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    With Applications in R

    Series series Mathematics and Statistics (R0)
    This open access book prepares current and aspiring analytics professionals to effectively address this need by curating key concepts spanning the entire analytics lifecycle, along with step-by-step instructions for their applications to real-world problems, using ubiquitous and freely available open-source software. This book does not assume prior knowledge of statistics, how to query databases, ... Leer más

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  • Statistical Methods in Online A/B Testing

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    "Statistical Methods in Online A/B Testing" is a comprehensive guide to statistics in online controlled experiments, a.k.a. A/B tests, that tackles the difficult matter of statistical inference in a way accessible to readers with little to no prior experience with it. Each concept is built from the ground up, explained thoroughly, and illustrated with practical examples from website testing.The ... Leer más

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  • Machine Learning For Beginners Guide Algorithms: Supervised & Unsupervsied Learning. Decision Tree & Random Forest Introduction

    200+ pages of valuable content!Machines can LEARN?!?!Machine learning occurs primarily through the use of " algorithms" and other elaborate procedures.Whether you're a novice, intermediate or expert this book will teach you all the ins, outs and everything you need to know about machine learning.Note: Bonus chapters included inside!Instead of spending hundreds or even thousands of dollars on ... Leer más

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  • Marketing Research with IBM® SPSS Statistics

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  • Statistics for Data Science

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  • Pricing Analytics

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  • Advanced Customer Analytics

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  • R for Marketing Research and Analytics

    Series series Mathematics and Statistics (R0)
    This bookis a complete introduction to the power of R for marketing research practitioners. The text describes statistical models from a conceptual point of view with a minimal amount of mathematics, presuming only an introductory knowledge of statistics. Hands-on chapters accelerate the learning curve by asking readers to interact with R from the beginning. Core topics include the R language, ... Leer más

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  • Product Analytics

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    Series series Addison-Wesley Data & Analytics Series
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