock ...
    The Definitive, Comprehensive Guide to Cutting-Edge Millimeter Wave Wireless Design“This is a great book on mmWave systems that covers many aspects of the technology targeted for beginners all the way to the advanced users. The authors are some of the most credible scholars I know of who are well respected by the industry. I highly recommend studying this book in detail.”—Ali Sadri, Ph.D., Sr. ... Read more

    $119.99 CAD

  • The Things We Write: Short stories, excerpts, and poems from the authors of Thomas-Jacob Publishing, LLC

    by Melinda Clayton, Malcolm R. Campbell, W. Michael Franklin, Robert Hays, Sharon Heath, Scott Zeidel, Smoky Zeidel ...
    Seven Thomas-Jacob Publishing, LLC authors bring you 15 of their short stories, excerpts, and poems. Sometimes offbeat, always captivating, the selections include historical fiction, magical realism, crime, psychological suspense, literary fiction, coming of age, and poetry for both children and adults. The works are grouped by author name, not genre, ensuring a surprise each time you turn the ... Read more

    $7.99 CAD or Free with Kobo Plus

  • The SAGE Handbook of Public Relations

    Edited by Robert L. Heath ...
    An unparalleled guide to the theory and practice of public relationsReflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is global in scope and unmatched in its coverage of both academic research and professional best practice.Key FeaturesPresents major theories in the words of the leading ... Read more

    $171.19 CAD

  • Handbook of Risk and Crisis Communication

    Edited by Robert L. Heath, H. Dan O'Hair ...
    The Handbook of Risk and Crisis Communication explores the scope and purpose of risk, and its counterpart, crisis, to facilitate the understanding of these issues from conceptual and strategic perspectives. Recognizing that risk is a central feature of our daily lives, found in relationships, organizations, governments, the environment, and a wide variety of interactions, contributors to this ... Read more

    $100.30 CAD

  • Health and the Division of Labour

    Edited by Margaret Stacey, Margaret Reid, Christian Heath, Robert Dingwall ...
    Series series Routledge Library Editions: British Sociological Association
    Originally published in 1978, Health and the Division of Labour examines problems and tensions experienced in health work. The papers analyse inter- and intra-occupational rivalry and consider the impact of new forms of managerial rationality upon the traditional divisions of tasks and prestige in health work. The issues raised here affect public policy in both Britain and the USA: Americans can ... Read more

    $71.44 CAD

  • Health Care and Health Knowledge

    Edited by Robert Dingwall, Christian Heath, Margaret Reid, Margaret Stacey ...
    Series series Routledge Library Editions: British Sociological Association
    Originally published in 1977, Health Care and Health Knowledge presents some of the best new work being done in the field of medical sociology. Developments in the field have been prompted by both intellectual and social stimuli, and this book addresses the issue of medicine as an element in the maintenance of social order. The book studies how in the social context of medicine, health care is now ... Read more

    $71.44 CAD