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UnSelling

The New Customer Experience

par Scott Stratten, Alison Kramer ...

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decision is made before a customer even contacts you. We have funnel vision, and it needs to stop.Unselling is ... En savoir plus

$19.99 CAD

Aussi disponible en : Livre audio

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decision is made before a customer even contacts you. We have funnel vision, and it needs to stop.Unselling is
... En savoir plus

Aussi disponible en : Livre audio
QR Codes Kill Kittens

How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground

par Scott Stratten, Alison Kramer ...

Easy to digest tips and tools on how not to run a businessExperts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all of the bad advice, misinformation, and misuse of business tools that is out there? None of us needs another list of what we should be doing. QR Codes ... En savoir plus

$14.99 CAD

Easy to digest tips and tools on how not to run a businessExperts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all of the bad advice, misinformation, and misuse of business tools that is out there? None of us needs another list of what we should be doing. QR Codes
... En savoir plus
Livre audio

UnSelling

The New Customer Experience

par Alison Kramer, Scott Stratten ...

Lu par Alison Kramer, Scott Stratten ...

Version Longue

6 heure 31 min

UnSelling will look at the ever-changing relationship between businesses and customers, employers and employees, brands and the market. A fierce consumer advocate, Scott Stratten brings his voice, experience, and understanding of the current media landscape to the conversation. How can we change the way we sell, and shape the way we are sold to, for the better? Key concepts will include: Taking ... En savoir plus

$28.84 CAD ou Gratuit avec Kobo Plus

Aussi disponible en : eBook

UnSelling will look at the ever-changing relationship between businesses and customers, employers and employees, brands and the market. A fierce consumer advocate, Scott Stratten brings his voice, experience, and understanding of the current media landscape to the conversation. How can we change the way we sell, and shape the way we are sold to, for the better? Key concepts will include: Taking
... En savoir plus

Aussi disponible en : eBook
Livre audio

Deje de Vender

par Scott Stratten, Alison Kramer ...

Lu par Walter Krochmal ...

Version Longue

7 heure 55 min

Aborda la necesidad de cambiar el enfoque de negocios y alejarse de la visión de embudo para poder alcanzar el éxito en los negocios físicos y digitales. Muestra los secretos de lo que influencia las decisiones de compra y resalta tres factores de diferenciación: contenido, conexión, compromiso. ... En savoir plus

$28.84 CAD

Aborda la necesidad de cambiar el enfoque de negocios y alejarse de la visión de embudo para poder alcanzar el éxito en los negocios físicos y digitales. Muestra los secretos de lo que influencia las decisiones de compra y resalta tres factores de diferenciación: contenido, conexión, compromiso.
... En savoir plus

UnBranding

100 Branding Lessons for the Age of Disruption

par Scott Stratten, Alison Stratten ...

UnBranding breaks through the noise of disruption.We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships – from how we hire and manage, to how we communicate with our current and would-be customers. Innovation continues to create opportunities for emerging products and services we never thought possible ... En savoir plus

$19.99 CAD

UnBranding breaks through the noise of disruption.We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships – from how we hire and manage, to how we communicate with our current and would-be customers. Innovation continues to create opportunities for emerging products and services we never thought possible
... En savoir plus
UnMarketing

Everything Has Changed and Nothing is Different

par Scott Stratten, Alison Stratten ...

UnMarket to build trust and make lifelong customers!In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: StopMarketing, Start Engagingand began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second edition, because Everything has Changed and Nothing is Different ... En savoir plus

$18.99 CAD

UnMarket to build trust and make lifelong customers!In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: StopMarketing, Start Engagingand began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second edition, because Everything has Changed and Nothing is Different
... En savoir plus
Livre audio

The $100 Startup

Reinvent the Way You Make a Living, Do What You Love, and Create a New Future

par Chris Guillebeau ...

Lu par Chris Guillebeau, Thomas Vincent Kelly ...

Version Longue

8 heure 14 min

Lead a life of adventure, meaning and purpose—and earn a good living.“Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms.”—Gretchen Rubin, author of the #1 New York Times bestseller The Happiness ProjectStill in his early thirties, Chris Guillebeau completed a tour of every country on earth ... En savoir plus

$20.99 CAD

Aussi disponible en : eBook

Lead a life of adventure, meaning and purpose—and earn a good living.“Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms.”—Gretchen Rubin, author of the #1 New York Times bestseller The Happiness ProjectStill in his early thirties, Chris Guillebeau completed a tour of every country on earth
... En savoir plus

Aussi disponible en : eBook
Livre audio

Crazy Town

The Rob Ford Story

par Robyn Doolittle ...

Lu par Erin Bennett ...

Version Longue

10 heure 54 min

His drug- and alcohol-fueled antics made world headlines and engulfed a city in unprecedented controversy. Toronto mayor Rob Ford’s personal and political troubles have occupied center stage in North America’s fourth-largest city since news broke that drug dealers were selling a videotape of Ford appearing to smoke crack cocaine.Reporter Robyn Doolittle was one of three journalists to view the ... En savoir plus

$27.99 CAD ou Gratuit avec Kobo Plus

Aussi disponible en : eBook

His drug- and alcohol-fueled antics made world headlines and engulfed a city in unprecedented controversy. Toronto mayor Rob Ford’s personal and political troubles have occupied center stage in North America’s fourth-largest city since news broke that drug dealers were selling a videotape of Ford appearing to smoke crack cocaine.Reporter Robyn Doolittle was one of three journalists to view the
... En savoir plus

Aussi disponible en : eBook
Livre audio

Big Magic

Creative Living Beyond Fear

par Elizabeth Gilbert ...

