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“scott s bateman”

Showing 1 - 12 of 12 results for “scott s bateman”
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  • Online Marketing for Small Business

    by Scott S. Bateman ...
    "Online Marketing for Small Business" by online executive and consultant Scott Bateman compiles more than 20 years of his experience in building, publishing and marketing successful websites.Bateman was an online general manager at Cox Enterprises and Media General, two of the largest media companies in the United States. He was responsible for supporting hundreds of small businesses that wanted a ... Read more

    $4.99 CAD or Free with Kobo Plus

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  • How I Made My First Million on the Internet and How You Can Too!

    The Complete Insider's Guide to Making Millions with Your Internet Business

    by Ewen Chia ...
    A comprehensive step-by-step guide to setting up a booming Internet business!Successful entrepreneur Ewen Chia demystifies marketing jargon and shares the tips and techniques that continue to net his online businesses a cool fortune. Whether you're seeking to create and develop a thriving Internet business from scratch or looking to realize the full potential of your existing business, whether you ... Read more

    $19.19 CAD or Free with Kobo Plus

  • The Complete Idiot's Guide to Starting a Web-Based Business

    by Steve Slaunwhite ...
    The web-based basics!Aspiring web entrepreneurs will find here everything they need to know about starting and running their own small-scale online business. Whether they intend to sell goods, services, subscriptions, or advertising, this book provides them with the specific nuts and bolts of planning, designing, building, hosting, marketing, and operating their online businesses.• The Complete ... Read more

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  • Search Engine Optimization (SEO)

    An Hour a Day

    by Jennifer Grappone, Gradiva Couzin ...
    The third edition of the bestselling guide to do-it-yourself SEOGetting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, ... Read more

    $23.99 CAD

  • Facebook Advertising For Dummies

    by Paul Dunay, Richard Krueger, Joel Elad ...
    Profitable ideas and techniques for advertising on FacebookTap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It’s all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to ... Read more

    $23.99 CAD

  • Content Marketing For Dummies

    by Susan Gunelius ...
    Get the whole picture and learn to create a successful online content marketing programSuccessful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online content marketing strategy, and this book shows you how. It explores ways to create a content marketing ... Read more

    $19.99 CAD

  • The Art of Digital Marketing

    The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns

    by Ian Dodson ...
    The premier guide to digital marketing that works, and a solid framework for successThe Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital ... Read more

    $39.99 CAD

  • The McGraw-Hill 36-Hour Course: Online Marketing

    by Lorrie Thomas ...
    Series series McGraw-Hill 36-Hour Courses
    A crash course on the most dynamic marketing platform today!Online marketing has evolved far beyond flashy websites and banner ads shouting at customers about your product. It's about using an array of Internet tools to build credibility and visibility, spread your message, and form meaningful customer relationships.The McGraw-Hill 36-Hour Course: Online Marketing puts you on the fast track to ... Read more

    $28.59 CAD

  • Inbound Marketing and SEO

    Insights from the Moz Blog

    by Rand Fishkin, Thomas Høgenhaven ...
    Learn from the leading resource on the latest inbound marketing techniquesAs the SEO industry undergoes a shift and Google continues to change its algorithm, successful SEO practitioners need to increase their knowledge of a wide range of inbound marketing channels. The Moz Blog is the go-to place for the latest thought leadership on the shifts in inbound marketing and SEO. This book cherry-picks ... Read more

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  • Pay Per Click Search Engine Marketing For Dummies

    by Peter Kent ...
    Plan and launch your PPC campaign and keep track of its progressIf you want potential customers to form a traffic jam at your Web site, Pay Per Click just might do the trick. This book will help you decide! It tells you all about Google AdWords and Yahoo! Sponsored Search, targeting your customers, watching out for fraud, assessing the pros and cons of Pay Per Click, and making Pay Per Click work ... Read more

    $20.99 CAD

  • The Complete Guide to Internet Marketing

    by Nkem Mpamah ...
    If you are a Marketer, Consultant or Small Business Owner, you need a companion that will help you succeed online. The Complete Guide to Internet Marketing is a compendium of techniques and guide containing 122 pages of "how-to- develop-and-implement" strategies in a simple and easy to understand language to help expose your business online.This eBook is your guide to understanding search engine ... Read more

    $5.99 CAD or Free with Kobo Plus

  • Advertising in a Digital Age

    Best Practices for Adwords and Social Media Advertising

    by Gabriela Taylor ...
    Series series Give Your Marketing a Digital Edge
    If your customers are spending more and more time online, why aren't you advertising there? Do you think it's too expensive, too confusing, too hard to reach your target market? If your business is already active online, is it getting enough bang for its bucks?Let an online marketing expert teach you the secrets of advertising online to achieve business goals. She'll show just how inexpensive it ... Read more

    $9.22 CAD