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1-12 sur 12 résultats pour « mark james thompson »
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  • Patent Management

    Protecting Intellectual Property and Innovation

    par Martin A. Bader, Oliver Gassmann, Mark James Thompson ...
    Collections series Business and Management (R0)
    Innovation must translate into tangible value to sustain competitive advantage. As AI accelerates invention and global patenting shifts eastward, managing intellectual property (IP) is now as vital as overseeing factories or R&D.Patent Management offers a practical guide for executives, innovators, and academics to harness patents as drivers of value in dynamic markets. Blending decades of global ... En savoir plus

    $115.99 CAD

  • Patent Management

    Protecting Intellectual Property and Innovation

    par Oliver Gassmann, Martin A. Bader, Mark James Thompson ...
    Collections series Business and Management (R0)
    This book provides an overview of the common concepts and building blocks of patent management. It addresses executives in the areas of innovation, R & D, patent and intellectual property management as well as academics and students.The authors give valuable information on the characteristics of patent and intellectual property management, based on the collaboration with companies and ... En savoir plus

    $76.99 CAD

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  • Infonomics

    How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage

    par Douglas B. Laney ...
    Many senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the health of their information assets. Corporations typically exhibit greater discipline in tracking and accounting for their office furniture than their ... En savoir plus

    $53.99 CAD

    Aussi disponible en : Livre audio

    Aussi disponible en : Livre audio

  • Operations Rules

    Delivering Customer Value through Flexible Operations

    par David Simchi-Levi ...
    An expert offers a set of rules that will help managers achieve dramatic improvements in operations performance.In recent years, management gurus have urged businesses to adopt such strategies as just-in-time, lean manufacturing, offshoring, and frequent deliveries to retail outlets. But today, these much-touted strategies may be risky. Global financial turmoil, rising labor costs in developing ... En savoir plus

    $27.19 CAD

  • Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

    par Harry Macdivitt, Mike Wilkinson ...
    A Groundbreaking Pricing Model for the New Business LandscapeWhy would any customer choose Brand X over Brand Y, regardless of price? In a word: Value.When customers feel they are getting good value from your product or service, they are more than happy to pay more—which is good news for you and your business. Even in today’s global market—with its aggressive competitors, low-cost commodities, ... En savoir plus

    $54.99 CAD

  • Contextual Pricing: The Death of List Price and the New Market Reality

    par Michael Barzelay, John G. Hanson, Cecilia Nguyen, Robert G. Docters ...
    A REVOLUTIONARY NEW PERSPECTIVE ON HOW PRICING REALLY WORKS“Contextual Pricing delivers a knock-out punch to complacent and low-return pricing approaches. . . . This book is full of intriguing, fresh insights which will expand your perspective on what is possible in maximizing revenue from your company’s products and services.”—Mark Greatrex, Chief Marketing Officer, Cox Communications, and former ... En savoir plus

    $34.69 CAD

  • Delivering Customer Value through Procurement and Strategic Sourcing

    A Professional Guide to Creating A Sustainable Supply Network

    par Walter Wallace, Yusen Xia ...
    This is the complete executive's guide to driving sustainable competitive advantage and mitigating risk in today's complex supply networks. Two of the field's leading consultants show senior managers how to apply advanced strategic sourcing to significantly improve your supply chain's efficiency, effectiveness, and sustainability.Drawing on their cutting-edge research, Yusen Xia and Walter L. ... En savoir plus

    $107.99 CAD

  • International Logistics Management

    par Robert Chira ...
    The logistics developed by multinational companies consist of many mechanisms and processes. Understanding how they workas well as how different frameworks can result in an efficient system of logistics managementis no easy task. Robert Chira, a faculty member at Dimitrie Cantemir University in Bucharest, Romania, explains how logistics work in this textbook geared for students and businesspeople. ... En savoir plus

    $6.99 CAD

  • Digital Entrepreneurship

    Impact on Business and Society

    Modifié par Mariusz Soltanifar, Mathew Hughes, Lutz Göcke ...
    Collections series Business and Management (R0)
    This open access book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leading companies and economies that shape world business today and tomorrow. Digital entrepreneurship and the companies steering it have an enormous global impact; they promise to transform the business world and change the way we communicate ... En savoir plus

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  • The Future of FinTech

    Integrating Finance and Technology in Financial Services

    par Bernardo Nicoletti ...
    Collections series Economics and Finance (R0)
    This book provides an introduction to the state of the art in financial technology (FinTech) and the current applications of FinTech in digital banking. It is a comprehensive guide to the various technologies, products, processes, and business models integral to the FinTech environment. Covering key definitions and characteristics, models and best practice, as well as presenting relevant case ... En savoir plus

    $256.19 CAD

  • Global Logistics

    New Directions in Supply Chain Management

    par Professor Edward Sweeney, Donald Waters ...
    Logistics and supply chain management is at the heart of almost every organization globally, as such, developing a well-rounded understanding of these areas has never been more important. Learn from leading sector specialists about key topics, such as supply chain leadership, resilience, technology, design, and more with this guide.***Global Logistics***is the comprehensive guide to understanding ... En savoir plus

    $72.99 CAD

  • Research to Revenue

    A Practical Guide to University Start-Ups

    par Don Rose, Cam Patterson ...
    Collections series The Luther H. Hodges Jr. and Luther H. Hodges Sr. Series on Business, Entrepreneurship, and Public Policy
    University start-ups are unique in the world of business and entrepreneurship, translating research conducted at and owned by universities into market-ready products — a complex process that requires a combination of scientific, technical, legal, business, and financial skills to be successful. Start-ups have the potential to generate revenue for universities, enhance faculty recruitment and ... En savoir plus

    $22.39 CAD