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« matt bailey »

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  • Killing SEO

    New & Selected Writings on 30 Years of Search Engine Optimization

    For more than three decades, Jeff Ferguson has worked at the front lines of digital marketing and search engine optimization, watching the field rise from obscure beginnings into one of the most influential forces in modern business. Killing SEO collects both new and previously published essays that examine this evolution in detail, challenging the myths, misconceptions, and outright scams that ... En savoir plus

    $13.99 CAD ou Gratuit avec Kobo Plus

  • Digital Marketing Fundamentals

    OMCP's Official Guide to OMCA Certification

    Prepare for the OMCP certification exam and expand your digital marketing skillsetCourses relying on the OMCP Digital Marketing Certification standards attract over 70,000 students at 900 universities around the world each year. This challenging curriculum requires strong command of content marketing, conversion rate optimization, and other digital marketing competencies in high market demand.In ... En savoir plus

    $35.99 CAD

  • CoreOS in Action

    Running Applications on Container Linux

    par Matt Bailey ...
    SummaryCoreOS in Action is a clear tutorial for deploying container-based systems on CoreOS Container Linux.About the TechnologyTraditional Linux server distributions include every component required for anything you might be hosting, most of which you don't need if you've containerized your apps and services. CoreOS Container Linux is a bare-bones distro with only the essential bits needed to run ... En savoir plus

    $65.99 CAD

  • Livre audio

    Digital Marketing Fundamentals

    OMCP's Official Guide to OMCA Certification

    Version Longue

    16 heure 17 min

    Prepare for the OMCP certification exam and expand your digital marketing skillsetCourses relying on the OMCP Digital Marketing Certification standards attract over 70,000 students at 900 universities around the world each year. This challenging curriculum requires strong command of content marketing, conversion rate optimization, and other digital marketing competencies in high market demand.In ... En savoir plus

    $54.99 CAD ou Gratuit avec Kobo Plus

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  • Web Analytics 2.0

    The Art of Online Accountability and Science of Customer Centricity

    par Avinash Kaushik ...
    Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and ... En savoir plus

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  • Think Like a Programmer

    An Introduction to Creative Problem Solving

    par V. Anton Spraul ...
    The real challenge of programming isn't learning a language's syntax—it's learning to creatively solve problems so you can build something great. In this one-of-a-kind text, author V. Anton Spraul breaks down the ways that programmers solve problems and teaches you what other introductory books often ignore: how to Think Like a Programmer. Each chapter tackles a single programming concept, like ... En savoir plus

    $38.39 CAD

  • Building Data Science Teams

    par DJ Patil ...
    As data science evolves to become a business necessity, the importance of assembling a strong and innovative data teams grows. In this in-depth report, data scientist DJ Patil explains the skills, perspectives, tools and processes that position data science teams for success.Topics include: What it means to be "data driven." The unique roles of data scientists. The four essential qualities of data ... En savoir plus

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  • Architecture Patterns with Python

    Enabling Test-Driven Development, Domain-Driven Design, and Event-Driven Microservices

    As Python continues to grow in popularity, projects are becoming larger and more complex. Many Python developers are taking an interest in high-level software design patterns such as hexagonal/clean architecture, event-driven architecture, and the strategic patterns prescribed by domain-driven design (DDD). But translating those patterns into Python isn’t always straightforward.With this hands-on ... En savoir plus

    $57.99 CAD

  • Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing

    par Mark Schaefer ...
    Winner of a Choice Magazine Outstanding Academic Title Award!We are on the cusp of a marketing revolution.And it is being led by you.Return on Influence is the first book to explore how brands are identifying and leveraging the world’s most powerful bloggers, tweeters, and YouTube celebrities to build product awareness, brand buzz, and new sales.In this revolutionary book, renowned marketing ... En savoir plus

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  • Social Media Metrics

    How to Measure and Optimize Your Marketing Investment

    par Jim Sterne ...
    Collections series New Rules Social Media Series
    The only guide devoted exclusively to social media metricsWhether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix.While other books explain why social media is critical and how ... En savoir plus

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  • Facebook Advertising For Dummies

    Profitable ideas and techniques for advertising on FacebookTap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It’s all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to ... En savoir plus

    $23.99 CAD