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“arnaldo camuffo”

Showing 1 - 12 of 12 results for “arnaldo camuffo”
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  • Lean Transformations for Small and Medium Enterprises

    Lessons Learned from Italian Businesses

    by Arnaldo Camuffo ...
    Lean Transformations for Small and Medium Enterprises: Lessons Learned from Italian Businesses summarizes two decades of research, teaching, and practice on lean thinking.Based on quantitative analysis of 100 cases of Lean transformations and 20 in-depth case studies of successfully transformed SMEs, it explains how to undertake lean transformations that lead to operational and financial ... Read more

    $51.99 USD

  • Bayesian Entrepreneurship

    Edited by Ajay Agrawal, Arnaldo Camuffo, Alfonso Gambardella, Erin L Scott, Joshua Gans, Scott Stern ...
    A novel framework for how entrepreneurs can use Bayesian reasoning to make decisions.This edited volume introduces and explores the concept of Bayesian entrepreneurship, a novel framework for understanding entrepreneurial decision-making under uncertainty. It brings together contributions from leading scholars to examine how entrepreneurs form beliefs about opportunities, learn through ... Read more

    $72.99 USD

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  • Scenario Planning in Organizations

    How to Create, Use, and Assess Scenarios

    by Thomas J. Chermack ...
    Scenario planning helps organization leaders, executives and decision-makers envision and develop strategies for multiple possible futures instead of just one. It enables organizations to become resilient and agile, carefully calibrating their responses and adapting quickly to new circumstances in a fast-changing environment. This book is the most comprehensive treatment to date of the scenario ... Read more

    $28.79 USD

  • Motivation to Work

    by Frederick Herzberg ...
    Quality work that fosters job satisfaction and health enjoys top priority in industry all over the world. This was not always so. Until recently analysis of job attitudes focused primarily on human relations problems within organizations. While American industry was trying to solve the unsolvable problem of avoiding interpersonal dissatisfaction, problems with the potential for solution, such as ... Read more

    $70.99 USD

  • Brand Equity & Advertising

    Advertising's Role in Building Strong Brands

    Edited by David A. Aaker, Alexander Biel ...
    The tenth annual Advertising and Consumer Psychology Conference held in San Francisco focused on branding -- a subject generating intense interest both in academia and in the "real world." The principle theory behind these conferences is that much can be gained by joining advertising and marketing professionals with academic researchers in advertising. Professionals can gain insight into the new ... Read more

    $132.99 USD

  • Scenario Planning - Revised and Updated

    The Link Between Future and Strategy

    by Mats Lindgren, H. Bandhold ...
    Series series Business and Management (R0)
    Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation. ... Read more

    $58.49 USD

  • Scenario Thinking

    Practical Approaches to the Future

    by G. Wright, G. Cairns ...
    Series series Business and Management (R0)
    Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application. ... Read more

    $49.49 USD

  • Building a Resilient Organisation

    The Design of Risk-Based Reasoning Chains in Large Distributed Systems

    by John Arthur, Louise Moody ...
    In this book, John Arthur and Louise Moody introduce the concept of the reasoning chain, a new approach to risk-based reasoning systems in large, complex and distributed organisations. Arguing that large, complex and distributed organisations are particularly focussed on a triple-helix of chain metaphors – supply, value and reputation chains – the authors propose that there is overwhelming ... Read more

    $55.99 USD

  • The History of Marketing Science

    by Russell S Winer, Scott A Neslin ...
    Series Book 18 - World Scientific-Now Publishers Series in Business
    The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and related disciplines. This book reviews the accomplishments of notable marketing scientists in several research areas. It emphasizes both the role and the ... Read more

    $43.19 USD

  • The Mindset for Creating Project Value

    by John C. Byrne, PhD, Thomas G. Lechler, PhD, MSc ...
    Using empirical data from their research study, Thomas Lechler and John Byrne demonstrate that the success of a project strongly depends on the specific attitude of the project manager and the project management decision-making process. They also address: • Limiting effects of the Triple Constraints Paradigm • Role of uncertainty in projects. Leaders within organizations will find the results ... Read more

    $28.99 USD or Free with Kobo Plus

  • History Of Marketing Science, The

    by Russell S Winer, Scott A Neslin ...
    Series Book 3 - World Scientific-now Publishers Series In Business
    The field of marketing science has a rich history of modeling marketing phenomena using the disciplines of economics, statistics, operations research, and other related fields. Since it is roughly 50 years from its origins, The History of Marketing Science is a timely review of the accomplishments of marketing scientists in a number of research areas.Different research areas of marketing science, ... Read more

    $34.19 USD

  • Intuitive Expertise and Financial Decision-Making

    by Michael Grant, Fredrik Nilsson ...
    Series series Routledge Focus on Accounting and Auditing
    This book provides insights into the hidden role of intuitive expertise in financial decision-making. The authors show and discuss how expertise combined with intuitive judgments positively affect decision-making outcomes. The book builds on the latest academic studies in this emergent field. In combination with the academic perspective, the authors provide a field study that they conducted in the ... Read more

    $30.99 USD