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1 - 12 de 12 resultados para “marta blazquez cano”
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  • Sustainable Fashion Management

    de Claudia E. Henninger, Kirsi Niinimäki, Celina Jones, Marta Blazquez Cano ...
    Series series Mastering Fashion Management
    This book provides a holistic and accessible approach to sustainable fashion management. It offers an interdisciplinary and practical outlook, combining theory with practical application from a management perspective and underpinned by the Sustainable Development Goals throughout.The book helps students to gain a better understanding of what sustainable fashion is and how it is implemented across ... Leer más

    $72.99 USD

  • Vintage Luxury Fashion

    Exploring the Rise of the Secondhand Clothing Trade

    Edición de Daniella Ryding, Claudia E. Henninger, Marta Blazquez Cano ...
    Series series Palgrave Advances in Luxury
    Providing a critical insight into the growth of the secondhand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia. The ‘pre-loved or pre-owned’ clothing trade has grown as an economic entity, providing a living for over 100,000 people and creating a desirable and essential ... Leer más

    $170.99 USD

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  • Entrepreneurship in Theory and Practice

    Paradoxes in Play, Second Edition

    de Suna Løwe Nielsen, Kim Klyver, Majbritt Rostgaard Evald ...
    Aimed primarily at undergraduate students, this highly successful textbook provides the reader with a broad overview of the entrepreneurship phenomenon. It focuses on the emergence, evaluation and organizing of entrepreneurial opportunities in various organizational contexts. This thoroughly revised second edition brings it up to date with the newest trends in the entrepreneurship field and ... Leer más

    $35.99 USD

  • Service Quality Management in Hospitality, Tourism, and Leisure

    de Connie Mok, Beverley Sparks, Jay Kadampully ...
    Does your staff deliver the highest quality service possible?Customers today expect a very high overall level of service in hospitality, tourism, and leisure. Competition in these fields will thus be driven by strategies focusing on quality of service to add value, as opposed to product or price differentiation. Service Quality Management in Hospitality, Tourism, and Leisure highlights concepts ... Leer más

    $101.99 USD

  • Fashion Marketing

    de Tony Hines, Margaret Bruce ...
    A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. Key themes and areas covered include globalization, fast fashion, luxury ... Leer más

    $280.99 USD

  • Why Should Anyone Work Here?

    What It Takes to Create an Authentic Organization

    de Rob Goffee, Gareth Jones ...
    Imagine designing the best company on earth to work for . . .What would that company be like? How would you build and sustain it? As a leader, you need to know. In the past, businesses made people conform to the organization’s needs. But the old paradigm has shifted. Now leaders must transform their organizations so that they attract the right people, keep them, and inspire them to do their best ... Leer más

    $21.99 USD o gratis con Kobo Plus

  • Key Concepts in Hospitality Management

    Edición de Roy C Wood ...
    Series series SAGE Key Concepts series
    "Accessibly written and thoughtfully edited, making it essential reading for those studying hospitality and embarking on a career in the industry."- Peter Lugosi, Oxford School of Hospitality Management"This text is a fascinating read... Roy Wood has spent 25 years teaching, researching and writing on the hospitality industry - much of that learning is here in this book."- Erwin Losekoot, Auckland ... Leer más

    $65.69 USD

  • Discount Business Strategy

    How the New Market Leaders are Redefining Business Strategy

    de Michael Moesgaard Andersen, Flemming Poulfelt ...
    What people are saying about Discount Business Strategy:"Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growing role of discounters across numerous industries: how they operate; how they create uniqueness; and how they can destroy value for incumbents. Understanding the specific moves and tools that the authors analyze will be valuable for attackers and ... Leer más

    $59.00 USD

  • Entrepreneurship & Small Business Management in the Hospitality Industry

    de Darren Lee-Ross, Conrad Lashley ...
    Small businesses are the backbone of the tourism and hospitality industry and, depending on which statistics one uses, represent somewhere between 75 to 95 percent of all firms globally in this sector. The number of entrepreneurs has dramatically and uniformly increased globally over the last ten years.Divided into four sections, Entrepreneurship and Small Business Management in the Hospitality ... Leer más

    $94.99 USD

  • Relationship Marketing

    A Consumer Experience Approach

    de Steve Baron, Tony Conway, Gary Warnaby ...
    Series series SAGE Advanced Marketing Series
    The relationship between a market and a consumer is complex. Far from simply an exchange of services there is an often complex transaction of feeling, meaning and experience. How does the study of relationship marketing interpret this?In this exciting new book the authors explore the factors of relationship marketing in its contemporary context, with the consumer in mind. From the experience of a ... Leer más

    $87.29 USD

  • The Routledge Handbook of Hotel Chain Management

    Edición de Maya Ivanova, Stanislav Ivanov, Vincent P. Magnini ...
    Understanding the global hotel business is not possible without paying specific attention to hotel chain management and dynamics. Chains are big business, approximately 80 percent of hotels currently being constructed around the world are chain affiliated and, in 2014, the five largest brands held over a one million rooms. The high economic importance of the hotel chains and their global presence ... Leer más

    $76.99 USD

  • Advertising Transformed

    The New Rules for the Digital Age

    de Fons Van Dyck ...
    Advertising Transformed is the ultimate guide to advertising in the 21st century. In an advertising world transformed by digital technology it sets out what current and would-be admen and women need to know to create advertising that works.Branding expert and Managing Director of Think BBDO, Fons Van Dyck, synthesizes the latest thinking about advertising into a digestible list of rules to create ... Leer más

    $35.99 USD