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Esports Business Management

Modifié par David P. Hedlund, Seth E. Jenny, Gil Fried ...

Esports have rapidly expanded from a pastime undertaken by casual players to one of the largest segments of the entertainment industry—one in which hundreds of millions of people play and compete daily.Esports Business Management, Second Edition, presents an all-encompassing look into the world of esports business. This updated and enhanced text will inform both aspiring students and esports ... En savoir plus

$94.99 CAD

Esports have rapidly expanded from a pastime undertaken by casual players to one of the largest segments of the entertainment industry—one in which hundreds of millions of people play and compete daily.Esports Business Management, Second Edition, presents an all-encompassing look into the world of esports business. This updated and enhanced text will inform both aspiring students and esports
... En savoir plus
Esports Business Management

Modifié par Gil Fried, Rick Smith, David P. Hedlund ...

Esports have rapidly expanded from a pastime undertaken by casual players to one of the largest segments of the entertainment industry, in which hundreds of millions of people play and compete daily. Esports Business Management With HKPropel Access is one of the first textbooks to present an all-encompassing look into the world of esports business, will teach both aspiring students and sports ... En savoir plus

$86.99 CAD

Esports have rapidly expanded from a pastime undertaken by casual players to one of the largest segments of the entertainment industry, in which hundreds of millions of people play and compete daily. Esports Business Management With HKPropel Access is one of the first textbooks to present an all-encompassing look into the world of esports business, will teach both aspiring students and sports
... En savoir plus
Understanding Esports

An Introduction to the Global Phenomenon

par Jessalyn Coble, Gabriella Devia-Allen, Catherine Einstein, Mark Grabowski, Jue Hou, Kyra Keene, Jake Kucek, Madison Lanier, Timothy Mirabito, Michael Naraine, Laura Purcell, R. Pierre Rodgers, Andrew Shaw, Brett Sherrick, L. Paul Strait, Damion Sturm, Henry Wear, Steve Young, Kelly L. Adams, Ellen B. Drogin Rodgers, Lee K. Farquhar, John George IV, James D. Ivory, Maria A. Moore, Brenda P. Wiggins, Andrew C. Billings, Nick Bowman, Gregory A. Cranmer, David P. Hedlund, Karen McGrath ...

Understanding Esports: An Introduction to the Global Phenomenon places professional Esports, a rapidly growing industry, in both the cultural and athletic landscape. This book explores how the rise of professional gaming has shaped—and been shaped by—media trends, interpersonal communication, and what it means to be classified as an athlete. Ryan Rogers has assembled contributors from a variety of ... En savoir plus

$49.99 CAD

Understanding Esports: An Introduction to the Global Phenomenon places professional Esports, a rapidly growing industry, in both the cultural and athletic landscape. This book explores how the rise of professional gaming has shaped—and been shaped by—media trends, interpersonal communication, and what it means to be classified as an athlete. Ryan Rogers has assembled contributors from a variety of
... En savoir plus

Measure What Matters

How Google, Bono, and the Gates Foundation Rock the World with OKRs

par John Doerr ...

**#1 New York Times BestsellerLegendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth—and how it can help any organization thrive.**In the fall of 1999, John Doerr met with the founders of a start-up whom he'd just given $12.5 million, the biggest investment of his career. ... En savoir plus

$17.99 CAD

Aussi disponible en : Livre audio

**#1 New York Times BestsellerLegendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth—and how it can help any organization thrive.**In the fall of 1999, John Doerr met with the founders of a start-up whom he'd just given $12.5 million, the biggest investment of his career.
... En savoir plus

Aussi disponible en : Livre audio
Bezonomics

How Amazon Is Changing Our Lives and What the World's Best Companies Are Learning from It

par Brian Dumaine ...

An “illuminating, lucid, and finely detailed” (The Washington Post) look at Amazon’s world-dominating business model, the current competitors either imitating or trying to outfox Amazon, and “how Jeff Bezos turned Amazon into the world’s lockdown necessity” (The Times, UK)—from an award-winning Fortune magazine writer.Like Henry Ford, Sam Walton, or Steve Jobs in the early years of Ford, Walmart, ... En savoir plus

$18.99 CAD

Aussi disponible en : Livre audio

An “illuminating, lucid, and finely detailed” (The Washington Post) look at Amazon’s world-dominating business model, the current competitors either imitating or trying to outfox Amazon, and “how Jeff Bezos turned Amazon into the world’s lockdown necessity” (The Times, UK)—from an award-winning Fortune magazine writer.Like Henry Ford, Sam Walton, or Steve Jobs in the early years of Ford, Walmart,
... En savoir plus

Aussi disponible en : Livre audio
Play Bigger

How Pirates, Dreamers, and Innovators Create and Dominate Markets

par Al Ramadan, Dave Peterson, Christopher Lochhead, Kevin Maney ...

