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1-12 sur 12 résultats pour « johan hagberg »
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  • Digitalized Markets

    Modifié par Johan Hagberg, Hans Kjellberg ...
    This book addresses how digitalization influences markets, and attempts to put research on digitalized markets center-stage. It explores digitalized markets through empirically based theorizing concerning the consequences of digitalization for mundane markets. The individual chapters explore several mundane markets, including personal transportation, temporary accommodation, fashion clothing, ... En savoir plus

    $86.56 CAD

  • Marketing Performativity

    Theories, practices and devices

    Modifié par Katy Mason, Hans Kjellberg, Johan Hagberg ...
    Collections series Key Issues in Marketing Management
    Marketing Performativity: Theories, practices and devices addresses concerns about the theory-practice gap so often discussed by marketing scholars, and indeed reframes this ‘gap’ by asking ‘how is marketing theory performative?’ How does marketing theory shape action? Who uses it in practice and to what effects? The individual contributions in this book look at how marketing theories are used in ... En savoir plus

    $94.81 CAD

  • Digitalizing Consumption

    How devices shape consumer culture

    Modifié par Franck Cochoy, Johan Hagberg, Niklas Sörum, Magdalena McIntyre ...
    Collections series Routledge Interpretive Marketing Research
    Contemporary consumer society is increasingly saturated by digital technology, and the devices that deliver this are increasingly transforming consumption patterns. Social media, smartphones, mobile apps and digital retailing merge with traditional consumption spheres, supported by digital devices which further encourage consumers to communicate and influence other consumers to consume.Through a ... En savoir plus

    $90.99 CAD

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  • Design and Creativity

    Policy, Management and Practice

    Modifié par Guy Julier, Liz Moor ...
    Design and other creative industries not only shape our lives in numerous ways, providing 'cultural' goods such as films, music and magazines, but also shape the look and feel of everyday objects and spaces. The creative industries are also important economically; governments and businesses now make considerable efforts to manage creativity for a range of political and economic ends. Does the ... En savoir plus

    $55.99 CAD

  • Doing Economics

    What You Should Have Learned in Grad School—But Didn’t

    par Marc F. Bellemare ...
    A guide for research economists: how to write papers, give talks, navigate the peer-review process, advise students, and more.Newly minted research economists are equipped with a PhD’s worth of technical and scientific expertise but often lack some of the practical tools necessary for “doing economics.” With this book, economics professor Marc Bellemare breaks down the components of doing research ... En savoir plus

    $27.19 CAD

    Aussi disponible en : Livre audio

    Aussi disponible en : Livre audio

  • The Oxford Handbook of Project Management

    Modifié par Peter W. G. Morris, Jeffrey K. Pinto, Jonas Söderlund ...
    Collections series Oxford Handbooks
    The Oxford Handbook of Project Management presents and discusses leading ideas in the management of projects. Positioning project management as a domain much broader and more strategic than simply 'execution management', this Handbook draws on the insights of over 40 scholars to chart the development of the subject over the last 50 years or more as an area of increasing practical and academic ... En savoir plus

    $57.99 CAD

  • The SAGE Handbook of Social Media

    Modifié par Jean Burgess, Thomas Poell, Alice E. Marwick ...
    The world is in the midst of a social media paradigm. Once viewed as trivial and peripheral, social media platforms like Twitter, Facebook and WeChat have become an important part of the information and communication infrastructure of society. They are bound up with business and politics as well as everyday life, work, and personal relationships.This international Handbook addresses the most ... En savoir plus

    $74.99 CAD

  • Handbook of Anthropology in Business

    Modifié par Rita M Denny, Patricia L Sunderland ...
    In recent years announcements of the birth of business anthropology have ricocheted around the globe. The first major reference work on this field, the Handbook of Anthropology in Business is a creative production of more than 60 international scholar-practitioners working in universities and corporate settings from high tech to health care. Offering broad coverage of theory and practice around ... En savoir plus

    $116.99 CAD

  • Smart Urbanism

    Utopian vision or false dawn?

    Modifié par Simon Marvin, Andrés Luque-Ayala, Colin McFarlane ...
    Smart Urbanism (SU) – the rebuilding of cities through the integration of digital technologies with buildings, neighbourhoods, networked infrastructures and people – is being represented as a unique emerging ‘solution’ to the majority of problems faced by cities today. SU discourses, enacted by technology companies, national governments and supranational agencies alike, claim a supremacy of urban ... En savoir plus

    $94.81 CAD

  • Key Concepts in Organization Theory

    par Ann L Cunliffe, John Teta Luhman ...
    Collections series SAGE Key Concepts series
    From agency theory to power and politics, this indispensable guide to the key concepts of organization theory is your compass as you navigate through the often complex and abstract theories about the design and functioning of organizations. Designed to complement and elucidate your textbook or reading list, as well as introduce you to concepts that some courses neglect, this historical and ... En savoir plus

    $82.39 CAD

  • Education and Social Media

    Toward a Digital Future

    Modifié par Christine Greenhow, Julia Sonnevend, Colin Agur ...
    Collections series The John D. and Catherine T. MacArthur Foundation Series on Digital Media and Learning
    Leading scholars from a variety of disciplines explore the future of education, including social media usage, new norms of knowledge, privacy, copyright, and MOOCs.How are widely popular social media such as Facebook, Twitter, and Instagram transforming how teachers teach, how kids learn, and the very foundations of education? What controversies surround the integration of social media in students ... En savoir plus

    $43.99 CAD

  • The Uberfication of the University

    par Gary Hall ...
    Collections series Forerunners: Ideas First
    Even after the 2008 financial crisis, neoliberalism has been able to advance its program of privatization and deregulation. The Uberfication of the University analyzes the emergence of the sharing economy—an economy that has little to do with sharing access to good and services and everything to do with selling this access—and the companies behind it: LinkedIn, Uber, and Airbnb. In this society, ... En savoir plus

    $6.99 CAD