Skip to main content
Search Button
Librairie Kobo Canada Cartes cadeau Aide

Kobo Rakuten

Ma liste d'envies

Panier

Vous profitez des avantages réservés aux VIP !

Article(s) non disponible(s) à la vente
Veuillez vérifier votre panier. Vous pouvez supprimer le ou les articles qui ne sont pas disponibles maintenant ou nous les supprimerons automatiquement au moment du règlement de la commande.
articlesarticle
articlesarticle

Recommandé pour vous

Loading...


« lazar dzamic »

1-12 sur 12 résultats pour « lazar dzamic »
Skip side bar filters

  • The Definitive Guide to Strategic Content Marketing

    Perspectives, Issues, Challenges and Solutions

    par Lazar Dzamic, Justin Kirby ...
    Understand content marketing best practice from a new perspective with exclusive insight and contributions from leading academics, experts, global thought leaders and influencers in the industry on key topics, to create a truly unique resource - including a foreword by Tom Goodwin and bonus online chapters.Marketers everywhere are talking about content, but not everyone is saying the same thing. ... En savoir plus

    $42.99 CAD

  • Content marketing

    Conceitos, estratégias e novos formatos

    par Lazar Dzamic, Justin Kirby ...
    Todos os profissionais de marketing falam sobre conteúdo, mas nem todos dizem a mesma coisa. Alguns acreditam que ele tenha revolucionado a prática do marketing, outros têm certeza de que é simplesmente modismo ou uma mera propaganda, ou seja: ele é apenas um novo nome para algo que eles sempre fizeram. Content marketing: conceitos, estratégias e novos formatos reúne diversas perspectivas sobre o ... En savoir plus

    $9.99 CAD ou Gratuit avec Kobo Plus

Les lecteurs de ces romans ont aussi aimé

  • Change by Design

    How Design Thinking Transforms Organizations and Inspires Innovation

    par Tim Brown ...
    In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business ... En savoir plus

    $18.99 CAD

    Aussi disponible en : Livre audio

    Aussi disponible en : Livre audio

  • The Brand Gap, Revised Edition

    par Marty Neumeier ...
    Collections series AIGA Design Press
    THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn:• the new definition of brand• the five ... En savoir plus

    $37.99 CAD

  • Wikinomics

    How Mass Collaboration Changes Everything

    par Don Tapscott, Anthony D. Williams ...
    The acclaimed bestseller that's teaching the world about the power of mass collaboration.Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikinomics has become essential reading for business people everywhere. It explains how mass collaboration is happening not just at Web sites like Wikipedia and YouTube, but at ... En savoir plus

    $11.99 CAD

    Aussi disponible en : Livre audio

    Aussi disponible en : Livre audio

  • Creating and Delivering Your Value Proposition

    Managing Customer Experience for Profit

    par Cindy Barnes, Helen Blake, David Pinder ...
    In recent years, developing a value proposition has become a prime consideration for businesses. A value proposition is an analysis and quantified review of the business benefits, costs and value that a company can deliver to prospective customers and customer segments. Creating and Delivering your Value Proposition provides guidance for business leaders - demonstrating why having a strong value ... En savoir plus

    $57.99 CAD

  • The Social Media MBA

    Your Competitive Edge in Social Media Strategy Development and Delivery

    par Christer Holloman ...
    It's a fact that companies so far have only scratched the surface of what can be achieved with social media.Whatever continent, industry, company size, current degree of social media adoption or your job title, the purpose of this book is to inspire you to see how you can raise the bar further to reap new rewards. It will give you the tools to make a difference to your organisation's social media ... En savoir plus

    $23.99 CAD

  • Building Design Strategy

    Using Design to Achieve Key Business Objectives

    par Thomas Lockwood, Thomas Walton ...
    How can design be used to solve business problems? That's the question answered, in many innovative ways, by Building Design Strategy. Mark Dziersk, EunSool Kwon, Arnold Levin, Laura Weiss, and many more top-name contributors share their experience and insights. Topics explore the full range of issues today, including thinking ahead; adapting to challenges; developing tangible strategies; using ... En savoir plus

    $17.99 CAD

  • Ogilvy on Advertising in the Digital Age

    par Miles Young ...
    From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a follow-up to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age.In this must-have sequel to the bestselling Ogilvy On Advertising, Ogilvy chairman Miles Young provides top insider secrets and strategies for successful advertising in the Digital Revolution. As comprehensive ... En savoir plus

    $22.99 CAD

  • Everything You've Wanted To Know About Advertising & Media ... But Were Too Afraid To Ask

    par Ben Shepherd ...
    Advertising & Media has a curiosity crisis.It’s a rarely acknowledged but widely known problem: many people in the advertising industry, and new and prospective entrants,feel uncomfortable showing curiosity about key knowledge areas in advertising and media. And as advertising and media becomes more complex, the challenge of insufficient ‘information transfer’ is becoming even greater. This book ... En savoir plus

    $12.78 CAD

  • Branding

    A Very Short Introduction

    par Robert Jones ...
    Collections series Very Short Introductions
    Branding is possibly the most powerful commercial and cultural force on the planet. Iconic names such as Coca-Cola, Nike, Manchester United, Harry Potter, and Google are known and recognized by millions of people worldwide. As the market economy spreads across the world, brands are becoming ever more prevalent. The Apple brand has been valued at $98 billion - more than the GDP of Slovakia. Every ... En savoir plus

    $11.99 CAD

  • Reimagining Design

    Unlocking Strategic Innovation

    par Kevin G. Bethune ...
    Collections series Simplicity: Design, Technology, Business, Life
    The power of transformative design, multidisciplinary leaps, and diversity: lessons from a Black professional’s journey through corporate America.Design offers so much more than an aesthetically pleasing logo or banner, a beautification add-on after the heavy lifting. In Reimagining Design, Kevin Bethune shows how design provides a unique angle on problem-solving—how it can be leveraged ... En savoir plus

    $27.19 CAD

    Aussi disponible en : Livre audio

    Aussi disponible en : Livre audio