The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design.Winning today isn’t about beating the competition at the old game. It’s about inventing a whole new game—defining a new market category, developing it, and dominating it over time. You can’t build a legendary company without building a ... En savoir plus

$19.99 CAD

Aussi disponible en : Livre audio

The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design.Winning today isn’t about beating the competition at the old game. It’s about inventing a whole new game—defining a new market category, developing it, and dominating it over time. You can’t build a legendary company without building a
... En savoir plus

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Reengineering Retail

The Future of Selling in a Post-Digital World

par Doug Stephens ...

Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the ... En savoir plus

$18.39 CAD ou Gratuit avec Kobo Plus

Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the
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Driving Digital Strategy

A Guide to Reimagining Your Business

par Sunil Gupta ...

A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point ... En savoir plus

$33.99 CAD ou Gratuit avec Kobo Plus

Aussi disponible en : Livre audio

A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point
... En savoir plus

Aussi disponible en : Livre audio
Why Smart Executives Fail

And What You Can Learn from Their Mistakes

par Sydney Finkelstein ...

Bob Pittman and AOL Time Warner. Jean Marie Messier and Vivendi. Jill Barad and Mattel. Dennis Kozlowski and Tyco. It's an all too common scenario. A great company breaks from the pack; the analysts are in love; the smiling CEO appears on the cover of Fortune.Two years later, the company is in flames, the pension plan is bleeding, the stock is worthless. What goes wrong in these cases? Usually it ... En savoir plus

Prix courant $14.99 CAD Maintenant $10.99 CAD

Aussi disponible en : Livre audio

Bob Pittman and AOL Time Warner. Jean Marie Messier and Vivendi. Jill Barad and Mattel. Dennis Kozlowski and Tyco. It's an all too common scenario. A great company breaks from the pack; the analysts are in love; the smiling CEO appears on the cover of Fortune.Two years later, the company is in flames, the pension plan is bleeding, the stock is worthless. What goes wrong in these cases? Usually it
... En savoir plus

Aussi disponible en : Livre audio
Disrupt You!

Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovation

par Jay Samit ...

A digital media expert describes the unique method he has used to invent new markets and expand established businesses.In today's volatile business landscape, adaptability and creativity are more crucial than ever. It is no longer possible—or even desirable—to learn one set of job skills and to work your way up the ladder. At the same time, entrepreneurs with great ideas for new products or ... En savoir plus

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A digital media expert describes the unique method he has used to invent new markets and expand established businesses.In today's volatile business landscape, adaptability and creativity are more crucial than ever. It is no longer possible—or even desirable—to learn one set of job skills and to work your way up the ladder. At the same time, entrepreneurs with great ideas for new products or
... En savoir plus

Aussi disponible en : Livre audio
Co-Opetition

par Adam M. Brandenburger, Barry J. Nalebuff ...

Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of ... En savoir plus

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Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of
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Game-Based Marketing

Inspire Customer Loyalty Through Rewards, Challenges, and Contests

par Gabe Zichermann, Joselin Linder ...

Harness the power of games to create extraordinary customer engagement with Game-Based Marketing.Gamification is revolutionizing the web and mobile apps.Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and established brands like United Airlines and Nike all agree: the most powerful way to create and engage a vibrant community is with game mechanics. By ... En savoir plus

$19.99 CAD

Harness the power of games to create extraordinary customer engagement with Game-Based Marketing.Gamification is revolutionizing the web and mobile apps.Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and established brands like United Airlines and Nike all agree: the most powerful way to create and engage a vibrant community is with game mechanics. By
... En savoir plus

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Esports Business Management

Esports Business Management

Understanding Esports

Les lecteurs de ces romans ont aussi aimé

Measure What Matters

Bezonomics

Play Bigger

Reengineering Retail

Driving Digital Strategy

Why Smart Executives Fail

Disrupt You!

Co-Opetition

Game-Based Marketing

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Applis

Accessoires

Panier

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