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Just Evil Enough

The Subversive Marketing Handbook

par Alistair Croll, Emily Ross ...

Looking for an advantage in an unfair world?The rules of poker tell you how to play—but not how to win. You win by bluffing, looking for your opponent’s tells, remembering cards, and intimidation. So why is it that in business we spend so much time teaching the rules, and so little finding new ways to win?For the last decade, expert in strategic communications Emily Ross and bestselling business ... En savoir plus

$19.99 CAD ou Gratuit avec Kobo Plus

Aussi disponible en : Livre audio

Looking for an advantage in an unfair world?The rules of poker tell you how to play—but not how to win. You win by bluffing, looking for your opponent’s tells, remembering cards, and intimidation. So why is it that in business we spend so much time teaching the rules, and so little finding new ways to win?For the last decade, expert in strategic communications Emily Ross and bestselling business
... En savoir plus

Aussi disponible en : Livre audio
Lean Analytics

Use Data to Build a Better Startup Faster

par Alistair Croll, Benjamin Yoskovitz ...

Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction.This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. ... En savoir plus

$34.99 CAD

Aussi disponible en : Livre audio

Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction.This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word.
... En savoir plus

Aussi disponible en : Livre audio
Livre audio

Just Evil Enough

The Subversive Marketing Handbook

par Alistair Croll, Emily Ross ...

Lu par Alistair Croll ...

Version Longue

13 heure 59 min

Looking for an advantage in an unfair world?The rules of poker tell you how to play—but not how to win. You win by bluffing, looking for your opponent’s tells, remembering cards, and intimidation. So why is it that in business we spend so much time teaching the rules, and so little finding new ways to win?For the last decade, expert in strategic communications Emily Ross and bestselling business ... En savoir plus

$31.99 CAD ou Gratuit avec Kobo Plus

Aussi disponible en : eBook

Looking for an advantage in an unfair world?The rules of poker tell you how to play—but not how to win. You win by bluffing, looking for your opponent’s tells, remembering cards, and intimidation. So why is it that in business we spend so much time teaching the rules, and so little finding new ways to win?For the last decade, expert in strategic communications Emily Ross and bestselling business
... En savoir plus

Aussi disponible en : eBook
Livre audio

Lean Analytics

Use Data to Build a Better Startup Faster

par Alistair Croll, Benjamin Yoskovitz ...

Lu par Daniel Henning ...

Version Longue

12 heure 48 min

Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants.Lean Analytics can help. By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and ... En savoir plus

$34.99 CAD

Aussi disponible en : eBook

Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants.Lean Analytics can help. By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and
... En savoir plus

Aussi disponible en : eBook
Propose, Prepare, Present

How to become a successful, effective, and popular speaker at industry conferences

par Alistair Croll ...

Every year, tens of thousands of companies—from industry giants to aspiring upstarts—apply to speak at conferences. They pump millions of dollars into these events, hoping to find new customers, strengthen their brand, and meet new partners. Sadly, for most of them, things don’t go that way. Submitted topics aren’t chosen; when they are, they come across as tone-deaf sales pitches.What does it ... En savoir plus

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Every year, tens of thousands of companies—from industry giants to aspiring upstarts—apply to speak at conferences. They pump millions of dollars into these events, hoping to find new customers, strengthen their brand, and meet new partners. Sadly, for most of them, things don’t go that way. Submitted topics aren’t chosen; when they are, they come across as tone-deaf sales pitches.What does it
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Livre audio

Product Leadership

How Top Product Managers Launch Awesome Products and Build Successful Teams

par Richard Banfield, Martin Eriksson, Nate Walkingshaw ...

Lu par Mitchell Dorian ...

Version Longue

7 heure 41 min

In today's lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it's rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don't?This ... En savoir plus

$27.99 CAD

Aussi disponible en : eBook

In today's lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it's rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don't?This
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Aussi disponible en : eBook
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Monetizing Innovation

How Smart Companies Design the Product Around the Price

par Madhavan Ramanujam, Georg Tacke ...

Lu par Darren Stephens ...

Version Longue

7 heure 28 min

Surprising rules for successful monetizationIn Monetizing Innovation, the authors at Simon Kucher distil the lessons of thirty years and over 10,000 projects into a practical, nine-step approach. Whether you are a CEO, executive leadership, or part of the team responsible for innovation and new product development, this book is for you, with special sections and summaries to make monetizing ... En savoir plus

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The Cold Start Problem

How to Start and Scale Network Effects

par Andrew Chen ...

Lu par Andrew Chen ...

Version Longue

10 heure 28 min

A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded ""cold start problem”—by leveraging network effects to launch and scale toward billions of users.Although software has become easier to build, launching and scaling new products and ... En savoir plus

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Aussi disponible en : eBook

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Taming the Inbox

Dealing with email overload

par Rick Dearman ...

Conquer Your Inbox: Transform Email Chaos into Productive Mastery Hey there, inbox conqueror!Are you ready to break free from the clutches of email overload? Say goodbye to the never-ending sea of messages that drown your productivity. Say hello to the game-changing 4D's method, hailing from the elite ranks of time management systems – your ticket to turning your unruly inbox into a dedicated ... En savoir plus

$1.83 CAD ou Gratuit avec Kobo Plus

Conquer Your Inbox: Transform Email Chaos into Productive Mastery Hey there, inbox conqueror!Are you ready to break free from the clutches of email overload? Say goodbye to the never-ending sea of messages that drown your productivity. Say hello to the game-changing 4D's method, hailing from the elite ranks of time management systems – your ticket to turning your unruly inbox into a dedicated
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The Website Design Playbook: Why Your Website Is A Sales Machine And 6 Strategies To Improve It

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Cloud isn’t simply a marketing term. It’s not technology or hype either. Cloud is a new way to look at how organizations operate. From finance to marketing, from operations to IT, using cloud methodology can help make your organization more nimble, streamlined, innovative and more profitable while better enabling your employees to work more effectively and less restrained by your current IT
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10 Top SEO Tips to Boost Website Traffic SEO (Search Engine Optimization) has become a crucial part of Internet Marketing to ensure that your website is easily found by potential new customers, so we have put together a Top 10 SEO Tips checklist to help you get the best search results for your website or online business. Operating an online business website or e-commerce store, requires your ... En savoir plus

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10 Top SEO Tips to Boost Website Traffic SEO (Search Engine Optimization) has become a crucial part of Internet Marketing to ensure that your website is easily found by potential new customers, so we have put together a Top 10 SEO Tips checklist to help you get the best search results for your website or online business. Operating an online business website or e-commerce store, requires your
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Just Evil Enough

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Just Evil Enough

Lean Analytics

Propose, Prepare, Present

Les lecteurs de ces romans ont aussi aimé

Product Leadership

Monetizing Innovation

The Cold Start Problem

Taming the Inbox

The Website Design Playbook: Why Your Website Is A Sales Machine And 6 Strategies To Improve It

Deconstructing Cloud

Top 10 SEO Tips

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Applis

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