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« patricia rees »

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  • Machiavelli, Marketing and Management

    Revisited

    This second fascinating and cutting-edge text provides insight into the meaning and interpretation of Machiavelli and his works for management, marketing, and political thought and highlights their particular relevance to the manager and policymaker today. By bringing together contributions from authors, both academic and practitioner, this book addresses a number of common themes relating to the ... En savoir plus

    $83.99 CAD

  • Machiavelli, Marketing and Management

    This cutting edge text provides insight into the meaning and interpretation of Machiavelli, and highlights the particular relevance to today‘s manager of his works for management, marketing and political thought. It addresses a number of common themes relating to his influences and arguments, and includes topics such as:* modern management* governa ... En savoir plus

    $116.79 CAD