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  • Integrity Selling for the 21st Century

    How to Sell the Way People Want to Buy

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    “I have observed several hundred salespeople who were taught to use deceptive practices like ‘bait and switch’ and encouraged to play negotiation games with customers... In the same industry, I have observed countless people who had been taught to sell with high integrity. Ironically, their customer satisfaction, profit margins, and salesperson retention were significantly higher.” — Ron ... En savoir plus

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  • Authenticity

    The Head, Heart, and Soul of Selling

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    Most sales training focuses on getting to know the product, analyzing the market, and identifying the competition, but there is more to sales success than that. Successful selling takes three types of preparation:• The what: knowing the product, the industry, and the competition• The how: applying the knowledge, enhancing social interaction, developing relationships, and dealing with emotional ups ... En savoir plus

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  • The Inner Game of Selling

    Mastering the Hidden Forces that Determine Your Success

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    Selling is 85% emotional and 15% logical.Forget everything you've been taught about selling -- forget the hardsell, forget negotiation strategies, forget those closing techniques. In The Inner Game of Selling, Ron Willingham debunks the familiar myths about "sales skills," showing that those tired methods are too shallow and manipulative to do anything but alienate potential customers and drain ... En savoir plus

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  • Livre audio

    Authenticity

    The Head, Heart, and Soul of Selling

    Version Abrégée

    8 heure 35 min

    Most sales training focuses on getting to know the product, analyzing the market, and identifying the competition, but there is more to sales success than that. Successful selling takes three types of preparation:• The what: knowing the product, the industry, and the competition• The how: applying the knowledge, enhancing social interaction, developing relationships, and dealing with emotional ups ... En savoir plus

    $28.84 CAD ou Gratuit avec Kobo Plus

  • Livre audio

    The Inner Game of Selling

    Discovering the Hidden Forces that Determine Your Success

    par Ron Willingham ...
    Lu par Ron Willingham ...

    Version Abrégée

    2 heure 17 min

    Selling is 85% emotional and 15% logical.Forget everything you've been taught about selling -- forget the hardsell, forget negotiation strategies, forget those closing techniques. In The Inner Game of Selling, Ron Willingham debunks the familiar myths about "sales skills," showing that those tired methods are too shallow and manipulative to do anything but alienate potential customers and drain ... En savoir plus

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  • Livre audio

    Authenticity

    The Head, Heart, and Soul of Selling

    Version Abrégée

    7 heure 16 min

    Most sales training focuses on getting to know the product, analyzing the market, and identifying the competition, but there is more to sales success than that. Successful selling takes three types of preparation:• The what: knowing the product, the industry, and the competition• The how: applying the knowledge, enhancing social interaction, developing relationships, and dealing with emotional ups ... En savoir plus

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