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  • The Customer-Funded Business

    Start, Finance, or Grow Your Company with Your Customers' Cash

    by John Mullins ...
    Who needs investors?More than two generations ago, the venture capital community – VCs, business angels, incubators and others – convinced the entrepreneurial world that writing business plans and raising venture capital constituted the twin centerpieces of entrepreneurial endeavor. They did so for good reasons: the sometimes astonishing returns they've delivered to their investors and the ... Read more

    $18.00 USD

  • Getting to Plan B

    Breaking Through to a Better Business Model

    You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it.As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A ... Read more

    $25.99 USD or Free with Kobo Plus

  • New Business Road Test, The

    What Entrepreneurs And Investors Should Do Before Launching A Lean Start-Up

    by John Mullins ...
    ROAD TEST YOUR IDEA BEFORE YOU LAUNCH YOUR LEAN START-UPThinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it? No matter how talented you are or how much capital you have, if you’re pursuing a fundamentally flawed opportunity then you’re heading for failure. So before you launch ... Read more

    $20.99 USD

  • The Customer Funded Business - Start, Finance, or Grow Your Company with Your Customers' Cash

    by John Mullins ...
    A practical guide to building and growing a business with customer cash rather than relying first on outside investors or debt. The book explains pay-in-advance offers, subscriptions, scarcity and flash sales, service-to-product strategies, marketplaces, paid pilots, customer validation, working capital, trust, pricing, reserves, risk controls, and disciplined scaling. It includes model-comparison ... Read more

    $15.99 USD

  • The Born Again

    by John Mullins ...
    Joe, a violent sadistic offender since his teens, has received a life sentence for multiple murder. But is it enough? Most traditional life sentences have a fixed ‘minimum term’ which means most rapists and killers will eventually be freed. It’s only a matter of time. But their victims cannot be brought back from the dead, or from psychic mutilation they have suffered. Their families endure a true ... Read more

    $6.99 USD

  • Voyage to the Ninth Circle

    by John Mullin ...
    The Ninth Circle of Dante's hell was reserved for those who betrayed their benefactors. This work of fiction relates how bad character traits formed in early life can have severe consequences for others, including benefactors, when these traits go off the track in adulthood. Those who follow these instincts may be on their way to the Ninth Circle. ... Read more

    $4.99 USD or Free with Kobo Plus

  • Break the Rules!

    The Six Counter-Conventional Mindsets of Entrepreneurs That Can Help Anyone Change the World

    by John Mullins ...
    Discover the six counter-conventional mindsets to be a changemakerIn Break the Rules!: The Six Counter-Conventional Mindsets of Entrepreneurs That Can Help Anyone Change the World, celebrated London Business School entrepreneurship professor, keynote speaker, and best-selling author Dr. John Mullins delivers an eye-opening and insightful exploration of what sets successful entrepreneurs apart from ... Read more

    $17.00 USD

  • Audiobook

    The Customer-Funded Business

    Start, Finance, or Grow Your Company with Your Customers' Cash

    by John Mullins ...
    Narrated by James Conlan ...

    Unabridged

    7 hours 37 min

    People starting ambitious new ventures, whether inside large companies or in their garages, often assume that the first thing they must do is raise some capital to fund their start-up. But there are significant drawbacks to raising capital too early Raising capital demands a lot of time and energy, distracting the founders from building the actual business. Raising capital too early means pitching ... Read more

    $19.99 USD

  • Khamsoon

    Travis Barrett is fighting against time, bureaucracy, and inertial in his quest to make the man who killed his brother pay. Now, in the confusion surrounding the Gulf War he might have a chance. But the stakes are much higher than that.He must stop an attack that will forever change the dynamic between the muslims of the world and the United States. ... Read more

    $4.95 USD

  • Amazing Tales from the Chicago Bears Sideline

    A Collection of the Greatest Bears Stories Ever Told

    More than just a football team, the Chicago Bears are a vital part of Chicago culture. After close to a century of play, the Bears have won more regular season games than any other NFL franchise. With twenty-seven players in the Hall of Fame and fourteen retired jerseys, it’s no wonder the Bears are a beloved, storied franchise.But the Bears, like Chicago, are not just people: they are true ... Read more

    $12.99 USD

  • The Transformation of British and American Naval Policy in the Pre-Dreadnought Era

    Ideas, Culture and Strategy

    Series series History (R0)
    This volume examines the transformation of British and US naval policy from 1870 to 1889, which resulted in the British Naval Defence Act (1889), the construction of the first modern US battleships, and began the naval arms race which culminated in World War One. In examining the development of strategic thinking in the Royal and US Navies, it overturns conventional wisdom regarding genesis of the ... Read more

    $98.99 USD

  • Child Nurturance

    Studies of Development in Nonhuman Primates

    Series series Behavioral Science and Psychology (R0)
    The underlying theme uniting the papers of this volume is the quest for a further understanding of human behavior. The similarities between the behaviors of other primates and humans have captivated us even before a science arose. But what is the justification for making such comparisons? Comparisons, like classifications, can be made on any basis whatever. The aim in making any scientific ... Read more

    $49.99 USD