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« john monoky »

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  • Be Your Own Sales Manager

    Strategies And Tactics For Managing Your Accounts, Your Territory, And Yourself

    Be Your Own Sales Manager puts the most up-to-date management techniques at your fingertips, offering smart strategies designed to give you a competitive edge.In today's fast-moving, fiercely competitive markets, sales is more than a job, it is a career, a profession requiring special knowledge and specific skills. You have to be your own boss, take on the responsibilities—and reap the rewards—of ... En savoir plus

    $16.99 CAD

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    A New Roadmap for Entrepreneurial Success

    par Tom Eisenmann ...
    If you want your startup to succeed, you need to understand why startups fail.“Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup WayWhy do startups fail? That question caught Harvard Business School ... En savoir plus

    $16.99 CAD

  • The Lean Turnaround: How Business Leaders Use Lean Principles to Create Value and Transform Their Company

    THE C-LEVEL GUIDE TO SUCCEEDING WITH LEAN"With 30 years of accumulated experience, Art Byrne is one of the rare few people who can speak with authority about the pitfalls of fi nancial measurement systems, the importance of respect for people, the power of Lean in the marketplace, and the leverage from organizing people around value streams. When he writes 'Go to the Gemba and Run Your Kaizen,' we ... En savoir plus

    $38.99 CAD

  • Disciplined Entrepreneurship Workbook

    par Bill Aulet ...
    Collections series Disciplined Entrepreneurship Series
    The essential companion to the book that revolutionized entrepreneurshipDisciplined Entrepreneurship Workbook provides a practical manual for working the 24-step framework presented in Disciplined Entrepreneurship. Unlocking key lessons and breaking down the steps, this book helps you delve deeper into the framework to get your business up and running with a greater chance for success. You'll find ... En savoir plus

    $24.99 CAD

  • Performance Partnerships

    The Checkered Past, Changing Present, & Exciting Future of Affiliate Marketing

    par Robert Glazer ...
    The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for over a decade, draws upon his experience and insights gathered from influential marketers to ... En savoir plus

    $1.36 CAD ou Gratuit avec Kobo Plus

  • Sales Growth

    Five Proven Strategies from the World's Sales Leaders

    The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth.There are no simple solutions to this situation, but in this thoroughly updated Second Edition of Sales Growth, experts from McKinsey & Company build on their practical blueprint for achieving this goal and ... En savoir plus

    $24.99 CAD

  • Value-Added Selling: How to Sell More Profitably, Confidently, and Professionally by Competing on Value, Not Price 3/e

    par Tom Reilly ...
    Your customers have come a long waysince Value-Added Selling was publishedtwenty-five years ago. More knowledgeable,proactive, and price conscious, they regularlyscour the Internet for low prices andhave come to expect much more for eachdollar they spend.Now, Tom Reilly has updated his salesclassic to address a marketplace where slashingdeals has become the standard response tobuyers’ addictions ... En savoir plus

    $31.99 CAD

  • The Customer Centricity Playbook

    Implement a Winning Strategy Driven by Customer Lifetime Value

    ***2019 AXIOM BUSINESS BOOK AWARD WINNERFeatured in* Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers "actionable insights to drive immediate value," according to Neil Hoyne, Head of Customer Analytics and Chief Analytics Evangelist, Google.**How did global gaming company Electronic Arts go from being named "Worst Company in America" to clearing a billion ... En savoir plus

    $20.99 CAD

  • The Product Manager's Handbook 4/E

    par Linda Gorchels ...
    The essential guide to seamless product management for today’s fluid, unpredictable business worldLong considered the most useful and insightful guide of its kind, The Product Manager’s Handbook has been fully revised and updated to give you the edge in today’s challenging business landscape. It features expanded coverage of product development processes, intelligence-gathering techniques ... En savoir plus

    $83.99 CAD

  • HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)

    Collections series HBR's 10 Must Reads
    Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help you understand how to create the conditions for sales success.This book will inspire you to ... En savoir plus

    $26.99 CAD ou Gratuit avec Kobo Plus

  • Lean Pricing

    Pricing Strategies for Startups

    par Omar Mohout ...
    Pricing is hard as it determines your market position, whether your customers buy from you and whether you can provide the level of service required by those customersLean Pricing is a practical toolkit that will positively influence your pricing strategy, revealing insights in the different pricing methods and tactics used by successful companies. You will discover a great number of case studies ... En savoir plus

    $39.99 CAD

  • The Performance Appraisal Tool Kit

    Redesigning Your Performance Review Template to Drive Individual and Organizational Change

    The key difference between a highly successful organization and one that just merely reaches its quarterly goals--most of the time--might very well be how they address performance reviews.Are they just a perfunctory, annual “check-off,” with no other goal than to justify salary increases, or does the organization truly know how to manage and measure its employees’ performances to best impact a ... En savoir plus

    $10.99 CAD