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Public Affairs Management

A Guide to Professional Practice

par Sarah Bowman, Heather Yaxley ...

Public Affairs Management is a groundbreaking guide to effective, evidence-informed public affairs practice in a variety of organisational contexts, including leadership, politics, communications, public relations, activism, and other decision-making.Readers will learn to draw together ideas and processes covering public policy development, political science research, stakeholder engagement, risk ... En savoir plus

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Public Affairs Management is a groundbreaking guide to effective, evidence-informed public affairs practice in a variety of organisational contexts, including leadership, politics, communications, public relations, activism, and other decision-making.Readers will learn to draw together ideas and processes covering public policy development, political science research, stakeholder engagement, risk
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The Public Relations Strategic Toolkit

An Essential Guide to Successful Public Relations Practice

par Alison Theaker, Heather Yaxley ...

The Public Relations Strategic Toolkit presents guidance to instruct and educate students and professionals of public relations and corporate communications. Alison Theaker and Heather Yaxley cover every aspect of critical practice, including definitions of public relations, key theoretical concepts and both original and established methodological approaches. Case studies and interviews are ... En savoir plus

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The Public Relations Strategic Toolkit presents guidance to instruct and educate students and professionals of public relations and corporate communications. Alison Theaker and Heather Yaxley cover every aspect of critical practice, including definitions of public relations, key theoretical concepts and both original and established methodological approaches. Case studies and interviews are
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Exploring Public Relations and Management Communication

par Ralph Tench, Stephen Waddington ...

Develop a clear understanding of the concepts and best practices in public relationsExploring Public Relations and Management Communication, 5th Edition by Tench and Waddington is the definitive text on public relations. Blending theory with real-life applications. this book offers critical analysis with updated case studies, exercises and discussion questions that provide you with a holistic ... En savoir plus

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Develop a clear understanding of the concepts and best practices in public relationsExploring Public Relations and Management Communication, 5th Edition by Tench and Waddington is the definitive text on public relations. Blending theory with real-life applications. this book offers critical analysis with updated case studies, exercises and discussion questions that provide you with a holistic
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Construction Management

New Directions

par Denny McGeorge, Patrick X. W. Zou ...

The construction industry faces continual challenges and demands, due to market conditions and coercion by governments, for improvements in safety, quality and cost control, and in the avoidance of contractual disputes. To meet these challenges construction enterprises need to constantly seek new directions and business models in construction management. A number of tools, methods and concepts ... En savoir plus

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The construction industry faces continual challenges and demands, due to market conditions and coercion by governments, for improvements in safety, quality and cost control, and in the avoidance of contractual disputes. To meet these challenges construction enterprises need to constantly seek new directions and business models in construction management. A number of tools, methods and concepts
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Human Resource Policy

Connecting Strategy with Real-World Practice

par Mike Fazey ...

‘Human Resource Policy’ provides practitioners and students with a conceptual framework and practical guidelines to establish and maintain an effective HR policy function. It highlights the importance of, but often neglected, policy function as the vital link between strategy and practice.Taking a uniquely holistic approach to HR policy, ‘Human Resource Policy’ demonstrates how HR policies can ... En savoir plus

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‘Human Resource Policy’ provides practitioners and students with a conceptual framework and practical guidelines to establish and maintain an effective HR policy function. It highlights the importance of, but often neglected, policy function as the vital link between strategy and practice.Taking a uniquely holistic approach to HR policy, ‘Human Resource Policy’ demonstrates how HR policies can
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Tourism Marketing

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The full text downloaded to your computerWith eBooks you can:search for key concepts, words and phrasesmake highlights and notes as you studyshare your notes with friendseBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps.Upon purchase, you'll gain instant access to t... ... En savoir plus

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Business Research Projects

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Almost all higher educational institutions have built some kind of fieldwork project into the advanced stages of their programmes and the research project should integrate theory, practice, knowledge and skills. Students should be able to apply their acquired knowledge and understanding in a manner that indicates a professional approach to their work or vocation, and have the ability to integrate ... En savoir plus

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Almost all higher educational institutions have built some kind of fieldwork project into the advanced stages of their programmes and the research project should integrate theory, practice, knowledge and skills. Students should be able to apply their acquired knowledge and understanding in a manner that indicates a professional approach to their work or vocation, and have the ability to integrate
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An essential tool for those planning to undertake social research, this exceptional book tackles many of the specific concerns and issues that arise. A well structured text, it offers a comprehensive introduction to a range of important areas in project management, including:commissioning researchpreparing a tender or grant applicationrisk and stakeholder analysismanaging the field work and data
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This book produces a clear and concise introduction to principles and techniques of management, as required by practicing managers and those in colleges and universities who are aspiring to be managers.
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Facilities Management

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This text provides an overview of the interdisciplinary nature of facilities management. It discusses the framework within which facilites managers should operate and the key requirements of their task. ... En savoir plus

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This text provides an overview of the interdisciplinary nature of facilities management. It discusses the framework within which facilites managers should operate and the key requirements of their task.
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Taking a managerial perspective, this book explores public relations and its role in the wider organizational world. Contributors explore a variety of contexts in which the relevance of understanding these two interlinking domains is so paramount, such as corporate branding and reputation, government relations and community communications, as well as drawing on experise of legal considerations and ... En savoir plus

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Taking a managerial perspective, this book explores public relations and its role in the wider organizational world. Contributors explore a variety of contexts in which the relevance of understanding these two interlinking domains is so paramount, such as corporate branding and reputation, government relations and community communications, as well as drawing on experise of legal considerations and
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Public Affairs Management

The Public Relations Strategic Toolkit

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Exploring Public Relations and Management Communication

Construction Management

Human Resource Policy

Tourism Marketing

Exploring Strategic Change

Business Research Projects

Managing Social Research

Management

Facilities Management

Public Relations

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