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  • Marketing

    par Peter Spalton ...
    Collections series Collins Business Secrets
    The marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:• Position your product for a target market• Build a brilliant marketing plan• Create stunning branded marketing materials• Use memorable publicity to build market interest• Take advantage of new technology ... En savoir plus

    $9.99 CAD

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    Marketing

    par Peter Spalton ...
    Collections series Collins Business Secrets

    Version Longue

    2 heure 20 min

    The marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:• Position your product for a target market• Build a brilliant marketing plan• Create stunning branded marketing materials• Use memorable publicity to build market interest• Take advantage of new technology ... En savoir plus

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    Communication

    par Carolyn Boyes ...
    Collections series Collins Business Secrets

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    2 heure 19 min

    The communication secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of Communication.Includes how to:• Use body language to build rapport with anyone• Deal with clients and colleagues at all levels• Get what you want in sales or negotiation• Excel in meetings and presentations• Master email and written communication ... En savoir plus

    $17.99 CAD

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    Presenting

    par Martin Manser ...
    Collections series Collins Business Secrets

    Version Longue

    2 heure 7 min

    The presenting secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of Presenting.Includes how to:• Enjoy presenting and approach it with confidence• Assess your audience and their reactions• Prepare presentations for maximum impact• Use your voice and body to make your point• Use visual aids and handle questions ... En savoir plus

    $17.99 CAD

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    Management

    par Michael Heath ...
    Collections series Collins Business Secrets

    Version Longue

    2 heure 13 min

    The management secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of Management.Includes how to:• Build a goal-oriented team• Successfully manage individuals, teams and projects• Set clear goals and give quality feedback• Get things done on time and on budget• Deal with difficult situations ... En savoir plus

    $17.99 CAD

  • Livre audio

    Leadership

    par Michael Heath ...
    Collections series Collins Business Secrets

    Version Longue

    2 heure 25 min

    The leadership secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of Leadership.Includes how to:• Understand and develop your leadership style• Identify strategic goals for your department• Motivate and manage teams of all sizes• Build a culture of results and responsibility• Lead the way out of a crisis ... En savoir plus

    $17.99 CAD

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    Finance Basics

    par Stuart Warner ...
    Collections series Collins Business Secrets

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    2 heure 24 min

    The finance basics that experts and top professionals understand.Get results fast with this quick, easy guide to the fundamentals of Finance.Includes how to:• Analyse a business from its financial reports• Understand a Profit and Loss account• Make sense of accounting jargon• Build a financially sound business plan• Deal with revenue, profit and cashflow ... En savoir plus

    $17.99 CAD

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    Time Management

    par Martin Manser ...
    Collections series Collins Business Secrets

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    2 heure 18 min

    The time management secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of Time Management.Includes how to:• Identify your biggest priorities and find time to achieve them• Deal with the biggest hidden time-wasters• Communicate effectively with colleagues and clients• Cope with information overload• Take control of your inbox and ... En savoir plus

    $17.99 CAD

  • Steve Jobs

    par Walter Isaacson ...
    Walter Isaacson’s “enthralling” (The New Yorker) worldwide bestselling biography of Apple cofounder Steve Jobs.Based on more than forty interviews with Steve Jobs conducted over two years—as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues—Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality ... En savoir plus

    $21.99 CAD

  • Gone Girl

    A Novel

    par Gillian Flynn ...
    **#1 NEW YORK TIMES BESTSELLER • The “mercilessly entertaining” (Vanity Fair) instant classic “about the nature of identity and the terrible secrets that can survive and thrive in even the most intimate relationships” (Lev Grossman, Time “One of the Best Books of the Decade”)—now featuring never-before-published deleted scenesONE OF TIME'S 100 BEST MYSTERY AND THRILLER BOOKS OF ALL TIME, ONE OF ... En savoir plus

    $15.99 CAD

  • The New Rules of Green Marketing

    Strategies, Tools, and Inspiration for Sustainable Branding

    Green products have been around since the 1970s, but it's only in recent years that they've become ubiquitous. That's because savvy green marketers are no longer targeting "deep green" consumers with a "save the planet" pitch. Instead, they're promoting the added value their products provide: better health, superior performance, good taste, or cost-effectiveness. In this innovative book Ottman ... En savoir plus

    $26.99 CAD

  • Building Digital Culture

    A Practical Guide to Successful Digital Transformation

    WINNER: CMI Management Book of the Year Awards 2018 - Management Futures CategoryBuilding Digital Culture aims to answer a simple question: How can organizations succeed when the environment they operate in is changing so quickly? The last thing businesses need today is a digital strategy. Instead, their strategy needs to be fit for our fast-changing digital world, where businesses have more data ... En savoir plus

    $42.99 CAD