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    Unlocking the Potential of Digital Transformation in Corporate Communications

    Collections series Business and Management (R0)
    This edited collection by over 30 industry experts and scholars explores how communication departments can digitize processes to continue contributing to their companies' success. It deals with key questions such as the necessity of digitalizing corporate communication, optimal data for success, KPI reporting solutions, and the role of data storytelling and artificial intelligence. Additionally, ... En savoir plus

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  • Erfolgsfaktor CommTech

    Die digitale Transformation der Unternehmenskommunikation

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    Collections series Business and Economics (German Language)
    Dieses Buch beschreibt, wie Kommunikationsabteilungen ihre Prozesse digitalisieren können, um auch in Zukunft erfolgreich zur Wertschöpfung ihrer Unternehmen beizutragen.Über 30 renommierte Branchenexperten und Wissenschaftler geben einen grundlegenden Einblick in das Thema, schaffen Markttransparenz, schildern Umsetzungsstrategien und beschreiben ihre Erfahrungen mit konkreten IT- und ... En savoir plus

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  • The AMA Handbook of Project Management

    A comprehensive reference presenting the critical concepts and theories all project managers must master, The AMA Handbook of Project Management compiles essays and advice from the field’s top professionals. Compatible with the most recent edition of the Project Management Body of Knowledge® and featuring new data on the Project Management Office, the completely revised third edition shows readers ... En savoir plus

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  • A Handbook of Business Transformation Management Methodology

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    This book provides an integrative Business Transformation Management Methodology, the BTM², with an emphasis on the balance between the rational aspects of transformation and the often underestimated emotional readiness of employees to absorb and accept transformation initiatives.Comprising four phases - Envision, Engage, Transform, and Optimize - the methodology integrates expertise from areas ... En savoir plus

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  • Company-wide Agility with Beyond Budgeting, Open Space & Sociocracy

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    Notes to the 2nd edition:This second edition reflects such updates as: the new Agile Fluency Model, the renaming / rebranding of Statoil to Equinor, and some small additions to complexity. We also enhanced the description of Organizational Open Space and explain how it differs from Liberating Structures.Enjoy insights in the book shared by Jez Humble, Diana Larsen, James Shore, Johanna Rothman, ... En savoir plus

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