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« willard n ander »

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  • Winning At Retail

    Developing a Sustained Model for Retail Success

    Praise for Winning At Retail "Winning at Retail offers the most effective strategies available for retailers. At McDonald's, the 'Quick-EST' model is crucial, because being close and convenient to where our customers live, work, and shop helps us create maximum value. If you want to harness your company's strengths to become a leader in your category-and stay in tune with what your customers want ... En savoir plus

    $17.99 CAD ou Gratuit avec Kobo Plus

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  • Marketplace 3.0

    Rewriting the Rules of Borderless Business

    The CEO behind Rakuten and Kobo reveals how his unique approach to empowerment and collaboration defies conventional wisdom, and isthe future of growth and globalization strategy.If Web 2.0 described the shift from static to interactive life on the Web, then 3.0 is the next sea change — driven by personalization, intelligent search, and user behavior. And that evolution has huge implications for ... En savoir plus

    $17.59 CAD

  • The New Rules of Retail

    Competing in the World's Toughest Marketplace

    The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products and services, creating unprecedented levels of expectation. The impact of these changes is so profound that 50 percent of today's retailers and consumer companies will not survive it. ... En savoir plus

    $17.59 CAD

  • Eaton's

    The Trans-Canada Store

    Collections series Landmarks
    Explore the broad, fascinating history of the Eaton's department store empire. Exhaustively researched and thoughtfully written by a prominent department store historian. Canada's largest and most well-known department store, Eaton's was an icon of Canadian culture. From its founding in 1869 to its famed catalogue and network of large stores spreading coast to coast, Eaton's offered something for ... En savoir plus

    $17.96 CAD ou Gratuit avec Kobo Plus

  • Reengineering Retail

    The Future of Selling in a Post-Digital World

    par Doug Stephens ...
    Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the ... En savoir plus

    $18.39 CAD ou Gratuit avec Kobo Plus

  • The Complete Idiot's Guides to Starting and Running a Thrift Store

    Turn Old Merchandise into a Thriving New Business

    A thrifty offering for the prospective thrift-store owner . . .In economic times like these, thrift stores have seen a 35% increase in sales in 2008; so what better time to start one? While fairly cheap, it is complicated, however. Here, two experts cover the entire process, including such vital topics as how to: set up the store on a nonprofit basis; choose a location; get funding; get the word ... En savoir plus

    $13.99 CAD

  • Retail Analytics

    The Secret Weapon

    par Emmett Cox ...
    Collections Livre 45 - Wiley and SAS Business Series
    The inside scoop on boosting sales through spot-on analyticsRetailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Each chapter covers a different focus of the retail environment, from retail basics and organization structures to common retail database ... En savoir plus

    $35.99 CAD

  • Branding the Man

    Why Men Are the Next Frontier in Fashion Retail

    Men are purchasing more clothes, shoes, health and beauty products, and personal care services than ever before. The world of men’s retail has remained a kind of bug in amber, frozen in time, with the same century-old style of merchandising and selling. A store must not simply provide, but educate the male customer, who is growing hungry for something more than the usual Blue Plate Special of ... En savoir plus

    $17.99 CAD

  • Branding a Store

    How To Build Successful Retail Brands In A Changing Marketplace

    par Ko Floor ...
    Shopping is our culture’s single most important leisure activity. Everyone does it, everywhere and almost every day. For shopkeepers, their retail market is will be seeing drastic change. Those wishing to stay ahead of ruthless competition will be forced to create a strong brand name and individual identity for their businesses. Branding a Store shows how to make your shop a winner. Retail ... En savoir plus

    $32.99 CAD

  • Franchising and Licensing

    Two Powerful Ways to Grow Your Business in Any Economy

    par Andrew Sherman ...
    Comprehensive and applicable to domestic and international franchising initiatives alike, this go-to guide remains the industry standard for insights on expanding your business.As an experienced corporate and transaction lawyer, author Andrew Sherman offers insider insights into unique opportunities for business growth--specifically, leveraging your intellectual capital through franchising and ... En savoir plus

    $19.99 CAD

  • Retail Marketing Strategy

    Delivering Shopper Delight

    Basing shopper marketing strategy on customer insights is what differentiates market leading retail brands from weaker competitors. Many retail organizations lack business development and strategic departments that collect experiences, set benchmarks and create models and manuals. Retail Marketing Strategy makes the information available to drive new ways of thinking and make retail practice more ... En savoir plus

    $52.99 CAD

  • Smart Retail

    Winning Ideas And Strategies From The Most Successful Retailers In The World

    par Richard Hammond ...
    Smart Retail reveals what the most successful retailers in the world know and how you can apply their secrets to your own business. Fully revised and updated, this new edition includes the latest success stories, new ideas and strategic and tactical thinking to help grow your sales.Based on one simple question, which Richard Hammond posed to the world’s leading retailers: ‘What makes you so good?’ ... En savoir plus

    $19.99 CAD