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« scott w cooper »

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  • The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th Edition

    par Steve Wehrenberg, Roman G. Hiebing Jr., Scott W. Cooper ...
    The planning guide marketers have relied on for two decades—updated and expandedFor more than 20 years, The Successful Marketing Plan has been the marketing professionals’ go-to guide for creating plans that define and fulfill the needs of their target markets. In this substantially revised and expanded fourth edition, Roman Hiebing, Jr., Scott Cooper, and Steve Wehrenberg outline how to develop ... En savoir plus

    $60.99 CAD

  • Tips and Traps for Marketing Your Business

    par Scott W. Cooper, Fritz P. Grutzner, Birk P. Cooper ...
    Win new customers—and keep them coming backWhether you run a billion-dollar company or a mom-and-pop small business, you have to know your customers and know what they want. Written by three marketing experts, Tips & Traps for Marketing Your Business is filled with marketing best practices that show you how to win over new customers and make existing customers more profitable. You’ll also find ... En savoir plus

    $23.99 CAD

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  • Crucial Conversations Tools for Talking When Stakes Are High, Second Edition

    par Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler ...
    The New York Times bestseller that changed the way millions communicate“[Crucial Conversations] draws our attention to those defining moments that literally shape our lives, our relationships, and our world. . . . This book deserves to take its place as one of the key thought leadership contributions of our time.”—from the Foreword by Stephen R. Covey, author of The 7 Habits of Highly Effective ... En savoir plus

    $19.99 CAD

  • The No-Cry Nap Solution: Guaranteed Gentle Ways to Solve All Your Naptime Problems

    Guaranteed, Gentle Ways to Solve All Your Naptime Problems

    par Elizabeth Pantley ...
    Winner of Disney’s iParenting Media Award for Best Product“Easy naptime solutions that really work--without any tears.”Kathy Lynn, President, Parenting Today“Naps: Children need them. Parents want them. Here are the tools to make them happen.”Maureen A. Doolan Boyle, Executive Director, MOST (Mothers of Supertwins), Inc.Does your child:nap only in your arms, a sling, a s... ... En savoir plus

    $25.99 CAD

  • Why Am I Still Depressed? Recognizing and Managing the Ups and Downs of Bipolar II and Soft Bipolar Disorder

    par Jim Phelps ...
    Tried everything but still not feeling better?If your depression keeps coming back or is even getting worse, then you may be suffering from bipolar II or “soft” bipolar disorder. Commonly misdiagnosed, these mood disorders are characterized by recurring bouts of depression along with anxiety, irritability, mood swings, sleep problems, or intrusive thoughts.Why Am I Still Depressed? shows you how ... En savoir plus

    $23.99 CAD

  • Practice Makes Perfect: Fractions, Decimals, and Percents

    par Erin Muschla ...
    Collections series Practice Makes Perfect Series
    Fraction, decimal, and percent skills come easy with plenty of practice!If your student needs extra help with fractions, decimals, and percents, this invaluable resource has it all. Featuring exercises on almost every page, Practice Makes Perfect: Fractions, Decimals, and Percents offers plenty of opportunities for practice, practice. The lessons and exercises will help your student build ... En savoir plus

    $17.89 CAD

  • The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes

    par Margaret Mark, Carol Pearson ...
    A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by best-selling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling ... En savoir plus

    $41.99 CAD

  • Super Trader, Expanded Edition: Make Consistent Profits in Good and Bad Markets

    par Van Tharp ...
    Think like a trader. Act like a trader. Become a Super Trader."Let your profits run!" It's the golden rule by which all Super Traders live. With the help of investing guru Dr. Van K. Tharp, you can join the ranks of full-time traders who consistently master the market.Super Trader provides a time-tested strategy for creating the conditions that allow you to reach levels of trading success you ... En savoir plus

    $30.99 CAD

  • Make it Happen

    par Tony White ...
    Team Leaders facilitators managers and anyone that leads teams will appreciate the ease in which this book is organized and written. Checklists tables and illustrations are interwoven with Tony's practical experiences and observations making this book extremely relevant to the dynamics of team leadership in 2011. ... En savoir plus

    $14.99 CAD ou Gratuit avec Kobo Plus

  • Stocks for the Long Run 5/E: The Definitive Guide to Financial Market Returns & Long-Term Investment Strategies

    par Jeremy J. Siegel ...
    The stock-investing classic--UPDATED TO HELP YOU WIN IN TODAY'S CHAOTIC GLOBAL ECONOMYMuch has changed since the last edition of Stocks for the Long Run. The financial crisis, the deepest bear market since the Great Depression, and the continued growth of the emerging markets are just some of the contingencies directly affecting every portfolio inthe world.To help you navigate markets and make the ... En savoir plus

    $41.99 CAD

  • The Essentials of Business Etiquette: How to Greet, Eat, and Tweet Your Way to Success

    par Barbara Pachter ...
    The Definitive Guide to Professional BehaviorWhether you’re eating lunch with a client, Skyping with your boss, or meeting a business partner for the first time--it's all about how you present yourself. The Essentials of Business Etiquette gives you 101 critical tips for improving behavior in any business situation--all delivered in a quick, no-nonsense format."If you are looking for practical ... En savoir plus

    $26.39 CAD

  • The McGraw-Hill 36-Hour Course: Organizational Development

    par Stephen Balzac ...
    Collections series McGraw-Hill 36-Hour Courses
    Take a crash course in one of today's most important business skills--organizational development!Change comes fast, and the most successful organizations are prepared to handle it before impact; they act, not react. How are they able to do this? With a solid grounding in organizational development.The McGraw-Hill 36-Hour Course: Organizational Development is a skill-building guide to one of the ... En savoir plus

    $19.99 CAD