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“sarah cotterill”

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  • Nudge, nudge, think, think

    Experimenting with ways to change citizen behaviour, second edition

    by Peter John, Sarah Cotterill, Alice Moseley, Liz Richardson, Graham Smith, Gerry Stoker, Corinne Wales ...
    How can governments persuade their citizens to act in socially beneficial ways? This ground-breaking book builds on the idea of 'light touch interventions' or 'nudges' proposed in Richard Thaler and Cass Sunstein's highly influential Nudge (2008). While recognising the power of this approach, it argues that an alternative also needs to be considered: a 'think' strategy that calls on citizens to ... Read more

    $32.99 CAD