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« stephen wendel »

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  • Designing for Behavior Change

    Applying Psychology and Behavioral Economics

    par Stephen Wendel ...
    Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn’t accidental: it’s a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their ... En savoir plus

    $47.99 CAD

  • Livre audio

    Designing for Behavior Change

    Applying Psychology and Behavioral Economics 2nd Edition

    par Stephen Wendel ...
    Lu par Danny Hughes ...

    Version Longue

    12 heure 46 min

    Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their ... En savoir plus

    $35.99 CAD