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« matthew dixon »

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  • The Challenger Sale

    Taking Control of the Customer Conversation

    What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at ... En savoir plus

    $24.99 CAD

  • The Effortless Experience

    Conquering the New Battleground for Customer Loyalty

    Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?In their acclaimed bestseller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they’ve turned their research and analysis to a new vital business subject—customer loyalty—with ... En savoir plus

    $11.99 CAD

  • The JOLT Effect

    How High Performers Overcome Customer Indecision

    From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... En savoir plus

    $14.99 CAD

  • The Challenger Customer

    Selling to the Hidden Influencer Who Can Multiply Your Results

    Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more surprising: Being a Challenger seller isn’t enough. Your success or failure also depends on who you challenge.Picture your ideal customer: friendly, eager to meet, ready to coach you through the sale and ... En savoir plus

    Prix courant $16.99 CAD Maintenant $14.99 CAD

  • The Activator Advantage

    What Today's Rainmakers Do Differently

    A proven approach used by today's best professional service partners to win, retain, and grow client relationships.There is a growing problem in the professional services industry that is often acknowledged but rarely discussed: clients—even long-standing ones for whom firms have consistently delivered unquestioned value—are much less loyal to those firms and partners than they once were. This ... En savoir plus

    $36.99 CAD

  • El vendedor desafiante

    Las características necesarias para vender siempre

    Este es un libro de ventas diferente. No se trata de resumir sólo un método de venta o mostrar las experiencias de un vendedor exitoso, sino que es el resultado de una profunda investigación acerca de los vendedores y sus características. Las conclusiones de esa extensa investigación han sido sorprendentes y en algunos casos contradictorias con la sabiduría convencional. El mejor vendedor no es ... En savoir plus

    $8.48 CAD

  • A venda desafiadora

    Assumindo o controle da conversa com o cliente

    Traduit par Cristiana Serra ...
    Qual será o segredo do sucesso em vendas? Se você for como a maioria dos líderes empresariais, dirá que é uma questão de relacionamento - e estará errado. Os melhores vendedores não se limitam a construir relacionamentos com seus clientes: eles os desafiam.A necessidade de compreender o que os melhores vendedores fazem - e o que os distingue de seus colegas de resultados apenas medianos - levou ... En savoir plus

    $7.99 CAD

  • Livre audio

    The Challenger Sale

    Taking Control of the Customer Conversation

    Version Longue

    5 heure 43 min

    What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at ... En savoir plus

    $20.99 CAD

  • Livre audio

    The JOLT Effect

    How High Performers Overcome Customer Indecision

    Version Longue

    5 heure 47 min

    From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... En savoir plus

    $23.99 CAD

  • Livre audio

    The Effortless Experience

    Conquering the New Battleground for Customer Loyalty

    Version Longue

    6 heure 37 min

    Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?In their acclaimed bestseller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they’ve turned their research and analysis to a new vital business subject—customer loyalty—with ... En savoir plus

    $23.99 CAD

  • Livre audio

    The Activator Advantage

    What Today's Rainmakers Do Differently

    Version Longue

    7 heure 40 min

    There is a growing problem in the professional services industry that is often acknowledged but rarely discussed openly: clients—even long-standing ones—are much less loyal to firms and partners than they once were. This dramatic shift in client behavior has rendered traditional approaches to business development not only ineffective but counterproductive.But top performers have figured out a ... En savoir plus

    $28.84 CAD ou Gratuit avec Kobo Plus

  • Livre audio

    El vendedor desafiante

    Las características necesarias para vender siempre

    Version Longue

    8 heure 27 min

    Este es un libro de ventas diferente. No se trata de resumir sólo un método de venta o mostrar las experiencias de un vendedor exitoso, sino que es el resultado de una profunda investigación acerca de los vendedores y sus características.Las conclusiones de esa extensa investigación han sido sorprendentes y en algunos casos contradictorias con la sabiduría convencional. El mejor vendedor no es ... En savoir plus

    $12.30 CAD