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« alison woo »

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  • How to Say It: Marketing with New Media

    A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts

    Read Lena Claxton and Alison Woo's posts on the Penguin Blog.The essential resource for building a global community of customers.How to Say It®: Marketing with New Media provides business owners with the tools they need to effectively market their company to today’s ever-evolving online community. Packed with power words, content templates, practical steps for getting the word out, and the ... En savoir plus

    Prix courant $14.99 CAD Maintenant $11.99 CAD

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    Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform.To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the ... En savoir plus

    $10.99 CAD ou Gratuit avec Kobo Plus

  • Content Rules

    How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business

    Collections Livre 15 - New Rules Social Media Series
    The guide to creating engaging web content and building a loyal following, revised and updatedBlogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules ... En savoir plus

    $18.99 CAD

  • How to Market a Book

    Third Edition

    par Joanna Penn ...
    Collections Livre 2 - Books for Writers
    Do you want to sell more books and reach more readers?Do you want to discover how to build an author career for the long-term as well as spike your book sales right now?If you don’t know much about marketing, don’t worry. We all start with nothing.I’m Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing.Now I’m a New ... En savoir plus

    $10.99 CAD ou Gratuit avec Kobo Plus

  • Make Money Online

    Roadmap of a Dot Com Mogul

    Blogs. They may have once been the realm of personal online diaries, but blogs have quickly become just as legitimate and influential as mainstream newspapers and magazines. Did you know that you can make a very healthy income from blogging? Do you want to make five figures every month? I can show you how. My name is John Chow and my personal blog consistently makes over $40,000 a month. In this ... En savoir plus

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  • KaChing: How to Run an Online Business that Pays and Pays

    par Joel Comm ...
    The Web is a powerful “money button” that can connect you with vast networks of customers, solidify your business image, and create continual growth. The key is in knowing how to install that button effectively. In an era of blogging, social networking, message boards, and web sites for every subject under the sun, it’s difficult to figure out which internet tools are the ones that will make your ... En savoir plus

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  • 30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business

    Social Media Marketing in 30 Minutes a Day

    par Susan Gunelius ...
    BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the goSocial media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility and generating profits—regardless of the ... En savoir plus

    $23.99 CAD

  • The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

    How to Use Visuals, Videos, and Social Media to Market Your Brand

    Attention is the new commodity. Visual Storytelling is the new currency.Human brain processes visuals 60,000x faster than text.Web posts with visuals drive up to 180% more engagement than those without.Viewers spend 100% more time on web pages with videos.Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your ... En savoir plus

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  • The Never Cold Call Again Online Playbook

    The Definitive Guide to Internet Marketing Success

    An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call AgainIn Never Cold Call Again, Frank Rumbauskas shows salespeople how to achieve sales greatness without using those dreaded old tactics like cold calling. Now, in The Never Cold Call Again Online Playbook, he gives small business owners, independent professionals, and entrepreneurs a complete, ... En savoir plus

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  • Get New Clients Now: The Top 10 Ways to Attract New Clients

    par Lyn Kelley ...
    New, updated edition 2023. Lyn Kelley, Ph.D, is a certified coach who has been providing seminars, CE courses and consulting for thousands of healthcare providers for over 16 years. Step-by-step guide to implement the 10 best, tried-true-tested and proven methods (each costs less than $100) to promote your practice to a well-pay clientele, in the most cost-effective ways. Here's what you'll get:- ... En savoir plus

    $9.99 CAD ou Gratuit avec Kobo Plus

  • Own Your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business

    Manipulative sales tactics, long sales letters with big and bold headlines, and spammy emails aren't the only way to get visibility and capture sales online. Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself.You will learn how to:• Identify and connect with your target ... En savoir plus

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  • Social Media Strategies

    How To Break The Rules & Think Different To Create A Powerful Social Media Platform

    par Phil Bowyer ...
    Social Media Strategies is not like other social media books. If you are looking for a book to tell you to go get a blog, or create a Facebook Page, this isn't it. It's about breaking a few rules, thinking differently, and creating a social media platform that will work for you.This book will show you everything you need, with exercises at the end of each section, which when put together, will ... En savoir plus

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