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  • Entrepreneurship and Innovation During Austerity

    Surviving Beyond the Great Recession

    de I. Chaston ...
    Series series Business and Management (R0)
    Uses research and real world case materials to examine how market performance can be sustained, even during a period of austerity, by the implementation of innovation-based growth opportunities and the exploitation of technology. ... Leer más

    $49.99 USD

  • Internet Marketing and Big Data Exploitation

    de I. Chaston ...
    Series series Business and Management (R0)
    Understanding new strategic approaches is provided by examining how the online world is being exploited by organisations in sectors of a modern economy such retailing, healthcare and the public sector in terms of creating new forms of competitive advantage as a consequence of the advent of mobile technology and online social networks. ... Leer más

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  • Philosophy and Geography II

    The Production of Public Space

    Series series Philosophy and Geography
    The future of public space is uncertain. Although public spaces have become increasingly shabby and crowded, novel alternatives have appeared in the form of fantastic, semi-public pleasure grounds, developed by well-heeled, crowd-pleasing entrepreneurs and devoted to profit, consumption, and self-indulgence. Philosophers and geographers have converged on the topic of public space, fascinated and ... Leer más

    $55.99 USD

  • Public Sector Reformation

    Values-driven Solutions to Fiscal Constraint

    de Ian Chaston ...
    Series series Business and Management (R0)
    Reductions in public sector spending mean voters will face a period of austerity, higher taxes and declining availability of public sector services. Prevailing public sector management philosophies are no longer applicable. To optimise future service provision with fewer resources will demand a reformation in organisational thinking and values. ... Leer más

    $49.99 USD

  • Still Life

    The O.R.C. Foundation, #1

    Series Libro 1 - The O.R.C. Foundation
    They are the last line of defense against the occult, the supernatural, and the beings on the fringe of believability.When life-like statues suddenly begin appearing all over the streets of New Orleans, the O.R.C. (Observe, Research, and Contain) Foundation sounds the alarm. Field agents Max and Javi are dispatched to investigate, expecting a routine anomaly. Instead, they discover a nightmare: ... Leer más

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  • Technological Entrepreneurship

    Technology-Driven vs Market-Driven Innovation

    de Ian Chaston ...
    Series series Business and Management (R0)
    This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result of market demands, the author argues that a commitment to entrepreneurship remains the most effective strategy for sustaining wealth generation for ... Leer más

    $107.99 USD

  • Boomer Marketing

    Selling to a Recession Resistant Market

    de Ian Chaston ...
    Baby boomers (consumers in the 50+ age bracket) are the wealthiest, fastest growing consumer group in the world. Despite this, the vast majority of marketing spend is focused on much younger people.Recessions always dampen consumer spending, but in the 21st century’s first recession, the decline in spending among the younger age group has been amplified by excessive borrowing and collapsing house ... Leer más

    $34.99 USD

  • The Technological Entrepreneur’s Playbook

    de Ian Chaston ...
    As exemplified by Apple and Google, maximizing the wealth of organizations involves what Joseph Schumpeter described as “creative destruction.” This occurs when scientific or technological breakthroughs lead to the launch of a radically new product or service at a time when there often is little or no evidence of the existence of an identified market opportunity. The world is currently involved in ... Leer más

    $10.99 USD

  • Entrepreneurial Management in Small Firms

    de Ian Chaston ...
    Examining the crucial role of innovation and entrepreneurship in achieving growth and ongoing success in the small business sector, this book carefully examines the processes by which small businesses identify new opportunities, evolve appropriate marketing strategies, develop new products and services and successfully launch these into the market.The text:- Includes a dedicated chapter on social ... Leer más

    $100.79 USD

  • Strategy for Sustainable Competitive Advantage

    Surviving Declining Demand and China's Global Development

    de Ian Chaston ...
    Series series Routledge Research in Organizational Behavior and Strategy
    Due to the adverse outcomes of the recent global recession and the public deficit crisis in the USA and Europe, Western companies can expect flattening or declining sales in their domestic markets. They will also face growing competition as Chinese firms seek to block the activities of foreign companies in their domestic market and expand their own operations in overseas markets. Survival and ... Leer más

    $40.99 USD

  • Organisations and Leadership during Covid-19

    Studies using Systems Leadership Theory

    All of us have direct experience of how the Covid-19 Pandemic has affected the world around us, our families, the people with whom we interact and work and the different regions and countries where we live. These experiences are part of a universal shared context. This study concerns a particular aspect of that context - organisational and leadership responses to the Pandemic. The purpose of this ... Leer más

    $14.99 USD

  • The Knott Between Worlds

    The Chronicles of the Mirror Worlds, #1

    de Chaston D Key ...
    Series Libro 1 - The Chronicles of the Mirror Worlds
    Two worlds. One soul.A darkness that wants both.Wayne Knott never thought he was meant for anything important. His life on Earth has become a routine of work, drinking, regret, and barely getting through the next day. But when Jill Bluesage, a fairy from another world, pulls him through a mirror and into the wounded land of Proxima Tellus, Wayne discovers a truth impossible to ignore. In this ... Leer más

    $4.99 USD o gratis con Kobo Plus