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« carol schwalbe »

1-12 sur 12 résultats pour « carol schwalbe »
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  • News Now

    Visual Storytelling in the Digital Age

    Debuting in its first edition News Now: Visual Storytelling in the Digital Age helps today's broadcast journalism students prepare for a mobile, interactive, and highly competitive workplace. The authors, all faculty members of the prestigious Cronkite School of Journalism and Mass Communication, bring their real-world expertise to a book designed to be a trusted reference for the next generation ... En savoir plus

    $166.99 CAD

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  • Trust Me, I'm Lying

    Confessions of a Media Manipulator

    par Ryan Holiday ...
    The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age.Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today ... En savoir plus

    $11.99 CAD

  • Googled

    The End of the World As We Know It

    par Ken Auletta ...
    A revealing, forward-looking examination of the outsize influence Google has had on the changing media Landscape.There are companies that create waves and those that ride or are drowned by them. As only he can, bestselling author Ken Auletta takes readers for a ride on the Google wave, telling the story of how it formed and crashed into traditional media businesses?from newspapers to books, to ... En savoir plus

    Prix courant $14.99 CAD Maintenant $8.99 CAD

  • Reinventing You

    Define Your Brand, Imagine Your Future

    par Dorie Clark ...
    A step-by-step guide to reinventing youAre you where you want to be professionally?Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, the goal is clear: to build a career that thrives on your unique passions and talents. But to achieve this in today’s competitive job market, it’s almost certain that at some point you’ll need to ... En savoir plus

    $28.99 CAD ou Gratuit avec Kobo Plus

  • After Steve

    How Apple Became a Trillion-Dollar Company and Lost Its Soul

    par Tripp Mickle ...
    From the New York Times' Tripp Mickle, the dramatic, untold story inside Apple after the passing of Steve Jobs by following his top lieutenants—Jony Ive, the Chief Design Officer, and Tim Cook, the COO-turned-CEO—and how the fading of the former and the rise of the latter led to Apple losing its soul.Steve Jobs called Jony Ive his “spiritual partner at Apple.” The London-born genius was the second ... En savoir plus

    $18.99 CAD

  • The Huffington Post Complete Guide to Blogging

    The editors of The Huffington Post -- the most linked-to blog on the web -- offer an A-Z guide to all things blog, with information for everyone from the tech-challenged newbie looking to get a handle on this new way of communicating to the experienced blogger looking to break through the clutter of the Internet. With an introduction by Arianna Huffington, the site's cofounder and editor in chief, ... En savoir plus

    $16.99 CAD

  • Facebook

    The Inside Story

    par Steven Levy ...
    One of the Best Technology Books of 2020—Financial Times“Levy’s all-access Facebook reflects the reputational swan dive of its subject. . . . The result is evenhanded and devastating.”—San Francisco Chronicle“[Levy’s] evenhanded conclusions are still damning.”—Reason“[He] doesn’t shy from asking the tough questions.”—The Washington Post“Reminds yo... ... En savoir plus

    $11.99 CAD

  • The Media Training Bible

    101 Things You Absolutely Positvely Need to Know Before Your Next Interview

    par Brad Phillips ...
    Delivering an effective media interview today is more challenging than ever before. Today’s media spokesperson must compete with shrinking audience attention spans, cope with social media overload, and confront sensationalized reporting. Given those challenges, how can you create positive messages that cut through the noise and motivate your audiences? How can you respond to difficult questions in ... En savoir plus

    $13.73 CAD ou Gratuit avec Kobo Plus

  • Technically Wrong

    Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech

    “An entertaining romp that tells us where and why the tech industry, once America’s darling, went wrong, and what it might do to recover its good graces.” —Tim Wu, author of The Master SwitchBuying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us realize just how many oversights, biases, and downright ethical nightmares ... En savoir plus

    $16.99 CAD

  • Reinventing You, With a New Preface

    Define Your Brand, Imagine Your Future

    par Dorie Clark ...
    Strategy and communication consultant Dorie Clark, building off her popular Harvard Business Review article, provides a step-by-step guide to assessing, building, and reinventing your personal brand successfully.Identify how others currently perceive youDetermine your unique strengthsFormulate a vision for your new brandCreate a powerful narrative to tell your storyReintroduce yourself ... En savoir plus

    $23.99 CAD ou Gratuit avec Kobo Plus

  • Digital Leader (PB)

    par Erik Qualman ...
    Digital Leaders are Made—Not Born"Fail forward, fail fast, fail better is a winning concept from Qualman's latest book, Digital Leader."-- Tony Hsieh, New York Times bestselling author and CEO of Zappos.com, Inc."People with a passion for something can be infectious. It's obvious that Erik Qualman's passion is social media."-- Dan Heath, New York Times bestselling author of Made ... ... En savoir plus

    $37.39 CAD

  • Without Their Permission

    How the 21st Century Will Be Made, Not Managed

    par Alexis Ohanian ...
    As Alexis Ohanian learned when he helped to co-found the immensely popular reddit.com, the internet is the most powerful and democratic tool for disseminating information in human history. And when that power is harnessed to create new communities, technologies, businesses or charities, the results can be absolutely stunning.In this book, Alexis will share his ideas, tips and even his own doodles ... En savoir plus

    $15.99 CAD