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  • Digital Content Marketing

    Creating Value in Practice

    Digital Content Marketing: Creating Value in Practice introduces the principles of the content marketing discipline and serves as a guide to any professional or student who wants to learn how to successfully plan and implement digital content marketing strategies and tactics.Filled with contemporary examples of the most successful creative content marketing practices, case studies and professional ... Read more

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  • Decolonial Epistemologies in Comparative and International Education

    Anticipating the Cultural Turn?

    Series Book 52 - International Perspectives on Education and Society
    Decolonial Epistemologies in Comparative and International Education: Anticipating the Cultural Turn? examines the current state of the field of comparative and international education (CIE) by addressing colonial and Eurocentric structures and advancing a decolonial approach. The chapters integrate frameworks from indigenous epistemologies, racial capitalism, and pluriverse thinking to question ... Read more

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    Buzzing Communities cuts through the fluff to offer a clear process for creating thriving online communities. This book combines a century of proven science, dozens of real-life examples, practical tips, and trusted community-building methods. This step-by-step guide includes a lifecycle for tracking your progress and a framework for managing your organization's community efforts. This Book Will ... Read more

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  • Introduction to Sociological Theory

    Theorists, Concepts, and their Applicability to the Twenty-First Century

    The extensively revised and updated second edition combines carefully chosen primary quotes with wide-ranging discussion and everyday illustrative examples to provide an in-depth introduction to classical and contemporary sociological theory.Combines classical and contemporary theory in a single, integrated textShort biographies and historical timelines of significant events provide context to ... Read more

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  • The Effective Change Manager: The Change Management Body of Knowledge

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  • Essential Tools for Organisational Performance

    Tools, Models and Approaches for Managers and Consultants

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  • Learning, Philosophy, and African Citizenship

    Series series Political Science and International Studies (R0)
    The book addresses the compelling questions concerning the ideals of African citizenship, the processes of learning to fulfill these ideals, and possibilities of education in fostering citizenship. Rather than advocating for one particular framework, the authors demonstrate the continuously contested nature of the concept of citizenship as both theoretically discussed by philosophers and ... Read more

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  • Marketing Communications

    Touchpoints, Sharing And Disruption

    The new edition of Marketing Communications delivers a rich blend of theory with examples of contemporary marketing practice. Providing a critical insight into how brands engage audiences, Fill and Turnbull continues to be the definitive marketing communications text for undergraduate and postgraduate students in marketing and related fields.The eighth edition, which contains two new chapters, ... Read more

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  • Organization Design

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  • Rethinking Racial Capitalism

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    Series series Cultural Studies and Marxism
    How has capitalism created or enhanced racism? In what ways do the violent histories of slavery and empire continue to influence the allocation of global resources?Rethinking Racial Capitalism: Questions of Reproduction and Survival proposes a return to analyses of racial capitalism – the capitalism that is inextricably linked with histories of racist expropriation – and argues that it is only by ... Read more

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  • Hold Successful Meetings

    Series series Penguin Business Experts Series
    Meetings allow us to bring people together to inspire each other, solve problems and make a difference.Yet, we all spend too much time in dull, frustrating meetings where little is achieved and even less is followed up on afterwards. In Hold Successful Meetings, executive coach and former Google leader Caterina Kostoula will change all this. Her unique framework will:- Equip you to hold fewer, ... Read more

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  • Care and Capitalism

    The logics and ethics of neoliberal capitalism dominate public discourses and politics in the early twenty-first century. They morally endorse and institutionalize forms of competitive self-interest that jettison social justice values, and are deeply antithetical to love, care and solidarity.But capitalism is neither invincible nor inevitable. While people are self-interested, they are not purely ... Read more

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