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  • Nation Branding in the Americas

    Contested Politics and Identities

    Series series Routledge Focus on Nation Branding
    Nation Branding in the Americas: Contested Politics and Identities provides an overview of nation branding in the Americas, an often neglected continent(s) in debates about the creation, dissemination and management of national images.Drawing on insights from promotional cultures, nationalism, geopolitics, media and communication, as well as their own research, the authors look at national ... Read more

    $33.99 USD

  • Public Diplomacy and the Implementation of Foreign Policy in the US, Sweden and Turkey

    by Efe Sevin ...
    Series series Political Science and International Studies (R0)
    This book presents a comprehensive framework, six pathways of connection, which explains the impact of public diplomacy on achieving foreign policy goals. The comparative study of three important public diplomacy practitioners with distinctive challenges and approaches shows the necessity to move beyond soft power to appreciate the role of public diplomacy in global politics. Through theoretical ... Read more

    $71.99 USD

  • Elgar Encyclopedia of City and Place Branding

    Series series Elgar Encyclopedias in the Social Sciences series
    This Encyclopedia presents a comprehensive overview of the dynamic field of city and place branding. Authored by nearly 150 experts from across the globe, it covers a wide variety of disciplines, methodologies and perspectives, highlighting cutting-edge developments and exploring avenues for future research.Entries discuss the complexities and opportunities surrounding city and place branding, ... Read more

    $58.49 USD

  • Elgar Encyclopedia of City and Place Branding

    Series series Elgar Encyclopedias in the Social Sciences series
    This Encyclopedia presents a comprehensive overview of the dynamic field of city and place branding. Authored by nearly 150 experts from across the globe, it covers a wide variety of disciplines, methodologies and perspectives, highlighting cutting-edge developments and exploring avenues for future research.Entries discuss the complexities and opportunities surrounding city and place branding, ... Read more

    $58.49 USD

  • City Diplomacy

    Current Trends and Future Prospects

    Edited by Sohaela Amiri, Efe Sevin ...
    Series series Political Science and International Studies (R0)
    This edited volume provides an inclusive explanation of what, why, and how cities interact with global counterparts as well as with nation states, non-governmental organizations, and foreign publics. The chapters present theoretical and analytical approaches to the study of city diplomacy as well as case studies to capture the nuances of the practice. By bringing together a diverse group of ... Read more

    $152.09 USD

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  • The Rural Enterprise Economy

    Series series Routledge Studies in the Economics of Business and Industry
    Enterprises located in rural regions face various challenges in the globalised and digitised world. This book offers comprehensive answers to the question of what makes up the rural enterprise economy in the contemporary business world. It addresses the competitiveness and viability, strategic management and strategic change, and marketing issues for both incumbent and start-up companies in rural ... Read more

    $62.99 USD

  • Design, When Everybody Designs

    An Introduction to Design for Social Innovation

    by Ezio Manzini ...
    Translated by Rachel Coad ...
    Series series Design Thinking, Design Theory
    The role of design, both expert and nonexpert, in the ongoing wave of social innovation toward sustainability.In a changing world everyone designs: each individual person and each collective subject, from enterprises to institutions, from communities to cities and regions, must define and enhance a life project. Sometimes these projects generate unprecedented solutions; sometimes they converge on ... Read more

    $15.99 USD

  • Branding in Governance and Public Management

    Series series Routledge Critical Studies in Public Management
    Politicians and public managers utilize branding to communicate with the public as well as to position themselves within the ever-present media now so central to political and administrative life. They must further contend with stakeholders holding contradictory opinions about the nature of a problem, the desirable solutions , and the values at stake. Branding is used as a strategy to manage ... Read more

    $70.99 USD

  • From Student to Urban Planner

    Young Practitioners’ Reflections on Contemporary Ethical Challenges

    Edited by Tuna Taşan-Kok, Mark Oranje ...
    Series series RTPI Library Series
    For many young planners, the noble intentions with going to planning school seem starkly out of place in the neoliberal worlds they have come to inhabit. For some, the huge gap between the power they thought they would have and what they actually do is not only worrying, but also deeply discouraging. But for some others, practice means finding practical and creative solutions to overcome ... Read more

    $82.99 USD

  • Design for Policy

    Series series Design for Social Responsibility
    Design for Policy is the first publication to chart the emergence of collaborative design approaches to innovation in public policy. Drawing on contributions from a range of the world’s leading academics, design practitioners and public managers, it provides a rich, detailed analysis of design as a tool for addressing public problems and capturing opportunities for achieving better and more ... Read more

    $51.99 USD

  • Management Across Cultures

    Challenges, Strategies, and Skills

    In today's highly competitive global economy, it is said that most managers are - or soon will be - global managers. Whether they work abroad or in their home country, their work is influenced by global events and people from different cultural backgrounds. Success depends on knowing how to work effectively with people and companies worldwide and requires both intercultural competence and global ... Read more

    $51.99 USD

  • Enabling the City

    Interdisciplinary and Transdisciplinary Encounters in Research and Practice

    Enabling the City is a collaborative book that focuses on how interdisciplinary and transdisciplinary processes of knowledge production may contribute to urban transformation at a local level in the 21st century, striking a balance between enthusiastic support for such transformational potential and a cautious note regarding the persistent challenges to the ethos as well as the practice of inter ... Read more

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