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Inside the Box

A Proven System of Creativity for Breakthrough Results

par Drew Boyd, Jacob Goldenberg ...

“The ‘inside-the-box approach’ can reveal key opportunities for innovation that are hiding in plain sight” (Daniel H. Pink, author of Drive).The traditional attitude toward creativity in the American business world is to “think outside the box”—to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific ... En savoir plus

$18.99 CAD

Aussi disponible en : Livre audio

“The ‘inside-the-box approach’ can reveal key opportunities for innovation that are hiding in plain sight” (Daniel H. Pink, author of Drive).The traditional attitude toward creativity in the American business world is to “think outside the box”—to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific
... En savoir plus

Aussi disponible en : Livre audio
The Research Contributions of Donald R. Lehmann to Marketing, Volume 6

Innovation Diffusion, Strategy, and Marketing Performance

Modifié par Jacob Goldenberg, Sunil Gupta ...

Collections series Business and Management (R0)
The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors organize each legend's most impactful articles into several volumes as an anthology set. Volume editors also seek commentaries from other scholars familiar with the legend's work on the articles included in ... En savoir plus

$230.59 CAD

The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors organize each legend's most impactful articles into several volumes as an anthology set. Volume editors also seek commentaries from other scholars familiar with the legend's work on the articles included in
... En savoir plus
Creativity in Product Innovation

par Jacob Goldenberg, David Mazursky ...

Creativity in Product Innovation describes a remarkable technique for improving the creativity process in product design. Certain 'regularities' in product development are identifiable, objectively verifiable and consistent for almost any kind of product. These regularities are described by the authors as Creativity Templates. This book describes the theory and implementation of these templates, ... En savoir plus

$99.99 CAD

Creativity in Product Innovation describes a remarkable technique for improving the creativity process in product design. Certain 'regularities' in product development are identifiable, objectively verifiable and consistent for almost any kind of product. These regularities are described by the authors as Creativity Templates. This book describes the theory and implementation of these templates,
... En savoir plus
Resistance to Innovation

Its Sources and Manifestations

par Shaul Oreg, Jacob Goldenberg ...

Every year, about 25,000 new products are introduced in the United States. Most of these products fail—at considerable expense to the companies that produce them. Such failures are typically thought to result from consumers’ resistance to innovation, but marketers have tended to focus instead on consumers who show little resistance, despite these “early adopters” comprising only 20 percent of the ... En savoir plus

$52.79 CAD

Every year, about 25,000 new products are introduced in the United States. Most of these products fail—at considerable expense to the companies that produce them. Such failures are typically thought to result from consumers’ resistance to innovation, but marketers have tended to focus instead on consumers who show little resistance, despite these “early adopters” comprising only 20 percent of the
... En savoir plus
Inside the Box

Warum die besten Innovationen im Geschäftsleben direkt vor Ihren Füßen liegen

par Drew Boyd, Jacob Goldenberg, Philipp Gasteiger ...

Kreative Ideen entwickeln – mit diesem Buch über InnovationstechnikenDas Erstellen innovativer Konzepte fällt Ihnen schwer? Sie haben Probleme bei der Ideenfindung? Dann kann Ihnen dieses Buch mit verschiedenen Kreativitätstechniken weiterhelfen. Praxisnah und problembezogen vermittelt es Techniken und Prinzipien mit deren Hilfe jeder Mensch kreativ sein kann.Die Inhalte des Sachbuchs im ... En savoir plus

$20.39 CAD

Kreative Ideen entwickeln – mit diesem Buch über InnovationstechnikenDas Erstellen innovativer Konzepte fällt Ihnen schwer? Sie haben Probleme bei der Ideenfindung? Dann kann Ihnen dieses Buch mit verschiedenen Kreativitätstechniken weiterhelfen. Praxisnah und problembezogen vermittelt es Techniken und Prinzipien mit deren Hilfe jeder Mensch kreativ sein kann.Die Inhalte des Sachbuchs im
... En savoir plus
Livre audio

Inside the Box

A Proven System of Creativity for Breakthrough Results

par Drew Boyd, Jacob Goldenberg ...

Lu par David Drummond ...

Version Longue

8 heure 52 min

The traditional attitude toward creativity in the American business world is to “think outside the box ”: to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific solution that does nothing to engender creative thinking more generally.Inside the Box demonstrates Systematic Inventive Thinking (SIT), a ... En savoir plus

$33.99 CAD

Aussi disponible en : eBook

The traditional attitude toward creativity in the American business world is to “think outside the box ”: to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific solution that does nothing to engender creative thinking more generally.Inside the Box demonstrates Systematic Inventive Thinking (SIT), a
... En savoir plus

Aussi disponible en : eBook

Livre audio

Contagious

Why Things Catch On

par Jonah Berger ...

Lu par Keith Nobbs ...

