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The Practical Pocket Guide to Account Planning

par Chris Kocek ...

The Practical Pocket Guide to Account Planning provides a straightforward, no nonsense approach to understanding what Account Planners do on a daily basis and how they do it. Filled with real world examples, amusing anecdotes, and useful techniques for getting to better insights, The Practical Pocket Guide provides a clear path for how Account Planners can collaborate with Creatives to produce ... En savoir plus

$13.73 CAD ou Gratuit avec Kobo Plus

The Practical Pocket Guide to Account Planning provides a straightforward, no nonsense approach to understanding what Account Planners do on a daily basis and how they do it. Filled with real world examples, amusing anecdotes, and useful techniques for getting to better insights, The Practical Pocket Guide provides a clear path for how Account Planners can collaborate with Creatives to produce
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Any Insights Yet?

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par Chris Kocek ...

Insights are like unicorns: mysterious and elusive, powerful yet elegant. They are the quintessential a-ha moment that all businesses are after, and yet very few people can agree on what an insight is or how they got one. "Any Insights Yet?" demystifies the insight-building process in a way that can help any business leader or marketing practitioner get to higher ground. Packed with real-world ... En savoir plus

$13.73 CAD ou Gratuit avec Kobo Plus

Insights are like unicorns: mysterious and elusive, powerful yet elegant. They are the quintessential a-ha moment that all businesses are after, and yet very few people can agree on what an insight is or how they got one. "Any Insights Yet?" demystifies the insight-building process in a way that can help any business leader or marketing practitioner get to higher ground. Packed with real-world
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What Color Is Your Parachute? Guide to Rethinking Resumes

Write a Winning Resume and Cover Letter and Land Your Dream Interview

par Richard N. Bolles ...

The first resume book from the What Color Is Your Parachute? career guru Richard Bolles.Resumes get an average of eight seconds of attention before going in the trash—or getting on the shortlist. That’s just one of the findings reported here, as legendary career expert Richard N. Bolles presents new research about resumes in a guide that summarizes everything job-hunters and career-changers need ... En savoir plus

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The first resume book from the What Color Is Your Parachute? career guru Richard Bolles.Resumes get an average of eight seconds of attention before going in the trash—or getting on the shortlist. That’s just one of the findings reported here, as legendary career expert Richard N. Bolles presents new research about resumes in a guide that summarizes everything job-hunters and career-changers need
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Rework

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Rework shows you a better, faster, easier way to succeed in business.Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the ... En savoir plus

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Aussi disponible en : Livre audio

Rework shows you a better, faster, easier way to succeed in business.Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the
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Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account.Rainmaking Conversations offers a research-based, field-tested, and ... En savoir plus

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Delegating Work (HBR 20-Minute Manager Series)

par Harvard Business Review ...

Collections series 20-Minute Manager
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Master the art of effective delegation.You know you need to delegate some of your work so that you have time to focus on the things that require your expertise. But it's not easy to do. Delegating Work quickly walks you through the fundamentals of:Establishing a productive environmentAssigning the right work to the right peopleConducting an effective hand-off meetingMonitoring without micromanagi.
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There are approximately 35 million business to business sales reps in the country selling everything from books and computers to furniture and flooring. They know as well as anyone that selling to other businesses is not the same as selling to consumers. Businesses have different budgets, needs, demands, and expectations from those of general consumers. That means an entirely different skill set
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Proven communication strategies to help you sell yourself effectively in any interview, presentation, or impromptu business meeting“The invaluable advice in How to Wow guarantees your success in any situation.”—Keith Ferrazzi, #1 New York Times bestselling author of Never Eat AloneEvery encounter with your colleagues, clients, employers—even your competitors—is an opportunity to make a positive
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The Practical Pocket Guide to Account Planning

Any Insights Yet?

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What Color Is Your Parachute? Guide to Rethinking Resumes

Rework

Rainmaking Conversations

Designing Your Life

Delegating Work (HBR 20-Minute Manager Series)

How to Say It: Business to Business Selling

Purple Cow, New Edition

42 Rules of Product Management (2nd Edition)

Competency-Based Interviews

How to Wow

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