Lu par Elizabeth Gilbert ...

Version Longue

5 heure 6 min

Listeners of all ages and walks of life have drawn inspiration from Elizabeth Gilbert's books for years. Now, this beloved author shares her wisdom and unique understanding of creativity, shattering the perceptions of mystery and suffering that surround the process – and showing us all just how easy it can be. By sharing stories from her own life, as well as those from her friends and the people ... En savoir plus

$34.99 CAD

Aussi disponible en : eBook

Listeners of all ages and walks of life have drawn inspiration from Elizabeth Gilbert's books for years. Now, this beloved author shares her wisdom and unique understanding of creativity, shattering the perceptions of mystery and suffering that surround the process – and showing us all just how easy it can be. By sharing stories from her own life, as well as those from her friends and the people
... En savoir plus

Aussi disponible en : eBook
Livre audio

Elon Musk

Tesla, SpaceX, and the Quest for a Fantastic Future

par Ashlee Vance ...

Lu par Fred Sanders ...

Version Longue

13 heure 23 min

A New York Times BestsellerIn the spirit of Steve Jobs and Moneyball, Elon Musk is both an illuminating and authorized look at the extraordinary life of one of Silicon Valley’s most exciting, unpredictable, and ambitious entrepreneurs—a real-life Tony Stark—and a fascinating exploration of the renewal of American invention and its new “makers.”Elon Musk spotlights the technology and vision of Elon ... En savoir plus

$41.99 CAD

Aussi disponible en : eBook

A New York Times BestsellerIn the spirit of Steve Jobs and Moneyball, Elon Musk is both an illuminating and authorized look at the extraordinary life of one of Silicon Valley’s most exciting, unpredictable, and ambitious entrepreneurs—a real-life Tony Stark—and a fascinating exploration of the renewal of American invention and its new “makers.”Elon Musk spotlights the technology and vision of Elon
... En savoir plus

Aussi disponible en : eBook
Livre audio

Awaken the Giant Within

par Tony Robbins ...

Lu par Tony Robbins ...

Version Abrégée

1 heures 31 min

Wake up and take control of your life! From the bestselling author of Inner Strength, Unlimited Power, and MONEY Master the Game, Anthony Robbins, the nation's leader in the science of peak performance, shows you his most effective strategies and techniques for mastering your emotions, your body, your relationships, your finances, and your life.The acknowledged expert in the psychology of change, ... En savoir plus

$12.99 CAD

Aussi disponible en : eBook

Wake up and take control of your life! From the bestselling author of Inner Strength, Unlimited Power, and MONEY Master the Game, Anthony Robbins, the nation's leader in the science of peak performance, shows you his most effective strategies and techniques for mastering your emotions, your body, your relationships, your finances, and your life.The acknowledged expert in the psychology of change,
... En savoir plus

Aussi disponible en : eBook
Livre audio

The Life-Changing Magic of Not Giving a F*ck

How to Stop Spending Time You Don't Have with People You Don't Like Doing Things You Don't Want to Do

par Sarah Knight ...

Lu par Sarah Knight ...

Collections series A No F*cks Given Guide
Version Longue

3 heure 54 min

The "genius" national bestseller on the art of caring less and getting more -- from the author of Calm the F*ck Down and F*ck No (Cosmopolitan).Are you stressed out, overbooked, and underwhelmed by life? Fed up with pleasing everyone else before you please yourself? It's time to stop giving a f*ck.This brilliant, hilarious, and practical parody of Marie Kondo's bestseller The Life-Changing Magic ... En savoir plus

$24.99 CAD

Aussi disponible en : eBook

The "genius" national bestseller on the art of caring less and getting more -- from the author of Calm the F*ck Down and F*ck No (Cosmopolitan).Are you stressed out, overbooked, and underwhelmed by life? Fed up with pleasing everyone else before you please yourself? It's time to stop giving a f*ck.This brilliant, hilarious, and practical parody of Marie Kondo's bestseller The Life-Changing Magic
... En savoir plus

Aussi disponible en : eBook

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Livres narrés par Alison Kramer

UnSelling

QR Codes Kill Kittens

UnSelling

Deje de Vender

Les lecteurs de ces romans ont aussi aimé

UnBranding

UnMarketing

The $100 Startup

Crazy Town

Big Magic

Elon Musk

Awaken the Giant Within

The Life-Changing Magic of Not Giving a F*ck

Liseuses

Applis

Accessoires

Panier

Vous profitez des avantages réservés aux VIP !

Votre panier est vide

Disponible:

1 livre audio par mois

+ Essai GRATUIT de 30 jours

Disponible:

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Recommandé pour vous

Livres narrés par Alison Kramer

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