Version Longue

6 heure 50 min

The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk ... En savoir plus

$26.99 CAD

Aussi disponible en : eBook

The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk
... En savoir plus

Aussi disponible en : eBook
Livre audio

Willpower

Rediscovering the Greatest Human Strength

par Roy F. Baumeister, John Tierney ...

Lu par John Tierney, Denis O'Hare ...

Version Longue

9 heure 6 min

**One of the world's most esteemed and influential psychologists, Roy F. Baumeister, teams with New York Times science writer John Tierney to reveal the secrets of self-control and how to master it."Deep and provocative analysis of people's battle with temptation and masterful insights into understanding willpower: why we have it, why we don't, and how to build it. A terrific read." —Ravi Dhar, ... En savoir plus

$27.00 CAD

Aussi disponible en : eBook

**One of the world's most esteemed and influential psychologists, Roy F. Baumeister, teams with New York Times science writer John Tierney to reveal the secrets of self-control and how to master it."Deep and provocative analysis of people's battle with temptation and masterful insights into understanding willpower: why we have it, why we don't, and how to build it. A terrific read." —Ravi Dhar,
... En savoir plus

Aussi disponible en : eBook
Livre audio

The Lean Startup

How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

par Eric Ries ...

Lu par Eric Ries ...

Version Longue

8 heure 38 min

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned ... En savoir plus

$23.00 CAD

Aussi disponible en : eBook

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned
... En savoir plus

Aussi disponible en : eBook
Livre audio

Lean In

Women, Work, and the Will to Lead

par Sheryl Sandberg ...

Lu par Elisa Donovan ...

Version Longue

6 heure 27 min

#1 INTERNATIONAL BESTSELLER • “A landmark manifesto" (The New York Times) that's a revelatory, inspiring call to action and a blueprint for individual growth that will empower women around the world to achieve their full potential.In her famed TED talk, Sheryl Sandberg described how women unintentionally hold themselves back in their careers. Her talk, which has been viewed more than eleven ... En savoir plus

$20.50 CAD

Aussi disponible en : eBook

#1 INTERNATIONAL BESTSELLER • “A landmark manifesto" (The New York Times) that's a revelatory, inspiring call to action and a blueprint for individual growth that will empower women around the world to achieve their full potential.In her famed TED talk, Sheryl Sandberg described how women unintentionally hold themselves back in their careers. Her talk, which has been viewed more than eleven
... En savoir plus

Aussi disponible en : eBook
Livre audio

Mindset

The New Psychology of Success

par Carol S. Dweck ...

Lu par Bernadette Dunne ...

Version Longue

10 heure 23 min

**From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller—featuring transformative insights into redefining success, building lifelong resilience, and supercharging self-improvement.“Through clever research studies and engaging writing, Dweck illuminates how our beliefs about our capabilities exert tremendous influence ... En savoir plus

$27.00 CAD

Aussi disponible en : eBook

**From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller—featuring transformative insights into redefining success, building lifelong resilience, and supercharging self-improvement.“Through clever research studies and engaging writing, Dweck illuminates how our beliefs about our capabilities exert tremendous influence
... En savoir plus

Aussi disponible en : eBook
Livre audio

Inferno

A Novel

par Dan Brown ...

Lu par Paul Michael ...

Collections Livre audio : 4 - Robert Langdon
Version Longue

17 heure 13 min

**THE #1 WORLDWIDE BESTSELLER FROM THE ICONIC AUTHOR OF THE DA VINCI CODE AND THE NEW ROBERT LANGDON THRILLER, THE SECRET OF SECRETS“A book-length scavenger hunt . . . jam-packed with tricks.” —The New York Times**“[A] cinematic blockbuster.” —USA TodayHarvard professor of symbology Robert Langdon awakens in an Italian hospital, disoriented and with no recollection of the past thirty-six hours, ... En savoir plus

$35.00 CAD

Aussi disponible en : eBook

**THE #1 WORLDWIDE BESTSELLER FROM THE ICONIC AUTHOR OF THE DA VINCI CODE AND THE NEW ROBERT LANGDON THRILLER, THE SECRET OF SECRETS“A book-length scavenger hunt . . . jam-packed with tricks.” —The New York Times**“[A] cinematic blockbuster.” —USA TodayHarvard professor of symbology Robert Langdon awakens in an Italian hospital, disoriented and with no recollection of the past thirty-six hours,
... En savoir plus

Aussi disponible en : eBook

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Business and Management (R0)

Inside the Box

The Research Contributions of Donald R. Lehmann to Marketing, Volume 6

Creativity in Product Innovation

Resistance to Innovation

Inside the Box

Inside the Box

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Contagious

Willpower

The Lean Startup

Lean In

Mindset

Inferno

Liseuses

Applis

Accessoires

Panier

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Votre panier est vide

Disponible:

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Meilleures séries dans ce pays : Canada

Business and Management (R0)

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