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  • Doing Academic Research

    A Practical Guide to Research Methods and Analysis

    Doing Academic Research is an accessible guide to research focusing on the social sciences, humanities, and business. It approaches research as a process, steering readers through the beginnings of topic choice through choosing methods, samples, and then sharing their results.The book guides readers through six methods in detail (interviews, focus groups, surveys, textual analysis, content ... Leer más

    $38.99 USD

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  • Lesson Plans to Rubrics: A Practical Guide to Curriculum for K-12 Educators

    This eBook offers a practical look at teaching and learning from the standpoint of a beginning teacher. It explores theories, issues, and strategies for teaching and assessing student learning. It uses the Ontario Curriculum as basis to examine curriculum in general, however the process is applicable to any elementary school curriculum. It will also provide templates for planning lesson and unit ... Leer más

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  • Webs of Influence

    The Psychology Of Online Persuasion

    Nathalie Nahai is a web psychologist, international speaker and consultant. Having worked with Fortune 500 companies including Unilever, Google and Harvard Business Review, she helps businesses apply scientific rigour to their website design, content marketing and products.Nathalie presents at conferences around the world on the science of online persuasion, and contributes to national ... Leer más

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  • Doing Real Research

    A Practical Guide to Social Research

    Challenging the formality and idealized settings of conventional methods teaching and opting instead for a real world approach to social research, this book offers frank, practical advice designed to empower students and researchers alike.Theoretically robust and with an exhaustive coverage of key methodologies and methods the title establishes the cornerstones of social research. Examples reflect ... Leer más

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  • Literature Reviews Made Easy

    A Quick Guide to Success

    This book is designed to help you achieve one specific goal. It’s not designed to give you the philosophies of conducting research. It’s not designed to give you a background in a specific academic discipline or a specific topic. It’s not designed to give you theory. It’s designed specifically to instruct you in the practicalities of the writing process used to create strong, thorough, and ... Leer más

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  • Workplace Research

    Conducting small-scale research in organizations

    Undertaking small-scale applied workplace-based research presents a unique set of challenges including how to conduct good research in time pressured situations and how to thrive in unfamiliar work environments. This book will help you to meet these challenges by setting out a step-by-step guide to planning, conducting and delivering top quality small-scale work-based research projects.In addition ... Leer más

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  • 100 Activities for Teaching Research Methods

    A sourcebook of exercises, games, scenarios and role plays, this practical, user-friendly guide provides a complete and valuable resource for research methods tutors, teachers and lecturers.Developed to complement and enhance existing course materials, the 100 ready-to-use activities encourage innovative and engaging classroom practice in seven areas:finding and using sources of ... Leer más

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  • PhDone

    A Professional Dissertation Editor's Guide to Writing Your Doctoral Thesis and Earning Your PhD

    **The #2 Wall Street Journal bestseller!Everything you need to finally finish your doctorate**Based on decades of experience working with thousands of doctoral candidates at Dissertation Editor, Dr. Allen Roda and Dr. Lauren Saunders deliver a comprehensive yet accessible guide filled with practical advice, illuminating stories, and hard-earned wisdom that will empower you to complete your ... Leer más

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  • Business Research

    Enjoy Creating, Developing and Writing Your Business Project

    Knowledge of business research is necessary for any business student, as all postgraduate business programmes and business-related disciplines require it. Business Research is a groundbreaking book for student researchers who need to conceive, conduct and complete a new research project for the first time. It concentrates on the business organization and gives invaluable practical advice on going ... Leer más

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  • The Consumer Insights Handbook

    Unlocking Audience Research Methods

    At its core, consumer insights research is fun. Fast paced, creative, and exciting, working in this field means constant interaction and engagement with people, concepts, and ideas. The work is dynamic and intellectually challenging, celebrating innovative approaches that lead to unique explanations of and solutions for important problems. Whether you are working on a media product or a strategic ... Leer más

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  • Designing Quality Survey Questions

    This text shows readers how to craft precisely worded survey questions with appropriate response options that provide useful data to help answer research questions. The authors offer guidance on creative approaches to question design to keep respondents engaged, consider different survey administration modes, outline practices for culturally responsive survey design, discuss current language ... Leer más

    $52.99 USD